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God Save This “Broken” Land

The Efficacy of Closed-Circuit Voter Targeting in a U.K. Election

Bibliographic Data

ID7974232
AuthorsBrian Robert Calfano (0000-0003-2486-2433, Missouri State University, corresponding author), Paul A Djupe (0000-0001-6944-429X, Denison University, corresponding author), Angelia R Wilson (0000-0001-8935-0856, University of Manchester, corresponding author)
Year2013
Volume6
Issue1
Pages50-73
Publication date2013-03-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenuePolitics and Religion (JOURNAL)
Journal identifiersISSN: 1755-0491 • E-ISSN: 1755-0483
PublisherCambridge University Press (CUP) (PUBLISHER)
DOI10.1017/s1755048312000636
OpenAlexW2130860022
LanguageEN
Citations received3
References cited37

Recent research in the United States has found candidates for elected office are able to use a rhetorical form of closed-circuit communication with evangelical Protestants — “God Talk” — that communicates valuable political information without alerting other constituencies. Close observation of the 2010 parliamentary elections in the United Kingdom (U.K.) uncovered what appeared to be a form of God Talk in use by David Cameron and the Conservative Party, especially the use of “broken” to describe the state of Britain. Thus, we assess whether God Talk is an efficacious communication strategy in the U.K. using an experiment that selectively exposes participants to God Talk statements. The mixed results suggest that some forms of God Talk are better than others in conveying to U.K. evangelicals that a candidate is conservative and religious without triggering the same associations by non-evangelical voters. We close with a discussion of the normative impact of such communication strategies

Law and economics · Linguistics · Normative · Political science · Politics · Rhetorical question · Sociology · State (computer science · Theology · Computer Science · Electoral Systems and Political Participation · Law · Philosophy · Religion and Society Interactions · Social Media and Politics

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Unique citing works3
Citations per year0,25
Citation span2014 - 2020 (7)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 3

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