Using media to navigate identity? U.S. Black parents’ encouragement and selection of content for their children
Bibliographic Data
| ID | 7296031 |
|---|---|
| Authors | Annemarie K Mcclain (0000-0001-5819-6163, Boston University Department of Mass Communication, Advertising, and Public Relations, , Boston, MA, corresponding author), Marie-Louise Mares (0000-0002-0811-3056, University of Wisconsin-Madison Department of Communication Arts, , Madison, WI) |
| Year | 2025 |
| Volume | 51 |
| Issue | 4 |
| Pages | 278-290 |
| Publication date | 2025-03-12 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Human Communication Research (JOURNAL) |
| Journal identifiers | ISSN: 0360-3989 • E-ISSN: 1468-2958 |
| Publisher | Wiley (PUBLISHER • GB) |
| DOI | 10.1093/hcr/hqaf006 |
| OpenAlex | W6903200401 |
| Language | EN |
| Citations received | 2 |
| References cited | 35 |
In an online experiment, 498 U.S. Black parents (child aged 3–5, 9–11, 15–17) were randomized to imagine their child had “an okay day” or experienced peer racism. They watched four age-appropriate video trailers that varied in affective tone (positive vs. mixed) and theme (race-related vs. not), rated their likelihood of encouraging their child to watch each and selected one. Regardless of condition and child age, encouragement was higher for race-related versus “nonracial” videos. Parents in the racism (vs. okay day) condition had greater odds of selecting race-related content, including racism depictions. As such, results were more consistent with the Selective Exposure Self- and Affect-Management model than Mood Management predictions. Perceptions of child identity strength and parent identity strength predicted encouragement; parent identity strength predicted selection; child age group mostly did not predict outcomes. Effects of condition on selection of racial vs. entertainment content were mediated by three types of goals. Public significance: This study suggests U.S. Black parents can see value in showing their child age-appropriate content featuring racial pride messages and youth racism experiences. Following a child racism experience, Black parents had greater inclinations to select both types of race-related content over race-unrelated content, with little differences by child age
Content (measure theory · Content analysis · Entertainment · Identity (music · Perception · Pride · Racism · Selection (genetic algorithm · Cultural Differences and Values · Media Influence and Health · Racial and Ethnic Identity Research
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A Transactional/Ecological Perspective on Ethnic–Racial Identity, Socialization, and Discrimination
The Selective Exposure Self- and Affect-Management (Sesam) Model
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Ethnic-Racial Socialization in the Family
| Citations per year | 2 |
|---|---|
| Citation span | 2026 - 2026 (1) |
| Highly cited | No |