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Learning and memory for personality prototypes

Bibliographic Data

ID6202298
AuthorsJohn D Mayer (0000-0003-1644-707X, New York College of Health Professions), Gordon H Bower
Year1986
Volume51
Issue3
Pages473-492
Publication date1986-01-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueJournal of Personality and Social Psychology (JOURNAL)
Journal identifiersISSN: 0022-3514 • E-ISSN: 1939-1315
PublisherAmerican Psychological Association (APA) (PUBLISHER)
DOI10.1037//0022-3514.51.3.473
PMID3761144
OpenAlexW1977934835
LanguageEN
Citations received20
References cited3

Although personality traits are commonly assumed to be represented in memory as schemata, little research has addressed whether such schemata can be learned from observation. Subjects in three studies classified 60 person instances into group members and nonmembers as defined by the instances' match to a complex personality prototype. To simulate learning of fuzzy categories, each person instance provided conflicting cues to group membership. Learning for instances' group membership was excellent across studies. In Study 1, frequency of cues indicating group membership was greatly overestimated among nongroup instances. In Study 2, schema-consistent memory bias was revealed for person instances. In Study 3, schemata of consistently positive (or negative) traits were learned faster than arbitrary schemata. The findings implicated frequency sensitivity of memory (Estes, 1986), and a model of probabilistic cued-memory retrieval was developed to account for the effects. The findings were then discussed in relation to everyday cognitive performance.

Big Five personality traits · Cognition · Cognitive psychology · Cued speech · Developmental psychology · Personality · Probabilistic logic · Schema (genetic algorithms · Artificial Intelligence · Child and Animal Learning Development · Cognitive Abilities and Testing · Educational Games and Gamification · Personality Disorders and Psychopathology · Personality Traits and Psychology · Psychology · Social and Intergroup Psychology · Social Psychology

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Unique citing works13
Citations per year0,51
Citation span1987 - 2016 (30)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 18

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