Wang Shu Yi
Biographic Data
| ID | 3081020 |
|---|---|
| NAME | Wang Shu Yi |
| GIVEN NAMES | Wang Shu |
| FAMILY NAME | Yi |
| SIGNATURE | YI W S |
| AFFILIATIONS | Kyonggi University, Gyeonggi University, Suwon-si, Republic of Korea |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 0 |
Design demand of souvenirs to improve the brand value of museums
The main purpose of this study is to explore the design requirements that will affect the user satisfaction of museum souvenirs through experimental research in order to provide a scheme for museum souvenir design. The research shows that museum memorabilia play a role in enhancing the brand value of museums. Second, using the Delphi method, experts were gathered to summarise and screen the design elements, and a total of 13 design elements were …
No prominent works on this page.
Design demand of souvenirs to improve the brand value of museums
The main purpose of this study is to explore the design requirements that will affect the user satisfaction of museum souvenirs through experimental research in order to provide a scheme for museum souvenir design. The research shows that museum memorabilia play a role in enhancing the brand value of museums. Second, using the Delphi method, experts were gathered to summarise and screen the design elements, and a total of 13 design elements were …
Business (1 works) · Computer Science (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Delphi (1 works) · Delphi method (1 works) · Digital Marketing and Social Media (1 works) · Diverse Aspects of Tourism Research (1 works) · Kano model (1 works) · Marketing (1 works)