Iklan lampau Indonesia dalam wujud komik Analisis bahasa dan grafis
Bibliographic Data
| ID | 6174528 |
|---|---|
| Authors | Zeffry Alkatiri (0000-0003-3636-0561, University of Indonesia, corresponding author) |
| Year | 2005 |
| Volume | 7 |
| Issue | 1 |
| Publication date | 2005-04-30 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Wacana Journal of the Humanities of Indonesia (JOURNAL) |
| Journal identifiers | ISSN: 1411-2272 • E-ISSN: 2407-6899 |
| Publisher | Wacana Journal of the Humanities of Indonesia (PUBLISHER) |
| DOI | 10.17510/wacana.v7i1.656 |
| OpenAlex | W1642121457 |
| Language | EN |
As a powerful medium to persuade people to buy a product or service, ads have long been used in many forms. This study attempts to understand the language use and graphic design of comic as one of the ads forms in Jakarta-based Indonesian media, particularly in the period of 1940—1960s. By employing different approaches in Linguistic Anthropology, Mass Communication and Graphic Design, the findings show a close relationship between the language and the graphic design of the ads with the society who consumed them as well as a trend towards informal language use and popular culture
Advertising · Art · Business · Comics · Graphic design · Humanities · Indonesian · Linguistics · Literature · Media studies · Multimedia · Service (business · Sociology · Comics and Graphic Narratives · Computer Science · Cultural and Artistic Studies · Digital Storytelling and Education · Philosophy
| Citation velocity | historical |
|---|---|
| Highly cited | No |