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Being Different

How Normative and Cognitive Aspects of Institutional Environments Influence Technology Transfer

Bibliographic Data

ID9889235
AuthorsKamal A Munir (Judge Institute of Management Studies at the University of Cambridge, corresponding author)
Year2002
Volume55
Issue12
Pages1403-1428
Publication date2002-12-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueHuman Relations (JOURNAL)
Journal identifiersISSN: 0018-7267 • E-ISSN: 1741-282X
PublisherSAGE Publications (PUBLISHER • US)
DOI10.1177/001872602128782204
OpenAlexW2099669840
LanguageEN
Citations received4
References cited53

This article provides a novel perspective on technology transfer by arguing that incorporation of a new technology into an organization may require it to become different in more ways than existing research would have us believe. This is especially true when host and home organizations are based in two widely different institutional environments. Because institutional pressures exert themselves on organizational behavior from both outside and inside the organization, they are critical in determining whether the transfer process is successful. Borrowing from institutional theory, the institutional environment of an organization is divided into regulative, normative and cognitive aspects. It is argued that, although less obvious in their influence, normative and cognitive institutions are no less important than the relatively more visible regulatory institutions. This article discusses how normative and cognitive aspects of the institutional environment affect international technology transfer and offers propositions as well as implications for researchers and managers. Although the insights developed in this article are applicable to any instance of technology transfer, they are more salient in cases where technology is transferred internationally. Also, the propositions developed here are probably more relevant in cases where ‘process-embodied’ technologies are being transferred

Affect (linguistics · Business · Cognition · Embodied cognition · Epistemology · Institutional theory · Knowledge management · Normative · Normative model of decision-making · Normative social influence · Perspective (graphical · Political science · Process (computing · Salient · Social science · Sociology · Business Strategy and Innovation · Computer Science · Innovation and Knowledge Management · Law · Management and Organizational Studies · Psychology

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Unique citing works4
Citations per year0,2
Citation span2006 - 2024 (19)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 4

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