Enrique Castelló Mayo
Biographic Data
| ID | 1376485 |
|---|---|
| NAME | Enrique Castelló Mayo |
| GIVEN NAMES | Enrique Castelló |
| FAMILY NAME | Mayo |
| SIGNATURE | MAYO E C |
| AFFILIATIONS | Universidade de Santiago de Compostela |
| ORCID | 0000-0003-1915-3990 |
| VERIFIED | Yes |
| TOTAL WORKS | 10 |
| TOTAL CITATIONS | 3 |
| AUTHOR COUNT | 10 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1970 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 1 |
Capítulo 1. Cloudclass: Ideación, creatividad y lenguajes audiovirtuales aplicados a la docencia presencial y a distancia
CloudClass: Low Cost, Mobile, Cloud & Template Based Augmented Reality Studio for Education es un proyecto europeo financiado por el programa Eureka-Eurostars (Ref. E115354), en el que participan universidades y empresas radicadas en España, Países Bajos y Reino Unido. A través de una implementación en el ámbito educativo de la dilatada experiencia de aplicaciones de la realidad virtual en el medio audiovisual profesional, CloudClass se orienta a…
Making room inside the doughnut: European audiovisual subtitling in non-hegemonic languages as an opportunity for global language justice
Key Challenges and Recommendations to Provide Europe With a Film-Subtitling Protocol in the Digital Era Through Three Case Studies
By analysing European cultural policies and paradigmatic case studies, this article highlights the close link between the normalisation of minority languages in Europe and film subtitling. Film subtitling is an activity that urgently needs to be protocolised insofar as it guarantees both the preservation of the cultural originality of the audiovisual work and its value as tangible and intangible European cultural heritage. To do so, we will analy…
The role of original version cinema into the European digital space
This paper reports the results derived from the research project, entitled “eDCINEMA: Towards the European Digital Space. The role of small cinemas in original version” (CSO2012-35784), which focused on the analysis of the role of movies in OV/OVS in achieving diversity of languages and cultures (as viewed from the European Digital Agenda) as well as Community policies on the promotion of small cinemas in the European digital space. The current s…
Cultural Diversity across the Networks: The Case of National Cinema
The research «Cinema, Diversity and Networks» tries to isolate the principal stimuli or reticences in the consumption of products generated by small cinematographies, analyzing the particular case of the diffusion through the digital interactive networks of cinematographic contents produced in Galicia. It is a multicentral investigation with the collaboration of the universities of Argentina, Brazil and Uruguay – the countries with a significant …
Cidus, de la integración digital a la consiliencia
In 2009 the University of Santiago de Compostela starts the Platform for the Innovation and Experimentation and Innovation in Digital Contents (CIDUS): a pioneering experience of trans-disciplinary collaboration between 81 investigators of reference in the digital contents area, with a technological and socio-communicative profile, from fields as different as Physics, Computer Science, Journalism, Audiovisual Communication and Advertising. CIDUS …
O vasto e tenaz império da retórica na idealização, materialização e análise das mensagens publicitárias
A retórica, uma disciplina com mais de vinte e cinto séculos de antiguidade, e a mensagem publicitária mais actual partilham do mesmo objectivo: a persuasão de um target determinado. Por ele, o «vasto e tenaz império da Retórica» (como foi definido por Roland Barthes) constitui um magnífico recurso na concepção, produção e inclusivamente análise das mensagens publicitárias. Não devemos esquecer que o objectivo de uma boa mensagem retórica não se …
A ficción audiovisual contemporánea: As Accións Nucleares E as Catálisis No Modelo Narrativo Linear Dominante
Partindo da estrutura narrativa tradicional que privilegia o desenvolvimento dramático composto pela apresentação, nó e desenlace, Enrique Castelló Mayo apresenta e problematiza as novas potencialidades e possibilidades da complexificação de subdramas conexos com o drama principal. Esta complexificação resulta, para o autor, da necessidade de sobrevivência da história principal, ainda que as múltiplas estruturas de acção dificultem o progresso e …
La (di)solución de las identidades culturales europeas en el espacio digital: Una reflexión crítica en torno a las pequeñas cinematografías
A partir de la investigación “eDCINEMA: Hacia el espacio digital europeo. El papel de las cinematografías pequeñas en versión original” –financiada por el Plan Nacional de I+D+i del Ministerio de Economía y Competitividad (Ref. CSO2012-35784) y desarrollada por el Grupo de Estudos Audiovisuais de la Universidade de Santiago de Compostela–, se propone el aislamiento e identificación de las principales barreras que el cine identitario de procedenci…
Identification of barriers and motivations in the circulation of audiovisual media contents in the Lusophone space: Communication, interculturality, citizenship, and interactivity
This research article analyses the main barriers and motivations in the understanding and acceptance of Galician audiovisual media products by a sample of consumers located in different areas of the Lusophone space, according to the new circulation and consumption modes of audiovisual products. To this end, we examined the influence of the cultural codifiers involved in the acceptance of audiovisual contents by certain communities which, despite …
Cultural Diversity across the Networks: The Case of National Cinema
The research «Cinema, Diversity and Networks» tries to isolate the principal stimuli or reticences in the consumption of products generated by small cinematographies, analyzing the particular case of the diffusion through the digital interactive networks of cinematographic contents produced in Galicia. It is a multicentral investigation with the collaboration of the universities of Argentina, Brazil and Uruguay – the countries with a significant …
The role of original version cinema into the European digital space
This paper reports the results derived from the research project, entitled “eDCINEMA: Towards the European Digital Space. The role of small cinemas in original version” (CSO2012-35784), which focused on the analysis of the role of movies in OV/OVS in achieving diversity of languages and cultures (as viewed from the European Digital Agenda) as well as Community policies on the promotion of small cinemas in the European digital space. The current s…
La (di)solución de las identidades culturales europeas en el espacio digital: Una reflexión crítica en torno a las pequeñas cinematografías
A partir de la investigación “eDCINEMA: Hacia el espacio digital europeo. El papel de las cinematografías pequeñas en versión original” –financiada por el Plan Nacional de I+D+i del Ministerio de Economía y Competitividad (Ref. CSO2012-35784) y desarrollada por el Grupo de Estudos Audiovisuais de la Universidade de Santiago de Compostela–, se propone el aislamiento e identificación de las principales barreras que el cine identitario de procedenci…
Identification of barriers and motivations in the circulation of audiovisual media contents in the Lusophone space: Communication, interculturality, citizenship, and interactivity
This research article analyses the main barriers and motivations in the understanding and acceptance of Galician audiovisual media products by a sample of consumers located in different areas of the Lusophone space, according to the new circulation and consumption modes of audiovisual products. To this end, we examined the influence of the cultural codifiers involved in the acceptance of audiovisual contents by certain communities which, despite …
A ficción audiovisual contemporánea: As Accións Nucleares E as Catálisis No Modelo Narrativo Linear Dominante
Partindo da estrutura narrativa tradicional que privilegia o desenvolvimento dramático composto pela apresentação, nó e desenlace, Enrique Castelló Mayo apresenta e problematiza as novas potencialidades e possibilidades da complexificação de subdramas conexos com o drama principal. Esta complexificação resulta, para o autor, da necessidade de sobrevivência da história principal, ainda que as múltiplas estruturas de acção dificultem o progresso e …
O vasto e tenaz império da retórica na idealização, materialização e análise das mensagens publicitárias
A retórica, uma disciplina com mais de vinte e cinto séculos de antiguidade, e a mensagem publicitária mais actual partilham do mesmo objectivo: a persuasão de um target determinado. Por ele, o «vasto e tenaz império da Retórica» (como foi definido por Roland Barthes) constitui um magnífico recurso na concepção, produção e inclusivamente análise das mensagens publicitárias. Não devemos esquecer que o objectivo de uma boa mensagem retórica não se …
Cidus, de la integración digital a la consiliencia
In 2009 the University of Santiago de Compostela starts the Platform for the Innovation and Experimentation and Innovation in Digital Contents (CIDUS): a pioneering experience of trans-disciplinary collaboration between 81 investigators of reference in the digital contents area, with a technological and socio-communicative profile, from fields as different as Physics, Computer Science, Journalism, Audiovisual Communication and Advertising. CIDUS …
Cultural Diversity across the Networks: The Case of National Cinema
The research «Cinema, Diversity and Networks» tries to isolate the principal stimuli or reticences in the consumption of products generated by small cinematographies, analyzing the particular case of the diffusion through the digital interactive networks of cinematographic contents produced in Galicia. It is a multicentral investigation with the collaboration of the universities of Argentina, Brazil and Uruguay – the countries with a significant …
The role of original version cinema into the European digital space
This paper reports the results derived from the research project, entitled “eDCINEMA: Towards the European Digital Space. The role of small cinemas in original version” (CSO2012-35784), which focused on the analysis of the role of movies in OV/OVS in achieving diversity of languages and cultures (as viewed from the European Digital Agenda) as well as Community policies on the promotion of small cinemas in the European digital space. The current s…
Making room inside the doughnut: European audiovisual subtitling in non-hegemonic languages as an opportunity for global language justice
Key Challenges and Recommendations to Provide Europe With a Film-Subtitling Protocol in the Digital Era Through Three Case Studies
By analysing European cultural policies and paradigmatic case studies, this article highlights the close link between the normalisation of minority languages in Europe and film subtitling. Film subtitling is an activity that urgently needs to be protocolised insofar as it guarantees both the preservation of the cultural originality of the audiovisual work and its value as tangible and intangible European cultural heritage. To do so, we will analy…
Capítulo 1. Cloudclass: Ideación, creatividad y lenguajes audiovirtuales aplicados a la docencia presencial y a distancia
CloudClass: Low Cost, Mobile, Cloud & Template Based Augmented Reality Studio for Education es un proyecto europeo financiado por el programa Eureka-Eurostars (Ref. E115354), en el que participan universidades y empresas radicadas en España, Países Bajos y Reino Unido. A través de una implementación en el ámbito educativo de la dilatada experiencia de aplicaciones de la realidad virtual en el medio audiovisual profesional, CloudClass se orienta a…
Art (7 works) · Political science (6 works) · Sociology (6 works) · Computer Science (4 works) · Diversity (politics (4 works) · Humanities (4 works) · Law (4 works) · Law (4 works) · Media and Digital Communication (4 works) · Social science (4 works)