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Organizational diversity

Making the Case for Contextual Interpretivism

Bibliographic Data

ID6058179
AuthorsWilhelmina Johanna Greeff (0000-0001-9926-9672, University of South Africa, corresponding author)
Year2015
Volume34
Issue6
Pages496-509
Publication date2015-08-17
Open AccessYes
TypeARTICLE
VenueEqual Opportunities International (JOURNAL)
Journal identifiersISSN: 1758-7093 • E-ISSN: 2040-7149
PublisherEmerald (PUBLISHER)
DOI10.1108/edi-02-2014-0010
OpenAlexW1596821107
LanguageEN
Citations received2
References cited18

Purpose – The purpose of this paper is to make a case for contextual interpretivism in managing diversity in organizational settings, specifically in its bearing on internal communication, going against the dominating functionalistic stance of venerated and ubiquitous approaches. Design/methodology/approach – Qualitative and quantitative methodologies were employed to explore the potential of contextual interpretivism within the mining and construction industries of South Africa, due to the fecund diversity context of its employee population. Findings – This paper points to the enriched understanding that could result from following a contextual interpretivistic approach to internal communication for diversity management, and in so doing discusses the ways in which this could take hold in organizations through the application of germane theoretical assertions of revered internal organizational communication literature, specifically the excellence theory and communication satisfaction. Research limitations/implications – The main limitation to this research is the restricted generalizability of its empirical research. Further research is required for the exploration of the central premise in other organizational contexts. Practical implications – The paper provides insights into the ways in which organizations could approach its diversity management so as to speak to more than just the functional aspects thereof, and rather to the importance of nurturing an understanding of employees’ interpretation of the organization’s diversity endeavors. Originality/value – The implications of applying a new approach to diversity management in organizational settings is discussed and argued, offering an empirical application thereof, which gives way to practical, data-driven recommendations for use in organizational settings

Empirical research · Epistemology · Excellence · Generalizability theory · Geography · Knowledge management · Organizational communication · Originality · Premise · Qualitative research · Social science · Sociology · Computer Science · Construction Project Management and Performance · Gender Diversity and Inequality · Management and Organizational Studies · Psychology

  • Racial dissimilarity and diversity climate effect organizational identification

    Open Access•Brooklyn Cole, Raymond J Jones et al.•Equal Opportunities International•2016

  • Diversity management across borders

    Open Access•Almina Bešić, Christian Hirt•Equal Opportunities International•2016

  • The Impact of Migration on HIV-1 Transmission in South Africa

    Mark N Lurie, Brian Williams et al.•Sexually Transmitted Diseases•2003

  • Foundations of Multimethod Research

    John Brewer, Albert Hunter et al.•Foundations of Multimethod Research•2006

  • The business case for equal opportunities

    Open Access•Catherine Cassell•Women in Management Review•1997

  • Women, Fire, and Dangerous Things

    George Lakoff•Women, Fire, and Dangerous Things•1987

  • The social constructionist movement in modern psychology

    Kenneth J Gergen•American Psychologist•1985

  • Does Diversity Pay

    Open Access•Cedric Herring•American Sociological Review•2009

  • Lord Milner and the South African State

    Shula Mark, Shula Marks et al.•History Workshop Journal•1979

  • Sheng

    Chege Githiora•Journal of African Cultural Studies•2002

Citations per year0.2
Citation span2016 - 2016 (1)
Highly citedNo

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