Tiffany Blanchflower
Biographic Data
| ID | 3067351 |
|---|---|
| NAME | Tiffany Blanchflower |
| GIVEN NAMES | Tiffany |
| FAMILY NAME | Blanchflower |
| SIGNATURE | BLANCHFLOWER T |
| AFFILIATIONS | East Carolina University |
| ORCID | 0000-0002-6652-8591 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 1 |
| AUTHOR COUNT | 3 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2017 |
| LATEST PUBLICATION YEAR | 2019 |
| H-INDEX | 1 |
Evolving Iqos packaging designs change perceptions of product appeal, uniqueness, quality and safety: A randomised experiment, 2018, USA
Linking or separating IQOS products with a well-established cigarette brand changes how adult smokers respond to the product. Regulators should consider the visual design of packaging
Beyond Brick and Mortar: The Experiences of U.S. Female Mobile Fashion Truck Entrepreneurs
The purpose of this study was to gain an understanding of the mobile fashion truck phenomenon from a female entrepreneur's perspective. This study provides insight into the unique strategies of this business format, while highlighting the motivations and challenges. Data collection took place through in‐depth interviews with eight female fashion truck entrepreneurs. Five key themes were developed from the data. The themes revealed that female fas…
Their Packaging Has Always Been Like a Power”: A Qualitative Study of U.S. Smokers’ Perceptions of Cigarette Pack Visual Design Features to Inform Product Regulation
Cigarette packaging matters to consumer behavior. However, it is less clear which changes to packaging design would be salient for adult smokers. Such information is critically important to regulators in the United States who are charged with reviewing new tobacco products for their impact on population health. In this qualitative study, U.S. adult smokers ( n = 33) participated in six telephone-based focus groups in March 2017. Separate groups w…
Beyond Brick and Mortar: The Experiences of U.S. Female Mobile Fashion Truck Entrepreneurs
The purpose of this study was to gain an understanding of the mobile fashion truck phenomenon from a female entrepreneur's perspective. This study provides insight into the unique strategies of this business format, while highlighting the motivations and challenges. Data collection took place through in‐depth interviews with eight female fashion truck entrepreneurs. Five key themes were developed from the data. The themes revealed that female fas…
Their Packaging Has Always Been Like a Power”: A Qualitative Study of U.S. Smokers’ Perceptions of Cigarette Pack Visual Design Features to Inform Product Regulation
Cigarette packaging matters to consumer behavior. However, it is less clear which changes to packaging design would be salient for adult smokers. Such information is critically important to regulators in the United States who are charged with reviewing new tobacco products for their impact on population health. In this qualitative study, U.S. adult smokers ( n = 33) participated in six telephone-based focus groups in March 2017. Separate groups w…
Evolving Iqos packaging designs change perceptions of product appeal, uniqueness, quality and safety: A randomised experiment, 2018, USA
Linking or separating IQOS products with a well-established cigarette brand changes how adult smokers respond to the product. Regulators should consider the visual design of packaging
Beyond Brick and Mortar: The Experiences of U.S. Female Mobile Fashion Truck Entrepreneurs
The purpose of this study was to gain an understanding of the mobile fashion truck phenomenon from a female entrepreneur's perspective. This study provides insight into the unique strategies of this business format, while highlighting the motivations and challenges. Data collection took place through in‐depth interviews with eight female fashion truck entrepreneurs. Five key themes were developed from the data. The themes revealed that female fas…
Business (3 works) · Marketing (3 works) · Advertising (2 works) · Computer Science (2 works) · Consumer Attitudes and Food Labeling (2 works) · Consumer Packaging Perceptions and Trends (2 works) · Psychology (2 works) · Sociology (2 works) · Brick and mortar (1 works) · Conceptual framework (1 works)