Sixiao Liu
Biographic Data
| ID | 3583731 |
|---|---|
| NAME | Sixiao Liu |
| GIVEN NAMES | Sixiao |
| FAMILY NAME | Liu |
| SIGNATURE | LIU S |
| AFFILIATIONS | University of Central Florida |
| ORCID | 0000-0002-2908-1102 |
| VERIFIED | Yes |
| TOTAL WORKS | 15 |
| TOTAL CITATIONS | 19 |
| AUTHOR COUNT | 15 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2021 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 3 |
The more you think you know
Artificial intelligence storytellers
Barriers, facilitators, and best practices for successful vaping prevention campaigns for sexual and gender minority youth
BACKGROUND: Sexual and gender minority youth (SGMY) vape at higher rates than their heterosexual and/or cisgender peers. SGMY prefer SGM-specific anti-tobacco messaging; however, there have been no vaping prevention campaigns designed for SGMY. PURPOSE: Using the Exploration, Preparation, Implementation, Sustainment (EPIS) framework, we sought to explore specific barriers, facilitators, and best practices for health promotion for SGMY that will i…
Can AI tell good stories? Narrative transportation and persuasion with ChatGPT
Storytelling is a human universal. The ubiquity of stories and the rapid development in Artificial Intelligence (AI) pose important questions: can AI like ChatGPT tell engaging and persuasive stories? If so, what makes a narrative engaging and persuasive? Three pre-registered experiments comparing human-generated narratives from existing research and the ChatGPT-generated versions using descriptions and materials from these studies show that labe…
Risk-efficacy framework – a new perspective on threat and efficacy appraisal and the role of disparity
Using distance-framed narratives to foster health communication outcomes among e-cigarette users and non-users
This study examines the effectiveness of distance-framed narratives in deterring e-cigarette use among young adults. Through an online experiment ( N = 916), this study investigates how narratives with different distance cues influence participants' narrative engagement, perceived psychological distance, and compliance with the message. The findings suggest that distance-framed narratives heighten identification. Increased identification reduces …
Psychological Distance, Construal Level, and Parental Vaccine Hesitancy for Covid-19, HPV, and Monkey Pox Vaccines
Building on the construal-level theory and the multi-dimensional model of behavioral barriers, this study examined whether psychological distance and construal level explain the association between behavioral intention and behavioral barriers that may lead to parental vaccine hesitancy. Results of multilevel structural equation models show that low vaccination intention, far distance perception, and abstract construal of vaccines led to more glob…
Official sources, news outlets, or search engines? Rumour validation on social media during Hurricanes Harvey and Irma
This study, based on data collected from a representative sample of adults in the United States, explores the social cognitive variables that motivated Americans to validate rumours on social media about Hurricanes Harvey and Irma, both of which struck in August/September 2017. The results indicate that risk perception and negative emotions are positively related to systematic processing of relevant risk information, and that systematic processin…
Seafood stories
Using two samples of U.S. adults (Study 1: N = 336; Study 2: N = 2329), this study features a messaging experiment utilizing a between-subjects design, with a no-message control group, to explore the impact of a narrative video, in comparison to an infographic video, on support for sustainable aquaculture. Results indicate that the infographic video type is more transporting than the narrative video, and that transportation influences support for…
Integrating health behavior theories to predict American’s intention to receive a Covid-19 vaccine
Call them Covidiots
This study examined the influences of perceived distance to communicator on the effects of aggressive style (i.e. personal attacks and intense languages) in communicating scientific issues such as COVID-19 to the public. With a multi-site experiment ( N = 464), we found that aggression led to a heightened violation of expected social norm regarding communication styles. However, the interpretation of violation varied depending on the individual’s…
Not My Pandemic
Applying the solution aversion model in the context of the COVID-19 pandemic, we examine how ideology and support for free markets influence Americans’ assessment of COVID-19 risks and support for mitigation policies. Results from an experiment ( N = 438) indicate that conservatives are more likely to dismiss the risks of COVID-19 when governmental regulations are highlighted. In contrast, liberals are less likely to support Emergency Use Authori…
Fish Tales
Considerable research suggests narrative persuasion’s attitudinal and behavioral effects in health and environmental contexts. Whether the format of narrative presentation influences these effects, however, remains unclear. We use an online experiment ( N = 2,225), comparing text and video conditions, to evaluate how exposure to narrative influences transportation, emotions, and risk-benefit perceptions and, in turn, how such perceptions affect a…
When we increase fear, do we dampen hope? Using narrative persuasion to promote human papillomavirus vaccination in China
This study examines the use of narrative persuasion in promoting human papillomavirus vaccination. Compared to non-narrative message, the narrative message increased perceived severity of human papillomavirus, which influenced vaccination intention through heightened fear. The narrative message also dampened hope and subsequently decreased vaccination intention. This research attests to the effectiveness of narrative persuasion in vaccination pro…
Light at the end of the tunnel
When we increase fear, do we dampen hope? Using narrative persuasion to promote human papillomavirus vaccination in China
This study examines the use of narrative persuasion in promoting human papillomavirus vaccination. Compared to non-narrative message, the narrative message increased perceived severity of human papillomavirus, which influenced vaccination intention through heightened fear. The narrative message also dampened hope and subsequently decreased vaccination intention. This research attests to the effectiveness of narrative persuasion in vaccination pro…
Not My Pandemic
Applying the solution aversion model in the context of the COVID-19 pandemic, we examine how ideology and support for free markets influence Americans’ assessment of COVID-19 risks and support for mitigation policies. Results from an experiment ( N = 438) indicate that conservatives are more likely to dismiss the risks of COVID-19 when governmental regulations are highlighted. In contrast, liberals are less likely to support Emergency Use Authori…
Light at the end of the tunnel
Psychological Distance, Construal Level, and Parental Vaccine Hesitancy for Covid-19, HPV, and Monkey Pox Vaccines
Building on the construal-level theory and the multi-dimensional model of behavioral barriers, this study examined whether psychological distance and construal level explain the association between behavioral intention and behavioral barriers that may lead to parental vaccine hesitancy. Results of multilevel structural equation models show that low vaccination intention, far distance perception, and abstract construal of vaccines led to more glob…
Integrating health behavior theories to predict American’s intention to receive a Covid-19 vaccine
Call them Covidiots
This study examined the influences of perceived distance to communicator on the effects of aggressive style (i.e. personal attacks and intense languages) in communicating scientific issues such as COVID-19 to the public. With a multi-site experiment ( N = 464), we found that aggression led to a heightened violation of expected social norm regarding communication styles. However, the interpretation of violation varied depending on the individual’s…
Not My Pandemic
Applying the solution aversion model in the context of the COVID-19 pandemic, we examine how ideology and support for free markets influence Americans’ assessment of COVID-19 risks and support for mitigation policies. Results from an experiment ( N = 438) indicate that conservatives are more likely to dismiss the risks of COVID-19 when governmental regulations are highlighted. In contrast, liberals are less likely to support Emergency Use Authori…
Fish Tales
Considerable research suggests narrative persuasion’s attitudinal and behavioral effects in health and environmental contexts. Whether the format of narrative presentation influences these effects, however, remains unclear. We use an online experiment ( N = 2,225), comparing text and video conditions, to evaluate how exposure to narrative influences transportation, emotions, and risk-benefit perceptions and, in turn, how such perceptions affect a…
When we increase fear, do we dampen hope? Using narrative persuasion to promote human papillomavirus vaccination in China
This study examines the use of narrative persuasion in promoting human papillomavirus vaccination. Compared to non-narrative message, the narrative message increased perceived severity of human papillomavirus, which influenced vaccination intention through heightened fear. The narrative message also dampened hope and subsequently decreased vaccination intention. This research attests to the effectiveness of narrative persuasion in vaccination pro…
Light at the end of the tunnel
Seafood stories
Using two samples of U.S. adults (Study 1: N = 336; Study 2: N = 2329), this study features a messaging experiment utilizing a between-subjects design, with a no-message control group, to explore the impact of a narrative video, in comparison to an infographic video, on support for sustainable aquaculture. Results indicate that the infographic video type is more transporting than the narrative video, and that transportation influences support for…
Psychological Distance, Construal Level, and Parental Vaccine Hesitancy for Covid-19, HPV, and Monkey Pox Vaccines
Building on the construal-level theory and the multi-dimensional model of behavioral barriers, this study examined whether psychological distance and construal level explain the association between behavioral intention and behavioral barriers that may lead to parental vaccine hesitancy. Results of multilevel structural equation models show that low vaccination intention, far distance perception, and abstract construal of vaccines led to more glob…
Official sources, news outlets, or search engines? Rumour validation on social media during Hurricanes Harvey and Irma
This study, based on data collected from a representative sample of adults in the United States, explores the social cognitive variables that motivated Americans to validate rumours on social media about Hurricanes Harvey and Irma, both of which struck in August/September 2017. The results indicate that risk perception and negative emotions are positively related to systematic processing of relevant risk information, and that systematic processin…
Can AI tell good stories? Narrative transportation and persuasion with ChatGPT
Storytelling is a human universal. The ubiquity of stories and the rapid development in Artificial Intelligence (AI) pose important questions: can AI like ChatGPT tell engaging and persuasive stories? If so, what makes a narrative engaging and persuasive? Three pre-registered experiments comparing human-generated narratives from existing research and the ChatGPT-generated versions using descriptions and materials from these studies show that labe…
Risk-efficacy framework – a new perspective on threat and efficacy appraisal and the role of disparity
Using distance-framed narratives to foster health communication outcomes among e-cigarette users and non-users
This study examines the effectiveness of distance-framed narratives in deterring e-cigarette use among young adults. Through an online experiment ( N = 916), this study investigates how narratives with different distance cues influence participants' narrative engagement, perceived psychological distance, and compliance with the message. The findings suggest that distance-framed narratives heighten identification. Increased identification reduces …
Artificial intelligence storytellers
Barriers, facilitators, and best practices for successful vaping prevention campaigns for sexual and gender minority youth
BACKGROUND: Sexual and gender minority youth (SGMY) vape at higher rates than their heterosexual and/or cisgender peers. SGMY prefer SGM-specific anti-tobacco messaging; however, there have been no vaping prevention campaigns designed for SGMY. PURPOSE: Using the Exploration, Preparation, Implementation, Sustainment (EPIS) framework, we sought to explore specific barriers, facilitators, and best practices for health promotion for SGMY that will i…
The more you think you know
Psychology (12 works) · Medicine (9 works) · Social Psychology (9 works) · Perception (8 works) · Media Influence and Health (6 works) · Political science (6 works) · Computer Science (5 works) · Narrative (5 works) · Behavioral Health and Interventions (4 works) · Business (4 works)