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On the Magnitude Scaling of Political Opinion in Survey Research

Bibliographic Data

ID6231987
AuthorsMilton Lodge, Bernard Tursky
Year1981
Volume25
Issue2
Pages376
Publication date1981-05-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueAmerican Journal of Political Science (JOURNAL)
Journal identifiersISSN: 0092-5853 • E-ISSN: 1540-5907
PublisherJSTOR (PUBLISHER)
DOI10.2307/2110859
OpenAlexW2326683415
LanguageEN
Citations received22
References cited12

Virtually all we as social scientists claim to know about the strength of political beliefs and preferences is based on category scaling. When category and magnitude scales of opinion strength are compared-either in measuring the perceived strength of physical stimuli or in the evaluation of social-psychological stimuli-magnitude scaling is almost invariably found to be superior in terms of providing quantitative information about the intensity of people's impressions, preferences, and judgments. The aim of this workshop is to describe magnitude scaling in sufficient detail to provide political scientists with the conceptual basis for appraising the relative costs and benefits of magnitude scaling and to detail the procedural wherewithal so they can employ magnitude scaling in their research

Cognitive psychology · Econometrics · Geometry · Magnitude (astronomy · Multidimensional scaling · Physics · Political science · Politics · Scaling · Statistics · Advanced Text Analysis Techniques · Law · Mathematics · Psychology · Social Psychology

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    Open Access•Jeffery J Mondak•Political Behavior•1990

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    Open Access•Milton Lodge, John C Wahlke•International Political Science…•1982

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Unique citing works22
Citations per year0,48
Citation span1980 - 2026 (47)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 22

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