The Comic Strip
A Source of Anglicisms in Mexican Spanish
Bibliographic Data
| ID | 9869255 |
|---|---|
| Authors | Joseph H Matluck (corresponding author) |
| Year | 1960 |
| Volume | 43 |
| Issue | 2 |
| Pages | 227 |
| Publication date | 1960-05-01 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Hispania (JOURNAL) |
| Journal identifiers | ISSN: 0018-2133 • E-ISSN: 2153-6414 |
| Publisher | JSTOR (PUBLISHER) |
| DOI | 10.2307/334467 |
| OpenAlex | W2322274857 |
| Language | EN |
| Citations received | 2 |
Mexico today is a social, economic, political and cultural battleground.' She has been bombarded by the United States with virtually every kind of pressure that one nation can put on another. Almost every large American company has a branch of a factory or an assembly plant there. Practically every article of food, with brand names intact, is shouted and jingled at you on radio and television and strikes you in the face as you shop down the aisles of supermercados which are every bit as wonderful, as efficient-and as horrible-as our own huge monsters. There you can find cornfldis, Sopas Campbell, Tide and Fab, Revlon and Max Factor, Colgate and Palmolive. And elsewhere there is For(d) and Plymouth and Chevrolet, and there is also Escuibb and Escuert (iEscribase Squirt, pron'inciese Escuert!) and many many others
Advertising · Business · Comics · Face (sociological concept) · Factory (object-oriented programming) · Media studies · Political science · Politics · Shock (circulatory) · Social science · Sociology · Computer Science · History · Law · Linguistics, Language Diversity, and Identity · Spanish Linguistics and Language Studies
| Citations per year | 0.04 |
|---|---|
| Citation span | 1971 - 2015 (45) |
| Highly cited | No |