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How Too Little Can Give You a Little Too Much

Determining the Number of Household Phone Lines in RDD Surveys

Bibliographic Data

ID6369492
AuthorsDaniel Merkle (0000-0001-7792-375X), Gary Langer
Year2008
Volume72
Issue1
Pages114-124
Publication date2008-01-21
Open AccessNo
TypeARTICLE
VenuePublic Opinion Quarterly (JOURNAL)
Journal identifiersISSN: 0033-362X • E-ISSN: 1537-5331
PublisherOxford University Press (OUP) (PUBLISHER)
DOI10.1093/poq/nfn004
OpenAlexW2076210937
LanguageEN
Citations received2
References cited1

Accurately assessing the number of household phone lines in random-digit dialed (RDD) surveys for use in weighting has become more complicated over time. This study evaluates phone line weighting by asking an in-depth battery of seven questions designed to measure the number of available land lines in the home more precisely. The results show that this weighting correction is not so simple, and that inadequately parsing the type and use of household phone numbers produces an inaccurate weight. Failing explicitly to remove irrelevant phone numbers, especially cell phones, produces a larger-than-appropriate weighting adjustment. Potentially more important on a practical level is that, when done correctly, and even when “overdone,” phone line weighting had little impact across a diverse set of opinion and demographic variables

Data mining · Econometrics · Line (geometry · Measure (data warehouse · Phone · Set (abstract data type · Statistics · Weighting · Computer Science · Data-Driven Disease Surveillance · Mathematics · Medicine · Survey Methodology and Nonresponse · Urban, Neighborhood, and Segregation Studies

  • Questions for Surveys

    Nora Cate Schaeffer, Jennifer Dykema•Public Opinion Quarterly•2011

  • Unintended Consequences

    D M Merkle, Daniel Merkle et al.•Public Opinion Quarterly•2009

  • Consequences of Reducing Nonresponse in a National Telephone Survey

    Scott Keeter, Carolyn Miller et al.•Public Opinion Quarterly•2000

Citations per year0.12
Citation span2009 - 2011 (3)
Highly citedNo

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