Strategies to Secure Compliance for a Mall Intercept Interview
Bibliographic Data
| ID | 6368641 |
|---|---|
| Authors | Jacob Hornik (0000-0002-1125-2073), Shmuel Elli (0000-0002-9742-148X), Shmuel Ellis |
| Year | 1988 |
| Volume | 52 |
| Issue | 4 |
| Pages | 539 |
| Publication date | 1988-01-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Public Opinion Quarterly (JOURNAL) |
| Journal identifiers | ISSN: 0033-362X • E-ISSN: 1537-5331 |
| Publisher | Oxford University Press (OUP) (PUBLISHER) |
| DOI | 10.1086/269129 |
| OpenAlex | W2116243886 |
| Language | EN |
| Citations received | 17 |
| References cited | 6 |
Subjects in a shopping mall were approached with a request to participate in a survey. Half the subjects were touched and gazed at by interviewers and the other half were not. These nonverbal techniques increased compliance to participate in the interviewing task and somewhat decreased respondents' perceived burden. The touch and no-touch groups did not differ in response quality, apparent response bias, or volunteer bias. Compliance was related to the gender of the interviewer but not related to that of the respondent. Implications for mall intercept surveys are discussed
Clothing · Compliance (psychology · Developmental psychology · Interview · Nonverbal communication · Quality (philosophy · Respondent · Task (project management · Applied Psychology · Deception detection and forensic psychology · Psychology · Psychology of Social Influence · Social Psychology · Stalking, Cyberstalking, and Harassment
An integrative review of sensory marketing
The science of interpersonal touch
Understanding post-adoption behaviour in the context of ride-hailing apps
Could Affective Touch Alleviate the Negative Effects of Social Exclusion
Techniques of Social Influence
Tactile Stimulation and Consumer Response
Male homophobia, touch, and compliance
Vicarious social touch biases gazing at faces and facial emotions
The effect of a woman's incidental tactile contact on men's later behavior
Assessing Individual Differences in the Need for Interpersonal Touch and Need for Touch
Retracted Article
Touch matters
Evaluation of a Movie Theater Advertisement Campaign to Promote Behaviors that Prevent Spread of Aquatic Invasive Species
Food Matters
Using Mimicry to Elicit Answers to Intimate Questions in Survey Research
Grabbing the Audience
Does Touch Affect Taste? The Perceptual Transfer of Product Container Haptic Cues
Gender differences in touch
On the mode of administering a questionnaire and responses to open-ended items
Compliance to requests made by gazing and touching experimenters in field settings
Response Results of Lottery Buyer Behavior Surveys
Respondent Burden
Trends in Attitudes Toward and Participation in Survey Research
| Unique citing works | 17 |
|---|---|
| Citations per year | 0,5 |
| Citation span | 1992 - 2026 (35) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 17 |