Nationalism in Official Tourism Websites of Balkan Countries
A Multimodal Analysis
Bibliographic Data
| ID | 9330351 |
|---|---|
| Authors | Linda Houliston (0000-0002-3174-7620, Varna University of Management, Varna, Bulgaria, corresponding author), Stanislav Ivanov (0000-0002-6851-5823, Varna University of Management, Varna, Bulgaria), Craig Webster (0000-0003-0665-0867, Ball State University) |
| Year | 2021 |
| Volume | 69 |
| Issue | 1 |
| Pages | 83-111 |
| Publication date | 2021-03-27 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Tourism (JOURNAL) |
| Journal identifiers | ISSN: 1332-7461 • E-ISSN: 1849-1545 |
| Publisher | Institute for Tourism (PUBLISHER • HR) |
| DOI | 10.37741/t.69.1.7 |
| OpenAlex | W3152321655 |
| Language | EN |
| Citations received | 6 |
| References cited | 30 |
This paper investigates the official tourism websites for the Balkan countries of Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Greece, Montenegro, North Macedonia, Romania, Serbia, Slovenia, and Turkey to learn about its depiction of the nation for an international tourism market. The research combines Pauwels’ (2012) multimodal discourse analysis method designed for cultural websites with Smith’s (1998) six main institutional dimensions to seek out potential nationalistic patterns involving the state, territory, language, religion, history, and rites and ceremonies. The findings mostly involve verbal and visual signifiers that have a historical context to them such as antiquity, communism, Yugoslavia, religion, irredentism, the Ottoman Empire, and national identity. The findings illustrate that official websites, while being sensitive not to alienate international tourists, portray a sense of nationalism but do so in a different way, based upon the historical experiences and unique features of each country surveyed
Ancient history · Archaeology · Art · Communism · Context (archaeology · Depiction · Economy · Literature · Montenegro · National identity · Nationalism · Political science · Politics · State (computer science · Tourism · Balkans: History, Politics, Society · History · Law · Multilingual Education and Policy · Philippine History and Culture
My heart belongs here
Evaluating destination attractiveness through a social semiotic perspective
Communicating national identity markers in official tourism commercials
Tourist Experience in Heritage Tourism Destination and Its Influence on Post-Visit Behavioral Intentions
A cultural route for Ottoman heritage in Europe
Perceptions of Contested Ottoman Heritage in Europe
Who Owns Antiquity?
When is the Nation?
Modern Hatreds
Once Within Borders
Reconstructing Heritage in the Aftermath of Civil War
Situational Nationalism
Attitudes and willingness to donate towards heritage restoration
Memorial policies and restoration of Croatian tourism two decades after the war in former Yugoslavia
Tourism, conflict and contested heritage in former Yugoslavia
Tourism, Nationalism and Post-Communist Romania
Serving the Nation
A Multimodal Framework for Analyzing Websites as Cultural Expressions
The Kosovo Battle
A New Dawn in Nationalism Studies? Some Fresh Incentives to Overcome Historiographical Nationalism
Designing persuasive destination websites
Tourism development and sustainability issues in Central and South-Eastern Europe
Dual-route communication of destination websites
Official Tourism Websites
Heritage, identity and ideological manipulation
The Bosnian Muslims and Albanians
Nation-building ancient Macedonian style
Out of the Ruins of the Ottoman Empire
Fantasies of Salvation
Charles Tilly as a Theorist of Nationalism
Technology and Nationalism
Nationalism and Modernism
Imagined communities
"Reconstructing the Meaning of Being "Montenegrin
Intangible heritage governance, cultural diversity, ethno-nationalism
Notes from the Balkans
| Citations per year | 1.5 |
|---|---|
| Citation span | 2022 - 2025 (4) |
| Highly cited | No |