Yaser Sobhanifard
Biographic Data
| ID | 1754977 |
|---|---|
| NAME | Yaser Sobhanifard |
| GIVEN NAMES | Yaser |
| FAMILY NAME | Sobhanifard |
| SIGNATURE | SOBHANIFARD Y |
| AFFILIATIONS | Iran University of Science and Technology |
| ORCID | 0000-0003-3298-0464 |
| VERIFIED | Yes |
| TOTAL WORKS | 7 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 7 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2018 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 0 |
Human-Centred Branding in the Emerging Context of Narratives Warfare: Based on Worth-Living Marketing Management
The recent global events involving the Ukraine-Russia war and the Gaza-Israel have highlighted the increasing complexity of brand interactions with the brand community in the context of narrative warfare. Furthermore, various industries are embracing the concept of Industrial Revolution 5.0, emphasising human-centeredness that is value-driven. Based on this, this research aims to explore the dimensions of human-centred branding based on worth-liv…
Navigating the Sustainable Business Model: A Comprehensive Bibliometric Analysis at the Intersection of circular economy and innovation management in the Era of the Fourth Industrial Revolution
This study aims to comprehensively analyze the Intersection of the circular economy and innovation management during the fourth industrial revolution, uncovering evolving trends and influential contributors. Design/methodology: Using the Biblioshiny web app, this pioneering research conducts a bibliometric analysis to review the Circular Economy and innovation management literature, quantify scientific output, and identify mathematical advances. …
Uncovering Semantic Patterns in Sustainability Research: A Systematic NLP Review
This study maps how Natural Language Processing (NLP) contributes to sustainability. Using a PRISMA‐guided review of 131 English‐language articles from Web of Science (2018–2025), we combine bibliometric co‐word mapping with BERTopic to derive complementary structural and semantic views. Four themes emerge: Topic 0—Climate Change Discourse and Energy Innovation (SDG 13, SDG 7); Topic 1—Sustainability Policy and Public Engagement (SDG 11, SDG 16);…
Effective care training for patients with Covid-19 through social network
This study explores effective care training factors for patients with coronavirus disease 2019 (COVID-19) through social network message combining qualitative and quantitative methods. The research was conducted in two phases. In the first phase, based on the theoretical saturation approach, active social networking audiences were sampled and questioned in the field of COVID-19 learning. In this regard, 38 audiences interviewed and based on thema…
Exploratory modelling and ranking of the trust factors of messages about organic foods in social networks
Purpose The purpose of this paper is to explore a model and note the ranking of the trust factors of messages about organic food in social networks. Design/methodology/approach The research was divided into four phases. The first employed the literature review about Trust, Trust of products, Trust of organic foods and Trust in the social networks. This review was prepared as some hypothesis about the trust of messages about organic food in the so…
Mixed modeling of the social network mechanisms for the sustainable development of tourism: The case of Iranian Kurdistan
This study explores mixed modeling of social networking mechanisms for the sustainable development of tourism. The present study was conducted in two stages. In the first stage, thematic analysis was used, and in the second stage, DEMATEL method was used. The results of this study showed that the social network can improve the sustainable development of tourism using 36 basic themes (mechanisms) abstracted to six organizing themes. This model als…
Emotional modeling of the green purchase intention improvement using the viral marketing in the social networks
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Emotional modeling of the green purchase intention improvement using the viral marketing in the social networks
Mixed modeling of the social network mechanisms for the sustainable development of tourism: The case of Iranian Kurdistan
This study explores mixed modeling of social networking mechanisms for the sustainable development of tourism. The present study was conducted in two stages. In the first stage, thematic analysis was used, and in the second stage, DEMATEL method was used. The results of this study showed that the social network can improve the sustainable development of tourism using 36 basic themes (mechanisms) abstracted to six organizing themes. This model als…
Exploratory modelling and ranking of the trust factors of messages about organic foods in social networks
Purpose The purpose of this paper is to explore a model and note the ranking of the trust factors of messages about organic food in social networks. Design/methodology/approach The research was divided into four phases. The first employed the literature review about Trust, Trust of products, Trust of organic foods and Trust in the social networks. This review was prepared as some hypothesis about the trust of messages about organic food in the so…
Effective care training for patients with Covid-19 through social network
This study explores effective care training factors for patients with coronavirus disease 2019 (COVID-19) through social network message combining qualitative and quantitative methods. The research was conducted in two phases. In the first phase, based on the theoretical saturation approach, active social networking audiences were sampled and questioned in the field of COVID-19 learning. In this regard, 38 audiences interviewed and based on thema…
Human-Centred Branding in the Emerging Context of Narratives Warfare: Based on Worth-Living Marketing Management
The recent global events involving the Ukraine-Russia war and the Gaza-Israel have highlighted the increasing complexity of brand interactions with the brand community in the context of narrative warfare. Furthermore, various industries are embracing the concept of Industrial Revolution 5.0, emphasising human-centeredness that is value-driven. Based on this, this research aims to explore the dimensions of human-centred branding based on worth-liv…
Navigating the Sustainable Business Model: A Comprehensive Bibliometric Analysis at the Intersection of circular economy and innovation management in the Era of the Fourth Industrial Revolution
This study aims to comprehensively analyze the Intersection of the circular economy and innovation management during the fourth industrial revolution, uncovering evolving trends and influential contributors. Design/methodology: Using the Biblioshiny web app, this pioneering research conducts a bibliometric analysis to review the Circular Economy and innovation management literature, quantify scientific output, and identify mathematical advances. …
Uncovering Semantic Patterns in Sustainability Research: A Systematic NLP Review
This study maps how Natural Language Processing (NLP) contributes to sustainability. Using a PRISMA‐guided review of 131 English‐language articles from Web of Science (2018–2025), we combine bibliometric co‐word mapping with BERTopic to derive complementary structural and semantic views. Four themes emerge: Topic 0—Climate Change Discourse and Energy Innovation (SDG 13, SDG 7); Topic 1—Sustainability Policy and Public Engagement (SDG 11, SDG 16);…
Business (5 works) · Marketing (5 works) · Sociology (5 works) · Computer Science (4 works) · Social media (4 works) · Digital Marketing and Social Media (3 works) · Political science (3 works) · Psychology (3 works) · Sustainable development (3 works) · World Wide Web (3 works)