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Dale Kunkel

Biographic Data

ID198491
NAMEDale Kunkel
GIVEN NAMESDale
FAMILY NAMEKunkel
SIGNATUREKUNKEL D
AFFILIATIONSUniversity of California, Santa Barbara
ORCID0000-0002-0054-955X
VERIFIEDYes
TOTAL WORKS21
TOTAL CITATIONS36
AUTHOR COUNT20
EDITOR COUNT1
FIRST PUBLICATION YEAR1988
LATEST PUBLICATION YEAR2010
H-INDEX3
  • Commentary Mismeasurement of children's understanding of the persuasive intent of advertising

    Dale Kunkel•ARTICLE•Journal of Children and Media•2010

    At what point do children perceive commercial advertising as a message category that is separate and distinct from television programming? When do they begin to apply a degree of skepticism to thei

  • Media Messages and Public Health

    Srividya Ramasubramanian, Suzanne Martins et al.•BOOK•Media Messages and Public Health•2010•Cited by: 2•References: 2

    Researchers interested in the impact of media on the adolescent audience often use content analysis as a first step in assessing the kinds of messages available in mainstream media. These content-analytical studies typically sample from prime-time television programs, blockbuster movies, or top-selling video games. But do these samples accurately reflect the media content to which teens are exposed? The sheer increase in the number of media types…

  • Watching Sex on Television Predicts Adolescent Initiation of Sexual Behavior

    Rebecca L Collins, Marc N Elliott et al.•ARTICLE•PEDIATRICS•2004

    Background. Early sexual initiation is an important social and health issue. A recent survey suggested that most sexually experienced teens wish they had waited longer to have intercourse; other data indicate that unplanned pregnancies and sexually transmitted diseases are more common among those who begin sexual activity earlier. The American Academy of Pediatrics has suggested that portrayals of sex on entertainment television (TV) may contribu…

  • Sexual messages during prime-time programming

    Open Access•Kirstie M Farrar, Kirstie Farrar et al.•ARTICLE•Sexuality & Culture•2003•Cited by: 10•References: 2

  • Deciphering the V-Chip: An Examination of the Television Industry's Program Rating Judgments

    Open Access•Dale Kunkel•ARTICLE•Journal of Communication•2002

    This study investigated the validity of the television industry's labeling of sensitive program content following the advent of the V-chip television ratings system. The analysis is based on a large program sample gathered from 10 of the most frequently viewed channels including broadcast network, independent broadcast, basic cable, and premium cable channels. Programs were examined for the nature and extent of portrayals of violence, sexual beha…

  • His Word Respected, His Judgment Revered: In Memory of Steven H. Chaffee

    Open Access•Jack M Mcleod, Jack Mcleod et al.•ARTICLE•Human Communication Research•2002

    Journal Article His Word Respected, His Judgment Revered: In Memory of Steven H. Chaffee Get access Jack Mcleod, Jack Mcleod 1University of Wisconsin, Madison Search for other works by this author on: Oxford Academic Google Scholar Dale Kunkel Dale Kunkel 2University of California, Santa Barbara Search for other works by this author on: Oxford Academic Google Scholar Human Communication Research, Volume 28, Issue 1, January 2002, Pages 5–6, https…

  • Deciphering the V-Chip: An Examination of the Television Industry's Program Rating Judgments

    Open Access•Dale Kunkel, Wendy Jo Maynard Farinola et al.•ARTICLE•Journal of Communication•2002

    This study investigated the validity of the television industry's labeling of sensitive program content following the advent of the V-chip television ratings system. The analysis is based on a large program sample gathered from 10 of the most frequently viewed channels including broadcast network, independent broadcast, basic cable, and premium cable channels. Programs were examined for the nature and extent of portrayals of violence, sexual beha…

  • Violence in Children's Television Programming: Assessing the Risks

    Open Access•Barbara J Wilson, Stacy L Smith et al.•ARTICLE•Journal of Communication•2002

    This study investigates the nature and extent of violence contained in television programming that targets children aged 12 and younger. The measures employed in this content analysis are grounded in previous experimental research that bas identified contextual features that either diminish or enhance the risk of harmful effects associated with viewing violent portrayals. This report uses the database from the National Television Violence Study (…

  • Underestimating Our Own Weight? The Scope and Impact of Communication Research on Public Policy

    Dale Kunkel, Wendy Jo Maynard Farinola•ARTICLE•Annals of the International…•2001•References: 19

    This chapter examines the scope and impact of communication research on public policy, with attention to three broad areas: mass communication, interpersonal communication, and organizational communication. In their review of research on mass communication, the authors focus on the topics of children and television violence and the effects of viewing pornography. In their discussion of research on interpersonal communication, they review research…

  • "Introduction to "The End of Mass Communication

    Dale Kunkel•ARTICLE•Mass Communication & Society•2001•References: 1

  • Sexual messages on television: Comparing findings from three studies

    Dale Kunkel, Kirstie M Cope et al.•ARTICLE•The Journal of Sex Research•1999•Cited by: 12•References: 5

    Television portrayals may contribute to the sexual socialization of children and adolescents, and therefore it is important to examine the patterns of sexual content presented on television. This report presents a summary view across three related studies of sexual messages on television. The content examined ranges from programs most popular with adolescents to a comprehensive, composite week sample of shows aired across the full range of broadc…

  • Children's Television Policy in the United States: An Ongoing Legacy of Change

    Open Access•Dale Kunkel•ARTICLE•Media International Australia•1999•Cited by: 1•References: 9

    This article examines the evolution of children's television policy in the United States, analysing the forces that have shaped and influenced the nature of regulation in this area. For many years, the Federal Communications Commission (FCC) functioned as an obstacle to any formal regulation of children's television. The FCC's stance, however, was overcome by the Congress when it enacted the Children's Television Act of 1990, a landmark statute t…

  • Policy Battles over Defining Children's Educational Television

    Open Access•Dale Kunkel•ARTICLE•The Annals of the American…•1998•Cited by: 3•References: 7

    Rather than resolving the debate about children's programming policy, congressional approval of the Children's Television Act of 1990 (CTA) actually served to trigger a number of battles about the technical details for implementing the new law. These details, such as defining what content qualifies as educational, were left to the discretion of the Federal Communications Commission (FCC). This analysis reviews the policymaking process that follow…

  • Children's Television Advertising in the Multichannel Environment

    Open Access•Dale Kunkel, Walter Gantz•ARTICLE•Journal of Communication•1992

    Dale Kunkel, Walter Gantz; Children's Television Advertising in the Multichannel Environment, Journal of Communication, Volume 42, Issue 3, 1 September 199

  • Young Minds and Marketplace Values: Issues in Children's Television Advertising

    Open Access•Dale Kunkel, Donald F Roberts et al.•ARTICLE•Journal of Social Issues•1991•Cited by: 3•References: 15

    This paper reviews research on young children's responses to television commercials in the context of the history of attempts to regulate television advertising directed to children. Concern with regulation emerged in the 1960s, when children were recognized as a market in their own right. The few available and relevant empirical studies played a clear role in shaping early Federal Communications Commission (1974) policy. Subsequent research demo…

  • Crafting Media Policy: The Genesis and Implications of the Children's Television Act of 1990

    Open Access•Dale Kunkel•ARTICLE•American Behavioral Scientist•1991•Cited by: 4•References: 13

  • The Role of Research in the Regulation of U.S. Children's Television Advertising

    Open Access•Dale Kunkel•ARTICLE•Knowledge•1990•Cited by: 1•References: 21

    Public concern about the effects of television advertising on children first appeared in the 1960s; it remains a focus of controversy and concern today. In policymakers' attempts to address this concern, they have frequently looked to the relevant social scientific evidence to help frame their decisions. This study reviews the development of regulations governing television advertising to children in the United States and examines the influence o…

  • How Children Reacted to Televised Coverage of the Space Shuttle Disaster

    Open Access•John Wright, John C Wright et al.•ARTICLE•Journal of Communication•1989

    Overall, boys and girls tended to react according to gender stereotypes of impersonal regret versus personal involvement, but the strongest relations were for the two patterns themselves, with either a cognitive or affective response dominating

  • Public policy and children's television

    Aletha C Huston, Bruce A Watkins et al.•ARTICLE•American Psychologist•1989

    Television occupies a large part of children's time from an early age. Among its many functions, edu- cation, social learning (prosocial as well as antisocial), and selling products are well documented by research ev- idence. Commercial programming for children in the United States consists primarily of cartoons and enter- tainment shows; educational and informative programs are supplied by public broadcasting and, to some degree, by a few cable …

  • Public policy and children's television

    Aletha C Huston, Bruce A Watkins et al.•ARTICLE•American Psychologist•1989

  • From a Raised Eyebrow to a Turned Back: The FCC and Children's Product-Related Programming

    Open Access•Dale Kunkel•ARTICLE•Journal of Communication•1988

    Structural changes in the broadcasting industry, new ways of financing and distributing programs, aggressive marketing by the toy industry, and, most importantly, the deregulatory climate at the FCC have together created a favorable environment for children's “program-length commercials,” whose primary purpose is to sell toys through, the shows’ heroes

  • Sexual messages on television: Comparing findings from three studies

    Dale Kunkel, Kirstie M Cope et al.•ARTICLE•The Journal of Sex Research•1999•Cited by: 12•References: 5

    Television portrayals may contribute to the sexual socialization of children and adolescents, and therefore it is important to examine the patterns of sexual content presented on television. This report presents a summary view across three related studies of sexual messages on television. The content examined ranges from programs most popular with adolescents to a comprehensive, composite week sample of shows aired across the full range of broadc…

  • Sexual messages during prime-time programming

    Open Access•Kirstie M Farrar, Kirstie Farrar et al.•ARTICLE•Sexuality & Culture•2003•Cited by: 10•References: 2

  • Crafting Media Policy: The Genesis and Implications of the Children's Television Act of 1990

    Open Access•Dale Kunkel•ARTICLE•American Behavioral Scientist•1991•Cited by: 4•References: 13

  • Policy Battles over Defining Children's Educational Television

    Open Access•Dale Kunkel•ARTICLE•The Annals of the American…•1998•Cited by: 3•References: 7

    Rather than resolving the debate about children's programming policy, congressional approval of the Children's Television Act of 1990 (CTA) actually served to trigger a number of battles about the technical details for implementing the new law. These details, such as defining what content qualifies as educational, were left to the discretion of the Federal Communications Commission (FCC). This analysis reviews the policymaking process that follow…

  • Young Minds and Marketplace Values: Issues in Children's Television Advertising

    Open Access•Dale Kunkel, Donald F Roberts et al.•ARTICLE•Journal of Social Issues•1991•Cited by: 3•References: 15

    This paper reviews research on young children's responses to television commercials in the context of the history of attempts to regulate television advertising directed to children. Concern with regulation emerged in the 1960s, when children were recognized as a market in their own right. The few available and relevant empirical studies played a clear role in shaping early Federal Communications Commission (1974) policy. Subsequent research demo…

  • Media Messages and Public Health

    Srividya Ramasubramanian, Suzanne Martins et al.•BOOK•Media Messages and Public Health•2010•Cited by: 2•References: 2

    Researchers interested in the impact of media on the adolescent audience often use content analysis as a first step in assessing the kinds of messages available in mainstream media. These content-analytical studies typically sample from prime-time television programs, blockbuster movies, or top-selling video games. But do these samples accurately reflect the media content to which teens are exposed? The sheer increase in the number of media types…

  • Children's Television Policy in the United States: An Ongoing Legacy of Change

    Open Access•Dale Kunkel•ARTICLE•Media International Australia•1999•Cited by: 1•References: 9

    This article examines the evolution of children's television policy in the United States, analysing the forces that have shaped and influenced the nature of regulation in this area. For many years, the Federal Communications Commission (FCC) functioned as an obstacle to any formal regulation of children's television. The FCC's stance, however, was overcome by the Congress when it enacted the Children's Television Act of 1990, a landmark statute t…

  • The Role of Research in the Regulation of U.S. Children's Television Advertising

    Open Access•Dale Kunkel•ARTICLE•Knowledge•1990•Cited by: 1•References: 21

    Public concern about the effects of television advertising on children first appeared in the 1960s; it remains a focus of controversy and concern today. In policymakers' attempts to address this concern, they have frequently looked to the relevant social scientific evidence to help frame their decisions. This study reviews the development of regulations governing television advertising to children in the United States and examines the influence o…

  • From a Raised Eyebrow to a Turned Back: The FCC and Children's Product-Related Programming

    Open Access•Dale Kunkel•ARTICLE•Journal of Communication•1988

    Structural changes in the broadcasting industry, new ways of financing and distributing programs, aggressive marketing by the toy industry, and, most importantly, the deregulatory climate at the FCC have together created a favorable environment for children's “program-length commercials,” whose primary purpose is to sell toys through, the shows’ heroes

  • How Children Reacted to Televised Coverage of the Space Shuttle Disaster

    Open Access•John Wright, John C Wright et al.•ARTICLE•Journal of Communication•1989

    Overall, boys and girls tended to react according to gender stereotypes of impersonal regret versus personal involvement, but the strongest relations were for the two patterns themselves, with either a cognitive or affective response dominating

  • Public policy and children's television

    Aletha C Huston, Bruce A Watkins et al.•ARTICLE•American Psychologist•1989

    Television occupies a large part of children's time from an early age. Among its many functions, edu- cation, social learning (prosocial as well as antisocial), and selling products are well documented by research ev- idence. Commercial programming for children in the United States consists primarily of cartoons and enter- tainment shows; educational and informative programs are supplied by public broadcasting and, to some degree, by a few cable …

  • Public policy and children's television

    Aletha C Huston, Bruce A Watkins et al.•ARTICLE•American Psychologist•1989

  • The Role of Research in the Regulation of U.S. Children's Television Advertising

    Open Access•Dale Kunkel•ARTICLE•Knowledge•1990•Cited by: 1•References: 21

    Public concern about the effects of television advertising on children first appeared in the 1960s; it remains a focus of controversy and concern today. In policymakers' attempts to address this concern, they have frequently looked to the relevant social scientific evidence to help frame their decisions. This study reviews the development of regulations governing television advertising to children in the United States and examines the influence o…

  • Young Minds and Marketplace Values: Issues in Children's Television Advertising

    Open Access•Dale Kunkel, Donald F Roberts et al.•ARTICLE•Journal of Social Issues•1991•Cited by: 3•References: 15

    This paper reviews research on young children's responses to television commercials in the context of the history of attempts to regulate television advertising directed to children. Concern with regulation emerged in the 1960s, when children were recognized as a market in their own right. The few available and relevant empirical studies played a clear role in shaping early Federal Communications Commission (1974) policy. Subsequent research demo…

  • Crafting Media Policy: The Genesis and Implications of the Children's Television Act of 1990

    Open Access•Dale Kunkel•ARTICLE•American Behavioral Scientist•1991•Cited by: 4•References: 13

  • Children's Television Advertising in the Multichannel Environment

    Open Access•Dale Kunkel, Walter Gantz•ARTICLE•Journal of Communication•1992

    Dale Kunkel, Walter Gantz; Children's Television Advertising in the Multichannel Environment, Journal of Communication, Volume 42, Issue 3, 1 September 199

  • Policy Battles over Defining Children's Educational Television

    Open Access•Dale Kunkel•ARTICLE•The Annals of the American…•1998•Cited by: 3•References: 7

    Rather than resolving the debate about children's programming policy, congressional approval of the Children's Television Act of 1990 (CTA) actually served to trigger a number of battles about the technical details for implementing the new law. These details, such as defining what content qualifies as educational, were left to the discretion of the Federal Communications Commission (FCC). This analysis reviews the policymaking process that follow…

  • Sexual messages on television: Comparing findings from three studies

    Dale Kunkel, Kirstie M Cope et al.•ARTICLE•The Journal of Sex Research•1999•Cited by: 12•References: 5

    Television portrayals may contribute to the sexual socialization of children and adolescents, and therefore it is important to examine the patterns of sexual content presented on television. This report presents a summary view across three related studies of sexual messages on television. The content examined ranges from programs most popular with adolescents to a comprehensive, composite week sample of shows aired across the full range of broadc…

  • Children's Television Policy in the United States: An Ongoing Legacy of Change

    Open Access•Dale Kunkel•ARTICLE•Media International Australia•1999•Cited by: 1•References: 9

    This article examines the evolution of children's television policy in the United States, analysing the forces that have shaped and influenced the nature of regulation in this area. For many years, the Federal Communications Commission (FCC) functioned as an obstacle to any formal regulation of children's television. The FCC's stance, however, was overcome by the Congress when it enacted the Children's Television Act of 1990, a landmark statute t…

  • Underestimating Our Own Weight? The Scope and Impact of Communication Research on Public Policy

    Dale Kunkel, Wendy Jo Maynard Farinola•ARTICLE•Annals of the International…•2001•References: 19

    This chapter examines the scope and impact of communication research on public policy, with attention to three broad areas: mass communication, interpersonal communication, and organizational communication. In their review of research on mass communication, the authors focus on the topics of children and television violence and the effects of viewing pornography. In their discussion of research on interpersonal communication, they review research…

  • "Introduction to "The End of Mass Communication

    Dale Kunkel•ARTICLE•Mass Communication & Society•2001•References: 1

  • Deciphering the V-Chip: An Examination of the Television Industry's Program Rating Judgments

    Open Access•Dale Kunkel•ARTICLE•Journal of Communication•2002

    This study investigated the validity of the television industry's labeling of sensitive program content following the advent of the V-chip television ratings system. The analysis is based on a large program sample gathered from 10 of the most frequently viewed channels including broadcast network, independent broadcast, basic cable, and premium cable channels. Programs were examined for the nature and extent of portrayals of violence, sexual beha…

  • His Word Respected, His Judgment Revered: In Memory of Steven H. Chaffee

    Open Access•Jack M Mcleod, Jack Mcleod et al.•ARTICLE•Human Communication Research•2002

    Journal Article His Word Respected, His Judgment Revered: In Memory of Steven H. Chaffee Get access Jack Mcleod, Jack Mcleod 1University of Wisconsin, Madison Search for other works by this author on: Oxford Academic Google Scholar Dale Kunkel Dale Kunkel 2University of California, Santa Barbara Search for other works by this author on: Oxford Academic Google Scholar Human Communication Research, Volume 28, Issue 1, January 2002, Pages 5–6, https…

  • Deciphering the V-Chip: An Examination of the Television Industry's Program Rating Judgments

    Open Access•Dale Kunkel, Wendy Jo Maynard Farinola et al.•ARTICLE•Journal of Communication•2002

    This study investigated the validity of the television industry's labeling of sensitive program content following the advent of the V-chip television ratings system. The analysis is based on a large program sample gathered from 10 of the most frequently viewed channels including broadcast network, independent broadcast, basic cable, and premium cable channels. Programs were examined for the nature and extent of portrayals of violence, sexual beha…

  • Violence in Children's Television Programming: Assessing the Risks

    Open Access•Barbara J Wilson, Stacy L Smith et al.•ARTICLE•Journal of Communication•2002

    This study investigates the nature and extent of violence contained in television programming that targets children aged 12 and younger. The measures employed in this content analysis are grounded in previous experimental research that bas identified contextual features that either diminish or enhance the risk of harmful effects associated with viewing violent portrayals. This report uses the database from the National Television Violence Study (…

  • Sexual messages during prime-time programming

    Open Access•Kirstie M Farrar, Kirstie Farrar et al.•ARTICLE•Sexuality & Culture•2003•Cited by: 10•References: 2

  • Watching Sex on Television Predicts Adolescent Initiation of Sexual Behavior

    Rebecca L Collins, Marc N Elliott et al.•ARTICLE•PEDIATRICS•2004

    Background. Early sexual initiation is an important social and health issue. A recent survey suggested that most sexually experienced teens wish they had waited longer to have intercourse; other data indicate that unplanned pregnancies and sexually transmitted diseases are more common among those who begin sexual activity earlier. The American Academy of Pediatrics has suggested that portrayals of sex on entertainment television (TV) may contribu…

  • Commentary Mismeasurement of children's understanding of the persuasive intent of advertising

    Dale Kunkel•ARTICLE•Journal of Children and Media•2010

    At what point do children perceive commercial advertising as a message category that is separate and distinct from television programming? When do they begin to apply a degree of skepticism to thei

  • Media Messages and Public Health

    Srividya Ramasubramanian, Suzanne Martins et al.•BOOK•Media Messages and Public Health•2010•Cited by: 2•References: 2

    Researchers interested in the impact of media on the adolescent audience often use content analysis as a first step in assessing the kinds of messages available in mainstream media. These content-analytical studies typically sample from prime-time television programs, blockbuster movies, or top-selling video games. But do these samples accurately reflect the media content to which teens are exposed? The sheer increase in the number of media types…

Psychology (13 works) · Advertising (10 works) · Business (10 works) · Media, Gender, and Advertising (9 works) · Political science (9 works) · Computer Science (8 works) · Media Influence and Health (8 works) · Media Studies and Communication (8 works) · Social Psychology (7 works) · Gender, Feminism, and Media (6 works)

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