Richard G Netemeyer
Biographic Data
| ID | 215538 |
|---|---|
| NAME | Richard G Netemeyer |
| GIVEN NAMES | Richard G |
| FAMILY NAME | Netemeyer |
| SIGNATURE | NETEMEYER R G |
| AFFILIATIONS | University of Virginia |
| VERIFIED | No |
| TOTAL WORKS | 17 |
| TOTAL CITATIONS | 195 |
| AUTHOR COUNT | 17 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1989 |
| LATEST PUBLICATION YEAR | 2018 |
| H-INDEX | 5 |
How Am I Doing? Perceived Financial Well-Being, Its Potential Antecedents, and Its Relation to Overall Well-Being
Though perceived financial well-being is viewed as an important topic of consumer research, the literature contains no accepted definition of this construct. Further, there has been little systematic examination of how perceived financial well-being may affect overall well-being. Using consumer financial narratives, several large-scale surveys, and two experiments, we conceptualize perceived financial well-being as two related but separate constr…
Effects of plain package branding and graphic health warnings on adolescent smokers in the USA, Spain and France
The results show that plain packs can independently strengthen the more instantaneous, direct effects (short of quitting thoughts) found with the GHWs. Yet, the plain pack results were attenuated for Spanish and French adolescent smokers, who are currently exposed to GHWs
A Generalizable Scale of Propensity to Plan: The Long and the Short of Planning for Time and for Money
JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms
Effects of Antismoking Advertising–Based Beliefs on Adult Smokers’ Consideration of Quitting
Objectives. We examined whether specific antismoking advertising–based beliefs regarding the addictiveness of smoking, the dangers of environmental tobacco smoke, and the tobacco industry’s use of deceptive advertising practices are associated with adult smokers’ consideration of quitting. We also assessed whether interactions between such beliefs and having children living in the home were associated with consideration of quitting. Methods. We u…
Developing and validating measures of facets of customer-based brand equity
Scaling Procedures
Development and Validation of the Food‐Craving Inventory
Objective: The primary aim of this study was to develop and validate the Food‐Craving Inventory (FCI), a self‐report measure of specific food cravings. Research Methods and Procedures: In a preliminary study, participants ( n = 474) completed the initial version of the FCI. The results from this study were used in developing the revised FCI. Participants ( n = 379) completed the revised FCI in the primary study designed to develop a self‐report m…
A Longitudinal Study of Complaining Customers' Evaluations of Multiple Service Failures and Recovery Efforts
The authors report a repeated measures field study that captures complaining customers' perceptions of their overall satisfaction with the firm, likelihood of word-of-mouth recommendations, and repurchase intent during a 20-month span that includes two service failures and recovery attempts. The findings suggest that though satisfactory recoveries can produce a “recovery paradox” after one failure, they do not trigger such paradoxical increases a…
Psychometric Properties of Shortened Versions of the Automatic Thoughts Questionnaire
Measures of depression are increasingly being used as outcomes or predictors by organizational and consumer psychologists. One such measure is the Automatic Thoughts Questionnaire (ATQ). However, questions about the 30-item ATQ’s factor structure and its length for use in survey research remain. The authors offer 15-and 8-item shortened versions of the ATQ. Two samples ( n = 434 and n = 419) were used to derive the reduced versions. A single fact…
Measurement
Assessing the Domain Specificity of Deal Proneness: A Field Study
Results of two studies designed to assess the manner in which the deal proneness construct is best conceptualized are presented. On the basis of a review of the sales promotion literature, three alternatives are identified: (1) deal proneness is a general construct that encompasses various deal types (i.e., a single deal proneness construct), (2) deal proneness is a domain-specific construct (e.g., coupon proneness, sale proneness, rebate pronene…
Trait Aspects of Vanity: Measurement and Relevance to Consumer Behavior
Journal Article Trait Aspects of Vanity: Measurement and Relevance to Consumer Behavior Get access Richard G. Netemeyer, Richard G. Netemeyer Search for other works by this author on: Oxford Academic PubMed Google Scholar Scot Burton, Scot Burton Search for other works by this author on: Oxford Academic PubMed Google Scholar Donald R. Lichtenstein Donald R. Lichtenstein Search for other works by this author on: Oxford Academic PubMed Google Schol…
Price Perceptions and Consumer Shopping Behavior: A Field Study
Seven price-related constructs—five consistent with a perception of price in its “negative role” and two consistent with a perception of price in its “positive role”— are used as independent variables to predict marketplace responses/behaviors in five domains: price search, generic product purchases, price recall, sale responsiveness, and coupon redemption. The price-related constructs explain a significant amount of variance in all five domains,…
Assessing the Cross-National Applicability of Consumer Behavior Models: A Model of Attitude Toward Advertising in General
Examining the cross-national applicability of consumer behavior constructs and models is becoming increasingly more important. In this study, procedures for testing the cross-national applicability of models are illustrated. Specifically, the authors specify a model of attitude toward advertising in general and test its cross-national applicability with data from the United States, New Zealand, Denmark, Greece, and India. The results suggest that…
An Examination of the Relative Effects of Source Expertise, Trustworthiness, and Likeability
The discriminant validity among expertise, trustworthiness and likeability was assessed, and the relationship of these three variables with constructs from the theory of reasoned action (Ajzen & Fishbein, 1980) was examined. The discriminant validity between these three source characteristics was supported. In addition, general support was found for hypotheses regarding their relationships to variables in the theory of reasoned action
A Comparison of Two Models for the Prediction of Volitional and Goal-Directed Behaviors: A Confirmatory Analysis Approach
Richard G. Netemeyer, Scot Burton, Mark Johnston, A Comparison of Two Models for the Prediction of Volitional and Goal-Directed Behaviors: A Confirmatory Analysis Approach, Social Psychology Quarterly, Vol. 54, No. 2 (Jun., 1991), pp. 87-100
Measurement of Consumer Susceptibility to Interpersonal Influence
The development of a scale for measuring consumer susceptibility to interpersonal influence is described. Consumer susceptibility to interpersonal influence is hypothesized as a general trait that varies across individuals and is related to other individual traits and characteristics (McGuire 1968). The construct is defined as the need to identify with or enhance one's image in the opinion of significant others through the acquisition and use of …
How Am I Doing? Perceived Financial Well-Being, Its Potential Antecedents, and Its Relation to Overall Well-Being
Though perceived financial well-being is viewed as an important topic of consumer research, the literature contains no accepted definition of this construct. Further, there has been little systematic examination of how perceived financial well-being may affect overall well-being. Using consumer financial narratives, several large-scale surveys, and two experiments, we conceptualize perceived financial well-being as two related but separate constr…
Measurement of Consumer Susceptibility to Interpersonal Influence
The development of a scale for measuring consumer susceptibility to interpersonal influence is described. Consumer susceptibility to interpersonal influence is hypothesized as a general trait that varies across individuals and is related to other individual traits and characteristics (McGuire 1968). The construct is defined as the need to identify with or enhance one's image in the opinion of significant others through the acquisition and use of …
A Generalizable Scale of Propensity to Plan: The Long and the Short of Planning for Time and for Money
JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms
Trait Aspects of Vanity: Measurement and Relevance to Consumer Behavior
Journal Article Trait Aspects of Vanity: Measurement and Relevance to Consumer Behavior Get access Richard G. Netemeyer, Richard G. Netemeyer Search for other works by this author on: Oxford Academic PubMed Google Scholar Scot Burton, Scot Burton Search for other works by this author on: Oxford Academic PubMed Google Scholar Donald R. Lichtenstein Donald R. Lichtenstein Search for other works by this author on: Oxford Academic PubMed Google Schol…
Assessing the Cross-National Applicability of Consumer Behavior Models: A Model of Attitude Toward Advertising in General
Examining the cross-national applicability of consumer behavior constructs and models is becoming increasingly more important. In this study, procedures for testing the cross-national applicability of models are illustrated. Specifically, the authors specify a model of attitude toward advertising in general and test its cross-national applicability with data from the United States, New Zealand, Denmark, Greece, and India. The results suggest that…
A Comparison of Two Models for the Prediction of Volitional and Goal-Directed Behaviors: A Confirmatory Analysis Approach
Richard G. Netemeyer, Scot Burton, Mark Johnston, A Comparison of Two Models for the Prediction of Volitional and Goal-Directed Behaviors: A Confirmatory Analysis Approach, Social Psychology Quarterly, Vol. 54, No. 2 (Jun., 1991), pp. 87-100
Assessing the Domain Specificity of Deal Proneness: A Field Study
Results of two studies designed to assess the manner in which the deal proneness construct is best conceptualized are presented. On the basis of a review of the sales promotion literature, three alternatives are identified: (1) deal proneness is a general construct that encompasses various deal types (i.e., a single deal proneness construct), (2) deal proneness is a domain-specific construct (e.g., coupon proneness, sale proneness, rebate pronene…
Effects of Antismoking Advertising–Based Beliefs on Adult Smokers’ Consideration of Quitting
Objectives. We examined whether specific antismoking advertising–based beliefs regarding the addictiveness of smoking, the dangers of environmental tobacco smoke, and the tobacco industry’s use of deceptive advertising practices are associated with adult smokers’ consideration of quitting. We also assessed whether interactions between such beliefs and having children living in the home were associated with consideration of quitting. Methods. We u…
Measurement of Consumer Susceptibility to Interpersonal Influence
The development of a scale for measuring consumer susceptibility to interpersonal influence is described. Consumer susceptibility to interpersonal influence is hypothesized as a general trait that varies across individuals and is related to other individual traits and characteristics (McGuire 1968). The construct is defined as the need to identify with or enhance one's image in the opinion of significant others through the acquisition and use of …
An Examination of the Relative Effects of Source Expertise, Trustworthiness, and Likeability
The discriminant validity among expertise, trustworthiness and likeability was assessed, and the relationship of these three variables with constructs from the theory of reasoned action (Ajzen & Fishbein, 1980) was examined. The discriminant validity between these three source characteristics was supported. In addition, general support was found for hypotheses regarding their relationships to variables in the theory of reasoned action
A Comparison of Two Models for the Prediction of Volitional and Goal-Directed Behaviors: A Confirmatory Analysis Approach
Richard G. Netemeyer, Scot Burton, Mark Johnston, A Comparison of Two Models for the Prediction of Volitional and Goal-Directed Behaviors: A Confirmatory Analysis Approach, Social Psychology Quarterly, Vol. 54, No. 2 (Jun., 1991), pp. 87-100
Price Perceptions and Consumer Shopping Behavior: A Field Study
Seven price-related constructs—five consistent with a perception of price in its “negative role” and two consistent with a perception of price in its “positive role”— are used as independent variables to predict marketplace responses/behaviors in five domains: price search, generic product purchases, price recall, sale responsiveness, and coupon redemption. The price-related constructs explain a significant amount of variance in all five domains,…
Assessing the Cross-National Applicability of Consumer Behavior Models: A Model of Attitude Toward Advertising in General
Examining the cross-national applicability of consumer behavior constructs and models is becoming increasingly more important. In this study, procedures for testing the cross-national applicability of models are illustrated. Specifically, the authors specify a model of attitude toward advertising in general and test its cross-national applicability with data from the United States, New Zealand, Denmark, Greece, and India. The results suggest that…
Assessing the Domain Specificity of Deal Proneness: A Field Study
Results of two studies designed to assess the manner in which the deal proneness construct is best conceptualized are presented. On the basis of a review of the sales promotion literature, three alternatives are identified: (1) deal proneness is a general construct that encompasses various deal types (i.e., a single deal proneness construct), (2) deal proneness is a domain-specific construct (e.g., coupon proneness, sale proneness, rebate pronene…
Trait Aspects of Vanity: Measurement and Relevance to Consumer Behavior
Journal Article Trait Aspects of Vanity: Measurement and Relevance to Consumer Behavior Get access Richard G. Netemeyer, Richard G. Netemeyer Search for other works by this author on: Oxford Academic PubMed Google Scholar Scot Burton, Scot Burton Search for other works by this author on: Oxford Academic PubMed Google Scholar Donald R. Lichtenstein Donald R. Lichtenstein Search for other works by this author on: Oxford Academic PubMed Google Schol…
Measurement
Development and Validation of the Food‐Craving Inventory
Objective: The primary aim of this study was to develop and validate the Food‐Craving Inventory (FCI), a self‐report measure of specific food cravings. Research Methods and Procedures: In a preliminary study, participants ( n = 474) completed the initial version of the FCI. The results from this study were used in developing the revised FCI. Participants ( n = 379) completed the revised FCI in the primary study designed to develop a self‐report m…
A Longitudinal Study of Complaining Customers' Evaluations of Multiple Service Failures and Recovery Efforts
The authors report a repeated measures field study that captures complaining customers' perceptions of their overall satisfaction with the firm, likelihood of word-of-mouth recommendations, and repurchase intent during a 20-month span that includes two service failures and recovery attempts. The findings suggest that though satisfactory recoveries can produce a “recovery paradox” after one failure, they do not trigger such paradoxical increases a…
Psychometric Properties of Shortened Versions of the Automatic Thoughts Questionnaire
Measures of depression are increasingly being used as outcomes or predictors by organizational and consumer psychologists. One such measure is the Automatic Thoughts Questionnaire (ATQ). However, questions about the 30-item ATQ’s factor structure and its length for use in survey research remain. The authors offer 15-and 8-item shortened versions of the ATQ. Two samples ( n = 434 and n = 419) were used to derive the reduced versions. A single fact…
Scaling Procedures
Developing and validating measures of facets of customer-based brand equity
Effects of Antismoking Advertising–Based Beliefs on Adult Smokers’ Consideration of Quitting
Objectives. We examined whether specific antismoking advertising–based beliefs regarding the addictiveness of smoking, the dangers of environmental tobacco smoke, and the tobacco industry’s use of deceptive advertising practices are associated with adult smokers’ consideration of quitting. We also assessed whether interactions between such beliefs and having children living in the home were associated with consideration of quitting. Methods. We u…
A Generalizable Scale of Propensity to Plan: The Long and the Short of Planning for Time and for Money
JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms
Effects of plain package branding and graphic health warnings on adolescent smokers in the USA, Spain and France
The results show that plain packs can independently strengthen the more instantaneous, direct effects (short of quitting thoughts) found with the GHWs. Yet, the plain pack results were attenuated for Spanish and French adolescent smokers, who are currently exposed to GHWs
How Am I Doing? Perceived Financial Well-Being, Its Potential Antecedents, and Its Relation to Overall Well-Being
Though perceived financial well-being is viewed as an important topic of consumer research, the literature contains no accepted definition of this construct. Further, there has been little systematic examination of how perceived financial well-being may affect overall well-being. Using consumer financial narratives, several large-scale surveys, and two experiments, we conceptualize perceived financial well-being as two related but separate constr…
Psychology (15 works) · Social Psychology (9 works) · Business (6 works) · Computer Science (6 works) · Consumer Behavior in Brand Consumption and Identification (6 works) · Customer Service Quality and Loyalty (6 works) · Behavioral Health and Interventions (5 works) · Economics (5 works) · Mathematics (5 works) · Artificial Intelligence (4 works)