Der affektive Einfluss von politischer Werbung in Kampagnen auf Einstellungen
Bibliographic Data
| ID | 7512529 |
|---|---|
| Authors | Christian Schemer (0000-0002-7808-2240, corresponding author) |
| Year | 2010 |
| Volume | 58 |
| Issue | 2 |
| Pages | 227-246 |
| Publication date | 2010-01-01 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Medien & Kommunikationswissenschaft (JOURNAL) |
| Journal identifiers | ISSN: 1615-634X |
| Publisher | Nomos (PUBLISHER • DE) |
| DOI | 10.5771/1615-634x-2010-2-227 |
| OpenAlex | W2317046831 |
| Language | DE |
| Citations received | 2 |
| References cited | 9 |
M&K Medien & Kommunikationswissenschaft , Seite 227 - 246
Political science · Marketing and Advertising Strategies · Media Studies and Communication · Public Relations and Crisis Communication
Campaigning for Hearts and Minds
Framing Persuasive Appeals
Examining the Mediators of Agenda Setting
The intersection of race and crime in television news stories
Voters' reasoning processes and media influences during the Persian Gulf War
Striking a Responsive Chord
Explaining the rise of anti-immigrant parties
Measurement and Effects of Attention to Media News
| Citations per year | 0.18 |
|---|---|
| Citation span | 2015 - 2024 (10) |
| Highly cited | No |