Nelson Oly Ndubisi
Biographic Data
| ID | 116222 |
|---|---|
| NAME | Nelson Oly Ndubisi |
| GIVEN NAMES | Nelson Oly |
| FAMILY NAME | Ndubisi |
| SIGNATURE | NDUBISI N O |
| AFFILIATIONS | Monash University Malaysia |
| ORCID | 0000-0002-2743-3901 |
| VERIFIED | Yes |
| TOTAL WORKS | 9 |
| TOTAL CITATIONS | 9 |
| AUTHOR COUNT | 9 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2004 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 2 |
Can tourism market diversification mitigate the adverse effects of a blockade on tourism? Evidence from Qatar
This study examines the effects of an unfavorable political event or environmental hostility, namely, a blockade affecting international tourist inflows, and how tourism market diversification (TMD) could mitigate the adverse effects in the case of Qatar. To quantify these effects, we adopted a standard tourism-demand model and augmented it with a Herfindahl index (HI) for the geographical diversification of tourism exports, a dummy variable for …
Manufacturing and service supply chain resilience to the Covid-19 outbreak: Lessons learned from the automobile and airline industries
Sustainable Internal Marketing and Internal Customer Motivation Model: An African Small- and Medium-sized Enterprise Perspective
This paper develops a conceptual model of sustainable employee motivation and enterprise performance (based on job characteristics) through the juxtaposition of the internal marketing, job characteristics, uncertainty and in/equity theories. It reasons that job characteristics and their effect on motivation and performance in African small- and medium-sized enterprises depends on the degree to which uncertainty in the business environment, percei…
Green Buyer Behavior: Evidence from Asia Consumers
Green initiatives are fast becoming a catchphrase among societies and business entities as these entities strive to ensure more sustainable business operations and lifestyle. Research in green behaviors of consumers especially in Asia and Africa is only just emerging. The objective of this study, therefore, is to examine the factors that influence consumers' green buying behavior. The conceptual framework and hypotheses development are grounded o…
Sustainability Trajectories of Asian and African Small and Large Enterprises
Research on sustainability has grown considerably over the past 25 years. Sustainability science research so far has revolved around four areas: biological research; geophysical research; technological research; and social research, with the last two being the foci of this special edition. The technological research niche focuses on the design of devices and systems to produce more social goods with less environmental harm, whereas social researc…
Socio-environmental Marketing in Developing Nations: A Comparison of African and Asian Businesses
Socio-environmental marketing practices have increased drastically in the last decade following the rising environmental consciousness worldwide. This research examines landscaping adoption by organizations in two developing countries in Asia and Africa (namely Malaysia and Nigeria), and the key dimensions of facilitators of adoption. Factor and discriminant analyses were conducted on the data collected from these organizations. The findings of t…
Evaluating non-business e-commerce adoption decision processes and gender roles
Customers’ perceptions and intention to adopt Internet banking: The moderation effect of computer self-efficacy
Understanding the salience of cultural dimensions on relationship marketing, it’s underpinnings and aftermaths
The current work demonstrates how relationship marketing (RM) application in cultures of low power distance, collectivism, femininity, high uncertainty avoidance, and long‐term orientation, can bring about customer’s repeat purchase, customer retention and sustained loyalty via superior customer value delivery. The paper also shows the moderation and mediation effects of trust, equity, empathy, and commitment, which are the underpinnings of a rel…
Socio-environmental Marketing in Developing Nations: A Comparison of African and Asian Businesses
Socio-environmental marketing practices have increased drastically in the last decade following the rising environmental consciousness worldwide. This research examines landscaping adoption by organizations in two developing countries in Asia and Africa (namely Malaysia and Nigeria), and the key dimensions of facilitators of adoption. Factor and discriminant analyses were conducted on the data collected from these organizations. The findings of t…
Green Buyer Behavior: Evidence from Asia Consumers
Green initiatives are fast becoming a catchphrase among societies and business entities as these entities strive to ensure more sustainable business operations and lifestyle. Research in green behaviors of consumers especially in Asia and Africa is only just emerging. The objective of this study, therefore, is to examine the factors that influence consumers' green buying behavior. The conceptual framework and hypotheses development are grounded o…
Understanding the salience of cultural dimensions on relationship marketing, it’s underpinnings and aftermaths
The current work demonstrates how relationship marketing (RM) application in cultures of low power distance, collectivism, femininity, high uncertainty avoidance, and long‐term orientation, can bring about customer’s repeat purchase, customer retention and sustained loyalty via superior customer value delivery. The paper also shows the moderation and mediation effects of trust, equity, empathy, and commitment, which are the underpinnings of a rel…
Evaluating non-business e-commerce adoption decision processes and gender roles
Customers’ perceptions and intention to adopt Internet banking: The moderation effect of computer self-efficacy
Socio-environmental Marketing in Developing Nations: A Comparison of African and Asian Businesses
Socio-environmental marketing practices have increased drastically in the last decade following the rising environmental consciousness worldwide. This research examines landscaping adoption by organizations in two developing countries in Asia and Africa (namely Malaysia and Nigeria), and the key dimensions of facilitators of adoption. Factor and discriminant analyses were conducted on the data collected from these organizations. The findings of t…
Sustainable Internal Marketing and Internal Customer Motivation Model: An African Small- and Medium-sized Enterprise Perspective
This paper develops a conceptual model of sustainable employee motivation and enterprise performance (based on job characteristics) through the juxtaposition of the internal marketing, job characteristics, uncertainty and in/equity theories. It reasons that job characteristics and their effect on motivation and performance in African small- and medium-sized enterprises depends on the degree to which uncertainty in the business environment, percei…
Green Buyer Behavior: Evidence from Asia Consumers
Green initiatives are fast becoming a catchphrase among societies and business entities as these entities strive to ensure more sustainable business operations and lifestyle. Research in green behaviors of consumers especially in Asia and Africa is only just emerging. The objective of this study, therefore, is to examine the factors that influence consumers' green buying behavior. The conceptual framework and hypotheses development are grounded o…
Sustainability Trajectories of Asian and African Small and Large Enterprises
Research on sustainability has grown considerably over the past 25 years. Sustainability science research so far has revolved around four areas: biological research; geophysical research; technological research; and social research, with the last two being the foci of this special edition. The technological research niche focuses on the design of devices and systems to produce more social goods with less environmental harm, whereas social researc…
Manufacturing and service supply chain resilience to the Covid-19 outbreak: Lessons learned from the automobile and airline industries
Can tourism market diversification mitigate the adverse effects of a blockade on tourism? Evidence from Qatar
This study examines the effects of an unfavorable political event or environmental hostility, namely, a blockade affecting international tourist inflows, and how tourism market diversification (TMD) could mitigate the adverse effects in the case of Qatar. To quantify these effects, we adopted a standard tourism-demand model and augmented it with a Herfindahl index (HI) for the geographical diversification of tourism exports, a dummy variable for …
Business (9 works) · Marketing (9 works) · Consumer Behavior in Brand Consumption and Identification (3 works) · Economics (3 works) · Political science (3 works) · Psychology (3 works) · Competitive advantage (2 works) · Computer Science (2 works) · Digital Marketing and Social Media (2 works) · Economic growth (2 works)