Shajia Fayyaz
Biographic Data
| ID | 10173849 |
|---|---|
| NAME | Shajia Fayyaz |
| GIVEN NAMES | Shajia |
| FAMILY NAME | Fayyaz |
| SIGNATURE | FAYYAZ S |
| AFFILIATIONS | University of Sargodha |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 1 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2025 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
Cultural Narratives and Gendered Power in Drama Advertisement
The paper applies Critical Discourse Analysis (CDA) to explore the issue of gendered representation and power relationships in Pakistani television dramas. It looks at how women's bodies are constructed discursively and fit into broadcast discourse. The primary goal is to look into how language, visual semiotics, and narrative patterns in drama posters and dialogues support gender-based power disparities and cultural norms in Pakistani culture. N…
No prominent works on this page.
Cultural Narratives and Gendered Power in Drama Advertisement
The paper applies Critical Discourse Analysis (CDA) to explore the issue of gendered representation and power relationships in Pakistani television dramas. It looks at how women's bodies are constructed discursively and fit into broadcast discourse. The primary goal is to look into how language, visual semiotics, and narrative patterns in drama posters and dialogues support gender-based power disparities and cultural norms in Pakistani culture. N…
Critical discourse analysis (1 work) · Discourse analysis (1 work) · Discourse Analysis in Language Studies (1 work) · Drama (1 work) · Entertainment (1 work) · Gender, Feminism, and Media (1 work) · Grammar (1 work) · Media, Gender, and Advertising (1 work) · Narrative (1 work)