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Citizens, Consumers, and the Good Society

Bibliographic Data

ID7496331
AuthorsMichael Schudson (University of California, San Diego, Graduate School of Journalism, Columbia University)
Year2007
Volume611
Issue1
Pages236-249
Publication date2007-04-30
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueThe Annals of the American Academy of Political and Social Science (JOURNAL)
Journal identifiersISSN: 0002-7162 • E-ISSN: 1552-3349
PublisherSAGE Publishing (PUBLISHER • US)
DOI10.1177/0002716207299195
OpenAlexW2163710898
LanguageEN
Citations received43
References cited1

Advocating a “postmoralist” position in the analysis of consumer culture, this article holds that it is a mistake to identify political action with public-spirited motives and consumer behavior with self-interested motives. Both political behavior and consumer behavior can be either public-spirited or self-interested. Consumer choices can be expressly political and public-spirited, and styles of consumer behavior can enlist and enshrine values that serve democracy, from going to coffee-houses in eighteenth-century London to eating at McDonald's in twenty-first-century Beijing. Political behavior, meanwhile, may be a particular kind of consumer behavior, and political practice often turns out not to be public-spirited but egocentric and grasping. The article concludes with some suggestions for making political activity more like the experience of consumer choice, that is, more like a situation in which people can take their own preferences seriously because there is a reasonable prospect that they will ultimately matter

Action (physics · Advertising · Business · Consumer behaviour · Democracy · Mistake · Political action · Political science · Politics · Position (finance · Public relations · Sociology · Media Studies and Communication · Law · Marketing

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Unique citing works43
Citations per year2,26
Citation span2007 - 2024 (18)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 42

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