Does Language Matter? The Impact of Spanish Versus English-Language Gotv Efforts on Latino Turnout
Bibliographic Data
| ID | 6180267 |
|---|---|
| Authors | M Abrajano (0000-0002-4818-3470, University of California San Diego), Costas Panagopoulos (0000-0002-8460-0331, Fordham University, corresponding author) |
| Year | 2011 |
| Volume | 39 |
| Issue | 4 |
| Pages | 643-663 |
| Publication date | 2011-07-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | American Politics Research (JOURNAL) |
| Journal identifiers | ISSN: 1532-673X • E-ISSN: 1552-3373 |
| Publisher | SAGE Publications Inc (PUBLISHER) |
| DOI | 10.1177/1532673x10397000 |
| OpenAlex | W1970757786 |
| Language | EN |
| Citations received | 43 |
| References cited | 29 |
Latino voters comprise a growing segment of the voting electorate, yet their levels of participation in elections lags behind the general population and even other ethnic and racial groups. Recent experimental studies have found mobilization efforts directed at the Latino electorate to boost electoral turnout in federal, state, and local elections. Over the past two decades, campaign organizations and operatives have been increasingly relying on the use of Spanish-language appeals to mobilize Latinos. Surprisingly, the impact of language use in targeting Latino voters has, for the most part, eluded scholarly inquiry. We conduct a randomized field experiment in which Latino voters were randomly exposed to a mobilization message in either English or Spanish. It is, to the best of our knowledge, the first randomized experiment to present a direct test between English- and Spanish-language appeals. The experiment was conducted in the context of a special election that took place in February 2009 to fill a vacancy on the New York City Council for District 21, located in Queens. The results from our field experiment suggest that both Spanish- and English-language mobilization have the capacity to boost Latino turnout. That said, English-language appeals were effective across the board for Latinos in our sample, whereas Spanish-language outreach was only effective among low-propensity voters and participants whose primary language was Spanish
Demographic economics · Economics · English language · Ethnic group · First language · Geography · Language proficiency · Limited English proficiency · Linguistics · Mathematics education · Outreach · Political science · Politics · Population · Propensity score matching · Sociology · Turnout · Voting · Demography · Electoral Systems and Political Participation · Law · Medicine · Political Influence and Corporate Strategies · Psychology · Social Media and Politics
Latino Electoral Participation
Social pressure, surveillance and community size
The Future of Latines’ Racial Categorization and Sociopolitical Attitudes Amid Rising US Diversity
Spanish-Language News Consumption and Latino Reactions to Covid-19
Field Experiments and the Study of Voter Turnout
US voter rights in translation
Spanish-Language Radio and Issue Advertising
Old Tech, New Tricks
Political party offers of representation for minority voters
(Dis)enfranchised citizens
Missing the mark? An exploration of targeted campaign advertising's effect on Black political engagement
How do Americans want elections to be run during the Covid-19 crisis
Appeals to the Hispanic Demographic
Appeals to the Hispanic demographic
Power Lines
Voter Mobilization Meets eGovernment
Getting out the Black Vote in Washington DC
Spanish Language Media Consumption and Latino Civic Engagement
Wired to mobilize
Democracy's Deficit
They are Hiding the Truth and Plotting
Wage Reimbursement and Minority Voter Turnout
Resistance and Response
The Racial Gap in Trust in Elections (and How to Close It)
Mobilization Effects Using Mail
Do Bilinguals Respond More Favorably to Candidate Advertisements in English or in Spanish
Rolling off the Tongue into the Top-of-the-Head
Gotj
Race as a Bundle of Sticks
Tuning In, Not Turning Out
Is Voting Habit Forming? New Evidence from Experiments and Regression Discontinuities
Mobilizing Latino Voters
The Generalizability of Social Pressure Effects on Turnout Across High-Salience Electoral Contexts
The Impact of 2008 Presidential Campaign Media on Latinos
Getting the Message Out
Life-cycle effects on social pressure to vote
What is the impact of bilingual communication to mobilize Latinos? Exploratory evidence from experiments in New Jersey, North Carolina, and Virginia
Social pressure and voting
Inviting immigrants in
Domestic migrants' responsiveness to electoral mobilization under authoritarianism
Se Habla Español
Turnout, Status, and Identity
Political (Mis)behavior
America's Uneven Democracy
Hispanas de Queens
Strength in Numbers?
New Faces, New Voices
Fluid Borders
Identification of Causal Effects Using Instrumental Variables
Get Me to the Polls on Time
Campaigning to the New American Electorate
Mobilizing the Latino Youth Vote
Giving Voice to Latino Voters
Do Phone Calls Increase Voter Turnout? An Update
Meeting the Challenge of Latino Voter Mobilization
Voice and Equality
Getting Out the Vote in Local Elections
Partisan and Nonpartisan Message Content and Voter Mobilization
Spanish-Language Radio Advertisements and Latino Voter Turnout in the 2006 Congressional Elections
Getting Out the Latino Vote
Examining Latino Turnout in 1996
Who Is Mobilized to Vote? A Re‐Analysis of 11 Field Experiments
Field Experiments Testing the Impact of Radio Advertisements on Electoral Competition
Should They Dance with the One Who Brung 'Em?” Latinos and the 2008 Presidential Election
Social Pressure and Voter Turnout
The Mobilizing Effect of Majority-Minority Districts on Latino Turnout
The Effects of Canvassing, Telephone Calls, and Direct Mail on Voter Turnout
İSí Se Puede! Latino Candidates and the Mobilization of Latino Voters
Exploring Language Effects in Ethnic Advertising
| Unique citing works | 43 |
|---|---|
| Citations per year | 2,87 |
| Citation span | 2011 - 2026 (16) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 40 |