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Mobile health cycling

How Eastern European amateur cycling enthusiasts frame their experiences with Zwift and Strava

Bibliographic Data

ID7514656
AuthorsMateusz Felczak (0000-0001-8042-6965, Uniwersytet SWPS), Mirosław Filiciak (0000-0003-1791-8881, Uniwersytet SWPS)
Year2026
Volume61
Issue2
Pages344-362
Publication date2026-03-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueInternational Review for the Sociology of Sport (JOURNAL)
Journal identifiersISSN: 1012-6902 • E-ISSN: 1461-7218
PublisherSAGE Publications (PUBLISHER • US)
DOI10.1177/10126902251333566
OpenAlexW4409649177
LanguageEN
Citations received2
References cited27

Amateur cycling enthusiasts are increasingly engaged in digital media ecosystems that serve as mediating platforms for both indoor and outdoor cycling activities. The rationale for using particular solutions, technological affordances of the platforms and social media discourses all actively shape cycling narratives. This study critically examines practices associated with the Zwift and Strava platforms among a selected group of Eastern Europeans, based on an extended online questionnaire with open and closed questions (n = 80) and individual in-depth interviews (n = 10). Auxiliary data features analysis of social media and YouTube content closely related to the questionnaire's respondents. Building on the notions of mHealth technologies, the findings include an in-depth analysis of four main frames of reference emerging from the analyzed discourses on amateur cycling: social, hardcore, exploration, and training

Advertising · Amateur · Business · Cycling · Frame (networking · Geography · Political science · Sociology · Telecommunications · Adventure Sports and Sensation Seeking · Computer Science · Recreation, Leisure, Wilderness Management · Sport and Mega-Event Impacts

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Unique citing works2
Citations per year2
Citation span2026 - 2026 (1)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 2
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