Iguácel Melero-Polo
Biographic Data
| ID | 1502785 |
|---|---|
| NAME | Iguácel Melero-Polo |
| GIVEN NAMES | Iguácel |
| FAMILY NAME | Melero-Polo |
| SIGNATURE | MELERO-POLO I |
| AFFILIATIONS | Marketing, University of Zaragoza, Zaragoza, Spain |
| VERIFIED | No |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 2 |
| AUTHOR COUNT | 3 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2019 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 1 |
Ask ChatGPT first! Transforming learning experiences in the age of artificial intelligence
Chatbots have transformed educational practices, and ChatGPT represents a significant development in this domain. However, more research is needed to determine how user perceptions influence the overall user experience with ChatGPT. To address this gap, this study investigates the role of ChatGPT, a revolutionary artificial intelligence – (AI)-powered chatbot, in educational settings by investigating its impact on user experience from the perspec…
Links between communication and tourist destination perception: A heterogeneity analysis during the early pandemic reopening stage in China
The reality brought about by the pandemic has impacted both tourists’ behavior and destination imagery around the world. In the current post-pandemic process of tourism recovery, understanding the full range of travelers’ perceptions is essential for better management of cities as tourist destinations. This paper develops a latent class segmentation approach for a sample of tourists visiting Shanghai over the 2021 Chinese New Year. Data suggest t…
Understanding online business simulation games: The role of flow experience, perceived enjoyment and personal innovativeness
This study aimed to empirically predict the degree of acceptance of an online business simulation game in an educational context. To do so, this study proposed an extended technology acceptance model that includes variables such as perceived enjoyment and flow. In addition, the moderating role of students’ personal innovativeness in the technology field was analysed. The framework was empirically tested applying partial least squares to a sample …
Ask ChatGPT first! Transforming learning experiences in the age of artificial intelligence
Chatbots have transformed educational practices, and ChatGPT represents a significant development in this domain. However, more research is needed to determine how user perceptions influence the overall user experience with ChatGPT. To address this gap, this study investigates the role of ChatGPT, a revolutionary artificial intelligence – (AI)-powered chatbot, in educational settings by investigating its impact on user experience from the perspec…
Understanding online business simulation games: The role of flow experience, perceived enjoyment and personal innovativeness
This study aimed to empirically predict the degree of acceptance of an online business simulation game in an educational context. To do so, this study proposed an extended technology acceptance model that includes variables such as perceived enjoyment and flow. In addition, the moderating role of students’ personal innovativeness in the technology field was analysed. The framework was empirically tested applying partial least squares to a sample …
Links between communication and tourist destination perception: A heterogeneity analysis during the early pandemic reopening stage in China
The reality brought about by the pandemic has impacted both tourists’ behavior and destination imagery around the world. In the current post-pandemic process of tourism recovery, understanding the full range of travelers’ perceptions is essential for better management of cities as tourist destinations. This paper develops a latent class segmentation approach for a sample of tourists visiting Shanghai over the 2021 Chinese New Year. Data suggest t…
Ask ChatGPT first! Transforming learning experiences in the age of artificial intelligence
Chatbots have transformed educational practices, and ChatGPT represents a significant development in this domain. However, more research is needed to determine how user perceptions influence the overall user experience with ChatGPT. To address this gap, this study investigates the role of ChatGPT, a revolutionary artificial intelligence – (AI)-powered chatbot, in educational settings by investigating its impact on user experience from the perspec…
Psychology (3 works) · Advertising (1 works) · AI in Service Interactions (1 works) · Artificial Intelligence in Healthcare and Education (1 works) · Ask price (1 works) · Business (1 works) · China (1 works) · Computer Science (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Coronavirus disease 2019 (COVID-19 (1 works)