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Voices of Change

A Qualitative Analysis of the Motivations Behind Female Athlete Activism at Tokyo 2020

Bibliographic Data

ID7168529
AuthorsMarloes Ekkelboom (0009-0009-0297-0872, German Sport University Cologne, corresponding author)
Year2026
Volume43
Issue3
Pages1-10
Publication date2026-01-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueSociology of Sport Journal (JOURNAL)
Journal identifiersISSN: 0741-1235 • E-ISSN: 1543-2785
PublisherHuman Kinetics (PUBLISHER)
DOI10.1123/ssj.2025-0019
OpenAlexW7126183144
LanguageEN
References cited26

This study investigates the motivations of intersectionally marginalized female athletes engaging in activism during the Tokyo 2020 Olympic Games. Using qualitative content analysis of secondary-sourced interviews with three U.S. Olympians, the research identifies five areas influencing activist behavior. The findings reveal that the interplay of psychological needs—autonomy and self-identification, competence and controllability, and belonging and community connection—alongside socialization and personal identity drive these athletes’ actions. By highlighting these motivational factors, the study provides valuable insights for sporting organizations, offering future directions on fostering environments that support athlete activism while addressing systemic inequities

Athletes · Competence (human resources) · Content analysis · Identity (music) · Qualitative analysis · Qualitative research · Socialization · Sociology of sport · Sport and Mega-Event Impacts · Sport Psychology and Performance · Sports, Gender, and Society

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Highly citedNo

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