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Re-narrating the Eastern Africa Coast through music on YouTube

Vitali Maembe’sLittle Town Bagamoyo

Bibliographic Data

ID6030483
AuthorsMakau Kitata (0000-0002-1447-8334, Department of Literature, University of Nairobi College of Humanities and Social Sciences University Way, Nairobi, Kenya, corresponding author)
Year2023
Volume21
Issue3
Pages662-677
Publication date2023-07-03
Open AccessNo
TypeARTICLE
VenueAfrican Identities (JOURNAL)
Journal identifiersISSN: 1472-5843 • E-ISSN: 1472-5851
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/14725843.2021.1955658
OpenAlexW3189126809
LanguageEN
Citations received1
References cited8

The Eastern Africa coast has been a complex contact theatre between overseas peoples and the local population. These interconnections have over time produced mixed identities and cultural adaptation processes, expression, and transmission which are foundations of present-day Eastern Africa histories. The musician – historian’s account reflects the coastal identities as not simply painful and isolated historical creations upon a place, but also a part of global processes of cultural productions and affirmation. Through YouTube video, the coastal musician retells the coast’s history thereby preserving memory and lessons leant. The creative artist unveils the history – in an effort to gain inspiration from a cultural and commercial identity formation process. This paper, through Vitali Maembe’s YouTube music video, Little Town Bagamoyo, seeks to highlight the narrative that music exposes in retelling East African coast story. It seeks to underscore that as forces of history continue to shape coastal civilization identities, the artist articulates a counter-hegemonic meaning to life, through music and narration in a global internet platform

Advertising · Business · Geography · Media studies · Political science · Sociology · African history and culture studies · Caribbean and African Literature and Culture · Gender Studies · History · Postcolonial and Cultural Literary Studies

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Citations per year1
Citation span2026 - 2026 (1)
Highly citedNo

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