Football as an international business – an Anglo-German comparison
Bibliographic Data
| ID | 6145033 |
|---|---|
| Authors | André Bühler (University of Plymouth, corresponding author) |
| Year | 2006 |
| Volume | 3 |
| Issue | 1 |
| Pages | 25-41 |
| Publication date | 2006-01-01 |
| Open Access | No |
| Type | ARTICLE |
| Venue | European Journal for Sport and Society (JOURNAL) |
| Journal identifiers | ISSN: 1613-8171 • E-ISSN: 2380-5919 |
| Publisher | Taylor & Francis (PUBLISHER • GB) |
| DOI | 10.1080/16138171.2006.11687777 |
| OpenAlex | W2485982715 |
| Language | EN |
| References cited | 5 |
This paper describes football as an international business in the context of the two most business-driven football leagues in the world – the English Premier League and the German Bundesliga. This investigation of the Anglo-German football business is based on an intensive literature review as well as on qualitative in-depth interviews with various experts from both countries. The paper starts with an overview of the literature on football with special emphasis on the commercial dimension of the game. It then discusses how big the business of football really is, before describing the characteristics and peculiarities of the football business. The paper subsequently identifies the main market players of the football business and introduces its main markets. It then compares the English and German football business, its main stakeholders as well as the various markets, and finally gives an outlook regarding the future potentials of these main markets
Business · Context (archaeology · Dimension (graph theory · Football · German · League · Political science · Public relations · History · Law · Sport and Mega-Event Impacts · Sports Analytics and Performance · Sports, Gender, and Society · Marketing
| Highly cited | No |
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