Rebranding the Scottish Executive
A discourse-historical analysis
Bibliographic Data
| ID | 6084430 |
|---|---|
| Authors | Johann Wolfgang Unger |
| Year | 2013 |
| Volume | 12 |
| Issue | 1 |
| Pages | 59-79 |
| Publication date | 2013-05-27 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Journal of Language and Politics (JOURNAL) |
| Journal identifiers | ISSN: 1569-2159 • E-ISSN: 1569-9862 |
| Publisher | John Benjamins Publishing Company (PUBLISHER • NL) |
| DOI | 10.1075/jlp.12.1.03ung |
| OpenAlex | W1991707057 |
| Language | EN |
| Citations received | 8 |
| References cited | 20 |
This article examines the change in name of the devolved governing body of Scotland from the Scottish Executive (1999–2007) to the Scottish Government (2007-present) following the majority result for the Scottish National Party in the 2007 Scottish Parliament elections. In the wider European political landscape this is unusual: while ministries, departments and even political parties change their names relatively frequently, the same cannot be said for top-level political institutions. This paper investigates this discursive act of “rebranding” from a discourse-historical perspective (see Reisigl & Wodak 2009). In addition to critical analysis of various texts about the act of rebranding itself (media reports, political speeches and parliamentary debates, policy documents), the historical, cultural and political contexts are examined in relation to the wider significance of this move for top-down Scottish national identity construction
Economics · Government (linguistics · Identity (music · Linguistics · Media studies · Parliament · Political science · Politics · Rebranding · Sociology · Irish and British Studies · Political Systems and Governance · Scottish History and National Identity · Law · Public Administration
Constructing national identity in public health crises
Covid-19 and Scottish Independence
Conflicts in comparison
Politics, Ethnicity and the Postcolonial Nation
Using Cognitive Mapping to Longitudinally Examine Political Brand Associations
Climate Change Journalism in Norway—Working with Frequency Around the “Green Shift”
One central purpose’? Tracking the Evolution of Strategic Approaches to Economic Development in Scotland
Speeding up or reaching out
The Discourse of Politics in Action
Discourse and Context
Introduction
Discourse and social change
Discourse and Discrimination
Pragmatics and Critical Discourse Analysis
Methods of Critical Discourse Analysis
Legitimating inaction
Taking Europe To Its Extremes
Debating the European Constitution
Putting the Nation in the News
Citizens of the region’
The articulation of nation and politics in the Scottish press
Reflections on discourse and critique in China and the West
The world in one city
A useful methodological synergy? Combining critical discourse analysis and corpus linguistics to examine discourses of refugees and asylum seekers in the UK press
| Unique citing works | 8 |
|---|---|
| Citations per year | 0,89 |
| Citation span | 2017 - 2025 (9) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 8 |