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Front Line Family

Women's culture’ comes to the BBC

Bibliographic Data

ID7498591
AuthorsMichele Hilmes (University of Wisconsin–Madison, corresponding author)
Year2007
Volume29
Issue1
Pages5-29
Publication date2007-01-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueMedia Culture & Society (JOURNAL)
Journal identifiersISSN: 0163-4437 • E-ISSN: 1460-3675
PublisherSAGE Publishing (PUBLISHER • US)
DOI10.1177/0163443706068924
OpenAlexW2022558301
LanguageEN
Citations received4
References cited7

During the 1930s and 1940s, the BBC resolutely held out against the program form most notoriously associated with ‘vulgar’, commercial, feminized US radio culture: soap operas, or serial drama with a domestic setting directed primarily at an audience of women. Yet the first British soap opera, Front Line Family, made its debut in 1941 on the North American Service, as a propaganda vehicle aimed expressly at encouraging US entry into the Second World War. It became part of the Light Programme schedule after the war and led directly to Mrs Dale's Diary and The Archers. This article traces the controversial origins and contested life of the first British soap, within the context of the ‘women's culture’ largely missing from the BBC in its early years. The terms of the debate over its origins show clearly how notions of ‘quality’ and public service were both gendered and linked to notions of national identity, and how a popular yet ‘feminine’ and ‘American’ form like the domestic serial drama challenged those important cornerstones of the BBC ethos

Aesthetics · Art · Art history · Context (archaeology · Drama · Ethos · Front (military · Front line · Identity (music · Literature · Media studies · Opera · Political science · Popular culture · SOAP · Sociology · Engineering · Gender Studies · History · Law · Media Studies and Communication

  • Producing a Radio Housewife

    Jennifer Hyland Wang•Feminist Media Histories•2018

  • New Television and Media

    Open Access•Vicki Mayer•Television & New Media•2011

  • Television—the Housewife's Choice? The 1949 Mass Observation Television Directive, Reluctance and Revision

    H Wood•Media History•2015

  • Stereotyping and Essentialism

    Oluwayemisi Mary Onyenankeya, Kevin Onyenankeya et al.•Communicatio•2021

  • Radio voices

    Michele Hilmes•Radio voices•1997

  • The Television History Book

    Michele Hilmes•The Television History Book•2003

  • Open the Box

    Jane Root•Open the Box•2005

  • British quality, American chaos

    Michele Hilmes•Radio Journal International…•2003

  • The Journal of Imperial and Commonwealth History

    Open Access•George Winius•Itinerario•1978

  • The BBC North American Service 1939–1945

    Open Access•Peter Spence, Peter L Spence•Media Culture & Society•1982

Unique citing works4
Citations per year0,27
Citation span2011 - 2021 (11)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 4

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