Juliana Fernandes
Biographic Data
| ID | 3619942 |
|---|---|
| NAME | Juliana Fernandes |
| GIVEN NAMES | Juliana |
| FAMILY NAME | Fernandes |
| SIGNATURE | FERNANDES J |
| AFFILIATIONS | University of Florida |
| ORCID | 0000-0002-7509-8853 |
| VERIFIED | Yes |
| TOTAL WORKS | 16 |
| TOTAL CITATIONS | 30 |
| AUTHOR COUNT | 16 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2009 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 3 |
Advertising Creativity in the Age of AI
This paper reviews insights from the AEJMC Advertising Division’s 2025 Teaching Pre-Conference, “Advertising Creativity in the Age of AI,” held August 6, 2025, in San Francisco. Advertising educators and professionals explored how artificial intelligence is transforming advertising creativity and discussed strategies for integrating AI into advertising curricula. Sessions covered creative applications in professional practice, hands-on AI content…
Financial Abuse Vulnerability and Physical Performance/Mobility Limitation in Older People
Labeling immigrants
The Big Lie
This experimental investigation explores the influence of election fraud fact-checking and cognitive processing styles on participants' confidence in the 2020 U.S. presidential election's legitimacy and characterizations of the January Sixth Capitol Hill Attack. The results indicate fact-checking, accuracy motivated reasoning, and systematic processing exerted positive effects on participants' legitimacy levels, especially among Republicans. We a…
What Makes Disinformation Ads Engaging? A Case Study of Facebook Ads from the Russian Active Measures Campaign
This article examines 3,517 Facebook ads created by Russia’s Internet Research Agency (IRA) between June 2015 and August 2017 in its Active Measures disinformation campaign targeting the 2016 U.S. presidential election. We aimed to unearth the relationship between ad engagement (ad clicks) and 40 features related to the ads’ metadata, psychological meaning, and sentiment. The purpose of our analysis was to (1) understand the relationship between …
Gender-Specific Associations between Late-Life Disability and Socioeconomic Status
Disability is a dynamic process and can be influenced by a sociocultural environment. This study aimed to determine whether the associations between socioeconomic status and late-life disability differ by gender in a multi-sociocultural sample from different countries. A cross-sectional study was developed with 1362 older adults from The International Mobility in Aging Study. Late-life disability was measured through the disability component of t…
Which Political Actors Frame the Immigration Problem? Documenting the Incidence of Source Type and Party Lines in Immigration Stories during U.S. Election Coverage (2006-2014)
This study investigates the framing of immigration by political actors in US election news from 2006 to 2014 and how they present the issue as a problem (for society, for immigrants, no problem frames). Through a content analysis of national newspapers coverage of midterm and presidential elections, we explore the relationship between the people sourced in the stories and the framing of immigration as a problem. Results show that despite an incre…
Young Adults’ Reactions and Engagement with Short-form Videos on Sea Level Rise
This study examines young South Floridians’ perceptions of visual elements and four generic types of engagement identified via a novel interdisciplinary methodology (Vaughan, H., & Johns, L. N. [2021]. Beyond frame analysis: Formal analysis and genre typology in the communication study of short-form environmental video messaging. Journal of Environmental Media, 2(1), 55–78. https://doi.org/10.1386/jem_00040_1) combining formal analysis and genre …
They’re Not Just Words
Televised U.S. presidential debates are the most-watched, if not the most-researched, political events in history. While prior studies have largely focused on general election contests, this longitudinal content analysis used DICTION software to parse the effects of election level, partisanship, and time on the candidates’ word choices or verbal styles in 35 general and 121 primary election debates. The results indicate that general election deba…
Choice Matters
Three studies (study 1, 2a and 2b) were conducted to examine the effects of exposure type (randomized, selective) to negative and positive political information. Study 1 focused on a randomized exposure situation whereas study 2a and 2b investigated selective exposure conditions. Participants (N = 274 for study 1, N = 197 for study 2a, and N = 197 for study 2b) were recruited on Amazon Mechanical Turk. Drawing from the literature on negativity bi…
When consumers learn to spot deception in advertising
Greenwashing is a major advertising issue that has negative implications for consumers, the green product market, and the environment. Consumers cannot distinguish between acceptable and deceptive environmental claims, a belief that the findings of this research confirms. This underscores the need to educate consumers about environmental claims. Findings from five studies demonstrate that a literacy intervention combining textual and visual eleme…
Life-Space and Cognitive Decline in Older Adults in Different Social and Economic Contexts
Effects of Negative Political Advertising and Message Repetition on Candidate Evaluation
A great deal of televised political advertising is seen every electoral year. Expenditures on this type of political communication have reached the all-time high in the past elections. Clearly, political candidates believe that televised political advertising is an effective way to communicate with voters. This study investigates the effects of repetition of negative political ads on candidate evaluations. A pilot study shows situations in which …
Effects of Political Advertising in the 2008 Presidential Campaign
Political advertising remains the communication format that dominates presidential campaign budgets. In 2008 Obama's success in fund-raising resulted in record expenditures on political television advertising. This experimental study tested the effects of viewing a sample of Obama and McCain ads with 1,165 young citizens at 19 locations throughout the United States. Results indicated young citizens learned significantly more about the issue posit…
The Writing on the Wall
This study looks at student Facebook groups supporting the 2008 presidential candidates, John McCain and Barack Obama, from largest land-grant universities in seven battleground states. The findings of a content analysis of wall posts show that students are using Facebook to facilitate dialog and civic political involvement. In opposition to pro-McCain groups, pro-Obama groups have wider time frame coverage and demonstrate substantively higher si…
Tecnologias de Comunicação, Entretenimento e Cognição na Cibercultura
O artigo apresenta dados iniciais de pesquisa comparativa entre dois seriados de TV: O Incrível Hulk - 1977 (anterior à explosão das tecnologias digitais) e Heroes - 2006 (plena cibercultura). O objetivo da pesquisa é investigar se as transformações que as tecnologias digitais engendraram nos sistemas de mídia exigem novas competências cognitivas para a fruição de seriados de TV
The Writing on the Wall
This study looks at student Facebook groups supporting the 2008 presidential candidates, John McCain and Barack Obama, from largest land-grant universities in seven battleground states. The findings of a content analysis of wall posts show that students are using Facebook to facilitate dialog and civic political involvement. In opposition to pro-McCain groups, pro-Obama groups have wider time frame coverage and demonstrate substantively higher si…
Effects of Negative Political Advertising and Message Repetition on Candidate Evaluation
A great deal of televised political advertising is seen every electoral year. Expenditures on this type of political communication have reached the all-time high in the past elections. Clearly, political candidates believe that televised political advertising is an effective way to communicate with voters. This study investigates the effects of repetition of negative political ads on candidate evaluations. A pilot study shows situations in which …
Effects of Political Advertising in the 2008 Presidential Campaign
Political advertising remains the communication format that dominates presidential campaign budgets. In 2008 Obama's success in fund-raising resulted in record expenditures on political television advertising. This experimental study tested the effects of viewing a sample of Obama and McCain ads with 1,165 young citizens at 19 locations throughout the United States. Results indicated young citizens learned significantly more about the issue posit…
Labeling immigrants
The Big Lie
This experimental investigation explores the influence of election fraud fact-checking and cognitive processing styles on participants' confidence in the 2020 U.S. presidential election's legitimacy and characterizations of the January Sixth Capitol Hill Attack. The results indicate fact-checking, accuracy motivated reasoning, and systematic processing exerted positive effects on participants' legitimacy levels, especially among Republicans. We a…
Tecnologias de Comunicação, Entretenimento e Cognição na Cibercultura
O artigo apresenta dados iniciais de pesquisa comparativa entre dois seriados de TV: O Incrível Hulk - 1977 (anterior à explosão das tecnologias digitais) e Heroes - 2006 (plena cibercultura). O objetivo da pesquisa é investigar se as transformações que as tecnologias digitais engendraram nos sistemas de mídia exigem novas competências cognitivas para a fruição de seriados de TV
The Writing on the Wall
This study looks at student Facebook groups supporting the 2008 presidential candidates, John McCain and Barack Obama, from largest land-grant universities in seven battleground states. The findings of a content analysis of wall posts show that students are using Facebook to facilitate dialog and civic political involvement. In opposition to pro-McCain groups, pro-Obama groups have wider time frame coverage and demonstrate substantively higher si…
Effects of Political Advertising in the 2008 Presidential Campaign
Political advertising remains the communication format that dominates presidential campaign budgets. In 2008 Obama's success in fund-raising resulted in record expenditures on political television advertising. This experimental study tested the effects of viewing a sample of Obama and McCain ads with 1,165 young citizens at 19 locations throughout the United States. Results indicated young citizens learned significantly more about the issue posit…
Effects of Negative Political Advertising and Message Repetition on Candidate Evaluation
A great deal of televised political advertising is seen every electoral year. Expenditures on this type of political communication have reached the all-time high in the past elections. Clearly, political candidates believe that televised political advertising is an effective way to communicate with voters. This study investigates the effects of repetition of negative political ads on candidate evaluations. A pilot study shows situations in which …
When consumers learn to spot deception in advertising
Greenwashing is a major advertising issue that has negative implications for consumers, the green product market, and the environment. Consumers cannot distinguish between acceptable and deceptive environmental claims, a belief that the findings of this research confirms. This underscores the need to educate consumers about environmental claims. Findings from five studies demonstrate that a literacy intervention combining textual and visual eleme…
Life-Space and Cognitive Decline in Older Adults in Different Social and Economic Contexts
They’re Not Just Words
Televised U.S. presidential debates are the most-watched, if not the most-researched, political events in history. While prior studies have largely focused on general election contests, this longitudinal content analysis used DICTION software to parse the effects of election level, partisanship, and time on the candidates’ word choices or verbal styles in 35 general and 121 primary election debates. The results indicate that general election deba…
Choice Matters
Three studies (study 1, 2a and 2b) were conducted to examine the effects of exposure type (randomized, selective) to negative and positive political information. Study 1 focused on a randomized exposure situation whereas study 2a and 2b investigated selective exposure conditions. Participants (N = 274 for study 1, N = 197 for study 2a, and N = 197 for study 2b) were recruited on Amazon Mechanical Turk. Drawing from the literature on negativity bi…
Which Political Actors Frame the Immigration Problem? Documenting the Incidence of Source Type and Party Lines in Immigration Stories during U.S. Election Coverage (2006-2014)
This study investigates the framing of immigration by political actors in US election news from 2006 to 2014 and how they present the issue as a problem (for society, for immigrants, no problem frames). Through a content analysis of national newspapers coverage of midterm and presidential elections, we explore the relationship between the people sourced in the stories and the framing of immigration as a problem. Results show that despite an incre…
Young Adults’ Reactions and Engagement with Short-form Videos on Sea Level Rise
This study examines young South Floridians’ perceptions of visual elements and four generic types of engagement identified via a novel interdisciplinary methodology (Vaughan, H., & Johns, L. N. [2021]. Beyond frame analysis: Formal analysis and genre typology in the communication study of short-form environmental video messaging. Journal of Environmental Media, 2(1), 55–78. https://doi.org/10.1386/jem_00040_1) combining formal analysis and genre …
What Makes Disinformation Ads Engaging? A Case Study of Facebook Ads from the Russian Active Measures Campaign
This article examines 3,517 Facebook ads created by Russia’s Internet Research Agency (IRA) between June 2015 and August 2017 in its Active Measures disinformation campaign targeting the 2016 U.S. presidential election. We aimed to unearth the relationship between ad engagement (ad clicks) and 40 features related to the ads’ metadata, psychological meaning, and sentiment. The purpose of our analysis was to (1) understand the relationship between …
Gender-Specific Associations between Late-Life Disability and Socioeconomic Status
Disability is a dynamic process and can be influenced by a sociocultural environment. This study aimed to determine whether the associations between socioeconomic status and late-life disability differ by gender in a multi-sociocultural sample from different countries. A cross-sectional study was developed with 1362 older adults from The International Mobility in Aging Study. Late-life disability was measured through the disability component of t…
The Big Lie
This experimental investigation explores the influence of election fraud fact-checking and cognitive processing styles on participants' confidence in the 2020 U.S. presidential election's legitimacy and characterizations of the January Sixth Capitol Hill Attack. The results indicate fact-checking, accuracy motivated reasoning, and systematic processing exerted positive effects on participants' legitimacy levels, especially among Republicans. We a…
Financial Abuse Vulnerability and Physical Performance/Mobility Limitation in Older People
Labeling immigrants
Advertising Creativity in the Age of AI
This paper reviews insights from the AEJMC Advertising Division’s 2025 Teaching Pre-Conference, “Advertising Creativity in the Age of AI,” held August 6, 2025, in San Francisco. Advertising educators and professionals explored how artificial intelligence is transforming advertising creativity and discussed strategies for integrating AI into advertising curricula. Sessions covered creative applications in professional practice, hands-on AI content…
Psychology (12 works) · Political science (10 works) · Politics (7 works) · Social Psychology (7 works) · Law (6 works) · Sociology (6 works) · Media Studies and Communication (5 works) · Social Media and Politics (5 works) · Advertising (4 works) · Business (4 works)