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Greening America's Skylines

The Diffusion of Low‐Salience Policies

Bibliographic Data

ID6330809
AuthorsChris Koski (0000-0002-6475-4229, James Madison University, corresponding author)
Year2010
Volume38
Issue1
Pages93-117
Publication date2010-02-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenuePolicy Studies Journal (JOURNAL)
Journal identifiersISSN: 0190-292X • E-ISSN: 1541-0072
PublisherWiley (PUBLISHER • GB)
DOI10.1111/j.1541-0072.2009.00346.x
OpenAlexW2077172395
LanguageEN
Citations received17
References cited57

The diffusion literature is replete with examples of highly salient policies spreading across subnational governments. However, low‐salience policies that do not benefit from a groundswell of public opinion also spread across jurisdictions in patterns that appear similar to those of other, more well‐known policy ideas. This research is an investigation of the mechanisms that propagate low‐salience policies. I analyze the adoption of the U.S. Green Building Council's (USGBC) Leadership in Energy Efficient Design standard across 119 U.S. cities from 2000 to 2008. The investigation indicates that a knowledge broker, in this case the USGBC, occupies critical roles in linking a low‐salience policy to a broader set of widely held societal values, developing a common policy vocabulary, providing a base policy that jurisdictions may freely adapt, and creating a diffusion infrastructure by acting as a communication hub for existing and interested jurisdictions to discuss innovations and progress

Economics · Opinion leadership · Political science · Public economics · Public opinion · Public policy · Public relations · Regional science · Salience (neuroscience · Salient · Sociology · Computer Science · Economic and Environmental Valuation · Law · Policy Transfer and Learning · Public Administration · Sustainability and Climate Change Governance

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Unique citing works17
Citations per year1,13
Citation span2011 - 2025 (15)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 17

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