Icons of Conformity
The Marketing of Social Work Education
Bibliographic Data
| ID | 6076345 |
|---|---|
| Authors | Kenneth Corvo (University of South Carolina), Patrick Selmi (Syracuse University), Sarah M Montemaro (Unity Health System) |
| Year | 2003 |
| Volume | 11 |
| Issue | 1 |
| Pages | 85-99 |
| Publication date | 2003-01-01 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Journal of Community Practice (JOURNAL) |
| Journal identifiers | ISSN: 1070-5422 • E-ISSN: 1543-3706 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1300/j125v11n01_05 |
| OpenAlex | W2795036051 |
| Language | EN |
| Citations received | 5 |
| References cited | 18 |
This exploratory study examines how graduate schools of social work market social work generally and macro social work specifically. Recruitment materials from 48 graduate schools of social work were examined for photo imagery and curricula descriptions. Authors conclude that graduate social work program marketing materials emphasize a one-dimensional image of social work as a profession defined by therapeutic activities. Implications for social work education are delineated along with a set of potential questions for future research
Conformity · Curriculum · Exploratory research · Pedagogy · Political science · Public relations · Set (abstract data type · Social science · Sociology · Work (physics · Computer Science · Engineering · Gender, Feminism, and Media · Media, Gender, and Advertising · Psychology · Social Psychology · Social Work Education and Practice · Social Work
Applied social research
Disorderly conduct
The Professional Altruist
Creating a Female Dominion in American Reform 1890–1935
Congruence Between Specializations in Graduate School and Post-Graduate Employment Patterns for Social Workers
The portrayal of women’s images in magazine advertisements
Knowledge Diffusion in Social Work
Florence Kelley and the Nation's Work
| Citations per year | 0.28 |
|---|---|
| Citation span | 2008 - 2021 (14) |
| Highly cited | No |