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Beginning at Zero

Notes on Cinema and Society

Bibliographic Data

ID8917921
AuthorsGlauber Rocha (corresponding author)
TranslatorsJoanne Pottlitzer
Year1970
Volume14
Issue2
Pages144-149
Publication date1970-01-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueThe Drama Review TDR (JOURNAL)
Journal identifiersISSN: 0012-5962 • E-ISSN: 2326-2060
PublisherThe MIT Press (PUBLISHER • US)
DOI10.2307/1144540
OpenAlexW2797874840
LanguageEN
Citations received1

Like every other culture in this technologydominated world, Brazilian culture shows the influence of cinema. Film arbitrates life-styles, activates the imagination with its fantasies, and shapes moral life. Yet it is impossible to speak of the cinema in its Brazilian context without referring to North American film, whose influence and aggressiveness distributes North American culture throughout the world so that audiences now expect from all films only those images they are accustomed to seeing in Hollywood cinema. The Brazilian public, which is economically and culturally much closer to the United States than to Europe, has also based its images of life on North. American films. A vicious circle: when most Brazilians make films, they make them “a la Americana,” and it is primarily for this reason that Brazilian spectators try to make any Brazilian film they view into a Brazilian film “a la Americana.”

Aesthetics · American film · Art · Art history · Context (archaeology · Culture of the United States · Hollywood · Literature · Media studies · Movie theater · Popular culture · Sociology · Cinema and Media Studies · Cultural, Media, and Literary Studies · History · Media Studies and Communication

  • Red in tooth and claw

    Open Access•Michele Chiacchio, Alessandro Pigoni•People and Nature•2022

Unique citing works1
Citations per year0,25
Citation span2022 - 2022 (1)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 1

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