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Empowerment through enterprise

Balkan migrants and the narrative of entrepreneurial identity

Bibliographic Data

ID8243103
AuthorsNadine Thielemann (0000-0003-4898-3993, WU Vienna University of Economics and Business, corresponding author), Lejla Atagan (WU Vienna University of Economics and Business)
Year2025
Pages1-22
Publication date2025-12-24
Open AccessYes
TypeARTICLE
VenueIdentities (JOURNAL)
Journal identifiersISSN: 1070-289X • E-ISSN: 1547-3384
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/1070289x.2025.2604441
OpenAlexW7117256764
LanguageEN
References cited36

This paper explores how Balkan migrants, operating small gastronomy businesses in Vienna, construct their identity as migrant entrepreneurs. Drawing on the concept of narrative identity and using qualitative interviews, the analysis investigates how narrative resources – such as a transformation plot, the development of agency as self-empowerment, and positioning within dominant societal discourses – are employed to construct identity. The empirical findings reveal a specific narrative pattern that characterizes the identity construction of migrant entrepreneurs. This pattern blends entrepreneurial themes of hard work and autonomy with migrant experiences of vulnerability and engagement with migration discourses in the host society. By focusing on narratives of self-empowerment, the study shows how narrators strategically utilize discursive resources to render their stories intelligible and legitimate within broader societal frameworks. Entrepreneurship emerges as a means of reclaiming agency and achieving recognition, which in turn suggests that institutional practices should value initiative and autonomy rather than emphasizing needs

Agency (philosophy · Context (archaeology · Empowerment · Identity (music · Narrative · Narrative identity · Entrepreneurship Studies and Influences · Migration and Labor Dynamics · Migration, Ethnicity, and Economy

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Highly citedNo

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