Tahir Albayrak
Dados Biográficos
| ID | 3100306 |
|---|---|
| NOME | Tahir Albayrak |
| PRENOMES | Tahir |
| SOBRENOME | Albayrak |
| ASSINATURA | ALBAYRAK T |
| AFILIAÇÕES | Akdeniz University |
| ORCID | 0000-0001-6961-0550 |
| VERIFICADO | Sim |
| TOTAL DE OBRAS | 14 |
| TOTAL DE CITAÇÕES | 47 |
| TOTAL COMO AUTOR | 14 |
| TOTAL COMO EDITOR | 0 |
| PRIMEIRO ANO DE PUBLICAÇÃO | 2012 |
| ANO MAIS RECENTE DE PUBLICAÇÃO | 2026 |
| ÍNDICE H | 5 |
An Experimental Study on Heritage Tourism Experiences Through Augmented Reality
Despite the increasing use of augmented reality (AR) applications (apps) to enhance tourist experience, few studies have been conducted to determine their effectiveness. This case study, which was conducted at Antalya Kaleiçi, used a quasi‐experimental post‐test control group design to examine how the use of AR in a heritage site influences the associations between tourist experience, place attachment, satisfaction, and storytelling intention. Th…
The impacts of Metaverse on tourist behaviour and marketing implications
Metaverse is expected to deeply affect the travel and tourism industry and requires a dearth of empirical research. In this investigation, two exploratory qualitative research studies were conducted to fill this gap. The first research explored the potential impacts of Metaverse on the travel and tourism industry by interviewing tourism academics. Findings revealed that Metaverse could be used for marketing, CRM, and HRM by hospitality organisati…
Determinants of religious tourists’ social media usage behaviour
The phenomenon of religion, as a crucial element of human behaviour, is one of the main motives for travelling. Although religious tourism movements are increasing, the behaviour patterns of religious tourists on various communication platforms such as social media have been mostly neglected. The objective of this study is to examine the antecedents of religious tourists’ intention to share tourism experiences on social media, based on the Techno…
Building customer citizenship behaviour through mobile application quality
Mobile applications have become an indispensable marketing medium for tourism companies. Given that half of the users delete the applications soon after completing their transactions, it is vital to improving the application quality based on the users’ expectations. Thus, drawing on the Stimulus–Organism–Response theory, this study investigates the determinants of customer citizenship behaviour related to mobile travel applications. It is a type …
Flow, satisfaction and storytelling
The popularity of activity-based tourism is often explained by experiential concepts such as flow. By using a mixed-methods approach, this study investigates how the storytelling intentions of scuba diving tourists are influenced by their flow experience. The mediating role of satisfaction and the moderating role of scuba diving experience level are further examined in this relationship. To test these hypotheses, interviews with 20 scuba divers a…
A quality measurement proposal for corporate social network sites
In the hospitality and tourism industry, service suppliers realise that they may increase their commercial success through the effective use of Corporate Social Network Sites (CSNSs) on Social Media platforms. The current study aims to empirically measure and to examine the quality of the CSNSs (i.e. hotel Facebook page) both from the customer and company perspectives. For the evaluation from the customer perspective, a two-stage methodology was …
Social media usage behaviours of religious tourists
The study examines social media (SM) usage preferences of religious tourists, their motivations for sharing travel experiences on SM, and the motivational differences by demographics and SM usage characteristics. Employing three field studies in the Vatican, Mecca, and Jerusalem, we show that instant messaging applications were the most popular SM platforms for all religious groups. In addition, motivation for experience sharing on SM differed by…
Mass tourism underwater
Scuba diving is an increasingly popular activity in resort destinations worldwide, providing tourists a more active experience in their holiday. By following the Push and Pull Theory, this study examines the scuba diving motivations of holiday tourists. Whilst of substantial importance for the practice of the activity, host marine destinations and broader ocean literacy, this an under-researched topic in the tourism literature. Data were collecte…
Exploring religious tourist experiences in Jerusalem
Examining the relationship between tourist motivation and satisfaction by two competing methods
Push or pull? Identifying rock climbing tourists' motivations
Destination attribute effects on rock climbing tourist satisfaction
In spite of its importance as an alternative type of tourism, rock climbing has generally been considered a sport activity and investigated by the academics focusing on sports management and medical injuries. This study emphasises the growing popularity of rock climbing in the tourism industry and attempts to examine the quality perceptions of rock climbing tourists on various destination attributes, and the influence of each perception on overal…
Prioritisation of the hotel attributes according to their influence on satisfaction
The effect of personality traits on private brand consumer tendencies
Purpose The purpose of this paper is to investigate the association between three personality traits (individualism, materialism and the “need for cognition”) and two characteristics of shoppers who buy private‐label brands (their predisposition to do so, and the importance they attach to the “brand dimensions”) across four member countries of the Union of the Mediterranean. Design/methodology/approach A questionnaire in the local language, using…
Prioritisation of the hotel attributes according to their influence on satisfaction
Push or pull? Identifying rock climbing tourists' motivations
Exploring religious tourist experiences in Jerusalem
Mass tourism underwater
Scuba diving is an increasingly popular activity in resort destinations worldwide, providing tourists a more active experience in their holiday. By following the Push and Pull Theory, this study examines the scuba diving motivations of holiday tourists. Whilst of substantial importance for the practice of the activity, host marine destinations and broader ocean literacy, this an under-researched topic in the tourism literature. Data were collecte…
Examining the relationship between tourist motivation and satisfaction by two competing methods
Destination attribute effects on rock climbing tourist satisfaction
In spite of its importance as an alternative type of tourism, rock climbing has generally been considered a sport activity and investigated by the academics focusing on sports management and medical injuries. This study emphasises the growing popularity of rock climbing in the tourism industry and attempts to examine the quality perceptions of rock climbing tourists on various destination attributes, and the influence of each perception on overal…
The effect of personality traits on private brand consumer tendencies
Purpose The purpose of this paper is to investigate the association between three personality traits (individualism, materialism and the “need for cognition”) and two characteristics of shoppers who buy private‐label brands (their predisposition to do so, and the importance they attach to the “brand dimensions”) across four member countries of the Union of the Mediterranean. Design/methodology/approach A questionnaire in the local language, using…
Prioritisation of the hotel attributes according to their influence on satisfaction
Push or pull? Identifying rock climbing tourists' motivations
Destination attribute effects on rock climbing tourist satisfaction
In spite of its importance as an alternative type of tourism, rock climbing has generally been considered a sport activity and investigated by the academics focusing on sports management and medical injuries. This study emphasises the growing popularity of rock climbing in the tourism industry and attempts to examine the quality perceptions of rock climbing tourists on various destination attributes, and the influence of each perception on overal…
Exploring religious tourist experiences in Jerusalem
Examining the relationship between tourist motivation and satisfaction by two competing methods
Flow, satisfaction and storytelling
The popularity of activity-based tourism is often explained by experiential concepts such as flow. By using a mixed-methods approach, this study investigates how the storytelling intentions of scuba diving tourists are influenced by their flow experience. The mediating role of satisfaction and the moderating role of scuba diving experience level are further examined in this relationship. To test these hypotheses, interviews with 20 scuba divers a…
A quality measurement proposal for corporate social network sites
In the hospitality and tourism industry, service suppliers realise that they may increase their commercial success through the effective use of Corporate Social Network Sites (CSNSs) on Social Media platforms. The current study aims to empirically measure and to examine the quality of the CSNSs (i.e. hotel Facebook page) both from the customer and company perspectives. For the evaluation from the customer perspective, a two-stage methodology was …
Social media usage behaviours of religious tourists
The study examines social media (SM) usage preferences of religious tourists, their motivations for sharing travel experiences on SM, and the motivational differences by demographics and SM usage characteristics. Employing three field studies in the Vatican, Mecca, and Jerusalem, we show that instant messaging applications were the most popular SM platforms for all religious groups. In addition, motivation for experience sharing on SM differed by…
Mass tourism underwater
Scuba diving is an increasingly popular activity in resort destinations worldwide, providing tourists a more active experience in their holiday. By following the Push and Pull Theory, this study examines the scuba diving motivations of holiday tourists. Whilst of substantial importance for the practice of the activity, host marine destinations and broader ocean literacy, this an under-researched topic in the tourism literature. Data were collecte…
Determinants of religious tourists’ social media usage behaviour
The phenomenon of religion, as a crucial element of human behaviour, is one of the main motives for travelling. Although religious tourism movements are increasing, the behaviour patterns of religious tourists on various communication platforms such as social media have been mostly neglected. The objective of this study is to examine the antecedents of religious tourists’ intention to share tourism experiences on social media, based on the Techno…
Building customer citizenship behaviour through mobile application quality
Mobile applications have become an indispensable marketing medium for tourism companies. Given that half of the users delete the applications soon after completing their transactions, it is vital to improving the application quality based on the users’ expectations. Thus, drawing on the Stimulus–Organism–Response theory, this study investigates the determinants of customer citizenship behaviour related to mobile travel applications. It is a type …
The impacts of Metaverse on tourist behaviour and marketing implications
Metaverse is expected to deeply affect the travel and tourism industry and requires a dearth of empirical research. In this investigation, two exploratory qualitative research studies were conducted to fill this gap. The first research explored the potential impacts of Metaverse on the travel and tourism industry by interviewing tourism academics. Findings revealed that Metaverse could be used for marketing, CRM, and HRM by hospitality organisati…
An Experimental Study on Heritage Tourism Experiences Through Augmented Reality
Despite the increasing use of augmented reality (AR) applications (apps) to enhance tourist experience, few studies have been conducted to determine their effectiveness. This case study, which was conducted at Antalya Kaleiçi, used a quasi‐experimental post‐test control group design to examine how the use of AR in a heritage site influences the associations between tourist experience, place attachment, satisfaction, and storytelling intention. Th…
Tourism (13 obras) · Business (11 obras) · Marketing (9 obras) · Psychology (9 obras) · Political science (8 obras) · Advertising (7 obras) · Social Psychology (7 obras) · Digital Marketing and Social Media (6 obras) · Diverse Aspects of Tourism Research (6 obras) · Geography (6 obras)