Suha Fouad Salem
Biographic Data
| ID | 1085961 |
|---|---|
| NAME | Suha Fouad Salem |
| GIVEN NAMES | Suha Fouad |
| FAMILY NAME | Salem |
| SIGNATURE | SALEM S F |
| AFFILIATIONS | Management and Science University |
| ORCID | 0000-0002-6231-7009 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 1 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2019 |
| LATEST PUBLICATION YEAR | 2022 |
| H-INDEX | 1 |
Employee Well-Being During Covid-19 Pandemic
Well-being has always been a topic of interest for individuals, organizations, and policy-makers. COVID-19 pandemic made it tremendously relevant as employees were forced to work from home due to the successive lockdowns that governments have implemented to curb the spread of the virus. This crisis has raised concerns about employees’ well-being due to the implementation of these tight measures. In the present study, we examined the direct and in…
Do Relationship Marketing Constructs Enhance Consumer Retention? An Empirical Study Within the Hotel Industry
The increasing growth of new hotels in the Malaysian domestic market indicates that the hospitality and tourism industry is growing rapidly. As a result, there will be high competition as customers can easily switch from one hotel to the other. Therefore, to maintain competition in the market, it is crucial for hotels to recognize the importance of conflict handling, trust, and customer commitment in maintaining good relationships with their cust…
Brand Love Impact on the Social Media and Stages of Brand Loyalty
The primary objective of the current research is to propose and investigate a conceptual model which integrates social media activities and brand love as antecedents and brand loyalty phases as an outcome of brand love. The proposed model is analysed with a sample of 240 fast fashion’s consumers by using a self -structured questionnaire survey technique. PLS -SEM applied for statistical analysis to evaluate the hypnotized linkage between the vari…
Do Relationship Marketing Constructs Enhance Consumer Retention? An Empirical Study Within the Hotel Industry
The increasing growth of new hotels in the Malaysian domestic market indicates that the hospitality and tourism industry is growing rapidly. As a result, there will be high competition as customers can easily switch from one hotel to the other. Therefore, to maintain competition in the market, it is crucial for hotels to recognize the importance of conflict handling, trust, and customer commitment in maintaining good relationships with their cust…
Brand Love Impact on the Social Media and Stages of Brand Loyalty
The primary objective of the current research is to propose and investigate a conceptual model which integrates social media activities and brand love as antecedents and brand loyalty phases as an outcome of brand love. The proposed model is analysed with a sample of 240 fast fashion’s consumers by using a self -structured questionnaire survey technique. PLS -SEM applied for statistical analysis to evaluate the hypnotized linkage between the vari…
Do Relationship Marketing Constructs Enhance Consumer Retention? An Empirical Study Within the Hotel Industry
The increasing growth of new hotels in the Malaysian domestic market indicates that the hospitality and tourism industry is growing rapidly. As a result, there will be high competition as customers can easily switch from one hotel to the other. Therefore, to maintain competition in the market, it is crucial for hotels to recognize the importance of conflict handling, trust, and customer commitment in maintaining good relationships with their cust…
Employee Well-Being During Covid-19 Pandemic
Well-being has always been a topic of interest for individuals, organizations, and policy-makers. COVID-19 pandemic made it tremendously relevant as employees were forced to work from home due to the successive lockdowns that governments have implemented to curb the spread of the virus. This crisis has raised concerns about employees’ well-being due to the implementation of these tight measures. In the present study, we examined the direct and in…
Business (3 works) · Computer Science (2 works) · Loyalty (2 works) · Marketing (2 works) · Psychology (2 works) · Adaptability (1 work) · Advertising (1 work) · Asian Culture and Media Studies (1 work) · Brand awareness (1 work) · Brand equity (1 work)