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The future of art and mass culture

Bibliographic Data

ID9844056
AuthorsJohn Mchale (0000-0001-9132-1528, corresponding author)
Year1979
Volume12
Issue1
Pages59
Publication date1979-01-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueLeonardo (JOURNAL)
Journal identifiersISSN: 0024-094X • E-ISSN: 1530-9282
PublisherJSTOR (PUBLISHER)
DOI10.2307/1574090
OpenAlexW2314787756
LanguageEN
References cited8

The development of art and mass culture has been closely linked both with social change and with changes in technology-particularly, though not exclusively, the technology of communications. In the recent past, for example, the recognition of a machine aesthetic and the development and widespread use of new media -radio, television, cinema, video-have strengthened these linkages. In the future, the author argues, developments in media technology and parallel social shifts will involve changes in the very nature of culture, will create a new cultural environment, and indeed will necessitate a reassessment of the meaning of “mass culture” and “mass society”. They will also involve a broadening of the concept of art; and the author illustrates his view with a description of potential new forms of artistic expression (life-styles, video art, work as art)

Aesthetics · Art · Art history · Epistemology · Mass culture · Mass media · Mass society · Meaning (existential · Media studies · Movie theater · Political science · Popular culture · Sociology · Video art · Visual arts · Anthropology · Cultural Industries and Urban Development · Law · Media, Religion, Digital Communication

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  • Dilemmas in a general theory of planning

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  • A Theory of Mass Culture

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Citation velocityhistorical
Highly citedNo

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