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Mass Media Coverage of the 1984 Canadian Election

Bibliographic Data

ID7703597
AuthorsR H Wagenberg (University of Windsor), Walter C Soderlund (University of Windsor), Walter I Romanow (University of Windsor), E Donald Briggs (University of Windsor)
Year1988
Volume21
Issue1
Pages117-130
Publication date1988-03-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueCanadian Journal of Political Science (JOURNAL)
Journal identifiersISSN: 0008-4239 • E-ISSN: 1744-9324
PublisherCambridge University Press (CUP) (PUBLISHER)
DOI10.1017/s0008423900055645
OpenAlexW2111178725
LanguageEN
Citations received7
References cited14

Short-term factors played a greater than usual role in the 1984 national election. Media coverage of the campaign therefore had a crucial impact. This study documents the coverage of leaders, parties and substantive issues by the major television and radio networks and 18 newspapers selected by region and language. A major finding is that the media reported results of public opinion polls to an unprecedented degree. This was one facet of the featuring of “horserace” issues over more substantive socio-economic ones. The data lend credence to the fears of those who feel that essential democratic goals of the electoral process are being undermined. The study also suggests rethinking the “no effects” theory of polling and electoral behaviour

Credence · Democracy · General election · Mass media · Media coverage · Media studies · Newspaper · Opinion poll · Political science · Politics · Polling · Public opinion · Public relations · Sociology · Computer Science · Electoral Systems and Political Participation · Law · Media Studies and Communication · Political Influence and Corporate Strategies

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Unique citing works7
Citations per year0,19
Citation span1990 - 2020 (31)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 7

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