Alastair M Morrison
Biographic Data
| ID | 3779963 |
|---|---|
| NAME | Alastair M Morrison |
| GIVEN NAMES | Alastair M |
| FAMILY NAME | Morrison |
| SIGNATURE | MORRISON A M |
| AFFILIATIONS | University of Greenwich |
| ORCID | 0000-0002-0754-1083 |
| VERIFIED | Yes |
| TOTAL WORKS | 100 |
| TOTAL CITATIONS | 412 |
| AUTHOR COUNT | 99 |
| EDITOR COUNT | 1 |
| FIRST PUBLICATION YEAR | 1994 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 13 |
Developing the digital-free tourist identity
How individuals consume or resist technologies is by social identity; therefore, not using or not wanting to use digital devices plays a role in the development of tourist identity. To explore the dynamics of digital-free tourist identity development, 35 narratives were analyzed. Five trajectory patterns were identified from individual plots. Concepts dominating each narrative phase revealed that progressive social comparisons promoted the develo…
How real-time social media engagement shapes value co-creation and co-destruction in hospitality
Social media have become crucial for hotels to personalise communication in real time, yet the understanding of how real-time engagement influences both value co-creation and co-destruction remains limited. Adopting a time-as-process lens, this paper examines how the temporal dynamics of past experiences, present perceptions, and future anticipations interact within ongoing, situated real-time engagements, identifying critical moments of value co…
Beyond thanatopsis: The sublime experience of visitors at natural disaster sites
Understanding positive emotions associated with dark tourism experiences is critical in highlighting their social significance. The sublime experience provides a new perspective for exploring the association. This research aimed to uncover the characteristics and generation of sublime experiences at natural disaster sites based on two classic Chinese earthquake memorials. Using thematic analysis of messages in guest books and travel-based social …
A destination performance measurement framework: Exploring the relationships among performance criteria and revisit intentions
Measuring the success of tourism destinations is vital to policymakers, destination managers, researchers, and businesses.However, the processes and metrics vary considerably across academia, tourism organizations, and governments since destination performance is multidimensional and multi-stakeholder.The primary aim of this research was to develop a destination performance measurement framework.Survey data were obtained from 403 domestic tourist…
My Work Matters! The Sequential Mediators Between Employee‐Perceived CSR and Job Performance
The current literature recognizes the important influence of corporate social responsibility (CSR) on individuals. However, the underlying process through which perceived external and internal CSR influences employee performance remains unclear. Drawing on cognitive appraisal theory, how perceived CSR influences employee job performance through work meaningfulness and organizational pride was analyzed. Also, the moderating effect of employee emot…
Psych ward gothic: Melodrama, hospitalisation anxiety and a case for the humanities in psychiatric research
This article offers a critical assessment of representations of psychiatric hospitalisation in modern Western societies, with the goal of informing clinicians' approach to communication and reassurance around involuntary hospitalisation. With evidence from film and fiction, it shows that these representations overwhelmingly fall into the genre of melodrama and, further, that this genre encodes conflicting but simultaneous historical anxieties abo…
Who sets prices better? The impact of pricing agents on consumer negative word-of-mouth when applying price discrimination
Developing virtual reality tourism for people with dementia based on meeting psychological and behavioural needs
The impacts of digital technology use and tourism expenditure on women’s family status: Evidence from China
The status of women is an influential factor in supporting the stable development of families and societies. How to improve women’s status has become a focus in gender studies, with emerging digital technologies and tourism expenditure thought to have potential impacts. This research investigated relationships among digital technology use, tourism expenditure, and women’s family status using survey data from the China Family Panel Studies (CFPS).…
Aerotainment – Toward a research agenda merging airports and theme parks in the experience economy
This is the first study to posit the concept of “aerotainment” • Urban tourism destinations can benefit from a joint strategic marketing by airports and theme parks. • Airports help to increase the market power of theme parks • Future research avenues for “aerotainment” concept are discussed
Substitution effects in tourism and hospitality: Influential Factors, Examples, and Propositions
The main purpose of this investigation was to explore consumer substitution decisions in tourism and hospitality. The specific aim was to identify influential factors, find relevant supporting examples, and put forward propositions associated with substitutions. This research note is based on an exploratory research study and was qualitative in design. The data were gathered using literature reviewing and identifying and analysing relevant substi…
From ownership to responsibility: Extending the Theory of Planned Behavior to Predict Tourist Environmentally Responsible Behavioral Intentions
This research adopts the view that tourists can feel destinations belong to them emotionally (destination psychological ownership). An ownership route for promoting tourist environmentally responsible behavioral intentions (TERBI) is examined based on the theory of planned behavior, with perceived environmental responsibility and place attachment as mediators. Data were collected from two samples in Hangzhou: Gen Z (n = 549) and older generations…
Handbook on Sustainable Urban Tourism
In this multidisciplinary and multi-jurisdictional account of sustainability in urban tourist destinations, the Handbook on Sustainable Urban Tourism draws together the latest academic research and provide key practical insights on this developing area of study. It not only considers the importance of cities as ideal tourist destinations due to their complex characteristics and the variety of attractions they offer, but also the challenges they a…
Hotel employee resilience during a crisis: Conceptual and scale development
This research aims to address the lack of research on hotel employee resilience during a crisis (HERC) and the absence of a measurement scale to assess it. A mixed-method approach was used to conceptualize HERC, identify its dimensions, and build a measurement scale. In Study 1, an online survey of 69 employees from upscale hotels was conducted, revealing a five-factor HERC model comprising resistance, adaptability, cooperation, restoration, and …
Who wears Hanfu clothing when they travel? Experience-based cultural tourism market segmentation – the case of Xi'an, China
The Han culture is the Chinese national culture as well as a significant part of the world's costuming heritage. However, Han clothes (Hanfu) are little known outside of China. This research selected Xi'an, a famous historical city, as the case to collect data using the survey questionnaire method. Factor analysis explored the variables involved in the cultural tourism experiences of wearing Hanfu clothing. Two-step clustering was used to prepare…
Building rural public cultural spaces for enhanced well-being: Evidence from China
Rural public cultural spaces are important living environments that improve resident well-being. According to space theory, this research explored the core dimensions of rural public cultural spaces, and analyzed the relationship between these spaces and resident well-being through a case study. The moderation of place attachment and mediation of space openness between rural public cultural space on resident well-being was tested based on a surve…
Modelling generation Z tourists' social responsibility toward environmentally responsible behaviour: The role of eco‐travel cravings
Generation Z (Gen Z) is believed to be more socially and environmentally committed. While environmentally responsible behaviour is crucial to the success of sustainable tourism, little is known about Gen Z's specific environmental behaviours in tourism settings. In this research, the roles of Gen Z's consumption emotions and environmentally friendly behaviour were explored based on cognitive appraisal and elaborated intrusion theories. The modera…
I do not want to be perfect: Investigating generation Z students' personal brands on social media for job seeking
Purpose This research aims to explore generation (Gen) Z's personal branding on social media when job seeking. Design/methodology/approach Gen Z students, in their final year of university, were interviewed about personal branding, as well as recruiters and career advisors to gain insights into the recruitment process and expectations of online personal brands. Before interviewing, Gen Z students' LinkedIn profiles were examined, and then fed int…
How Do Information Sources Influence the Purchases of Tourism, Culture, and Entertainment? An Analysis of China Family Panel Studies Data
Information sources affect people’s tourism, culture, and entertainment buying. It is therefore important to study the apportionment effects by information source type and comprehensively analyze how information sources positively or negatively impact the consumption of tourism, culture, and entertainment. This research analyzed the influence of four information sources on such buying based on data from the China Family Panel Studies (CFPS) from …
Reinvestigating repurchase intentions for travel apps: A comparison of China's various tiers of cities
The intense competition amongst travel apps, regardless of their popularity, has made repurchase intention a critical financial challenge for travel providers. By combining the Stimulus-Organism-Response (S-O-R) framework and the New Economic Geography (NEG) theory, this research examined how city tier disparities influence the experiential features of travel apps and user repurchase intentions. Survey data was acquired from 739 travel app users …
The effects of knowledge of tourist civility and Taoist values on tourist civility intentions based on an extended theory of planned behavior
Tourist civility is attracting growing attention from practitioners and scholars. However, the research on the effects of knowledge of tourist civility and Taoist values on tourist civility intentions (TCI) is incomplete. Based on the theory of planned behavior (TPB), an expanded and integrated framework was developed to explore TCI with data from 358 domestic tourists in China. Structural equation modeling was adopted and mediation and moderatio…
The effects of foreign product demand-labor transfer nexus on human capital investment in China
Using about 73,000 individuals’ data in China, this research, for the first time, analyzes the impact of labor transfer (LT) caused by foreign product demand (FPD) on human capital investment. Two-stage least squares estimation with the instrumental variable is applied and produced three findings. First, the FPD-LT model illustrates that with FPD increasing, more labor transfers from the agricultural sector to the non-agricultural sector. Second,…
Is it a persistent ailment for the city? Urban resident perceptions and attitudes toward informal employment in tourism
Informal employment in tourism is an important component of urban economies. A mixed-method approach using a questionnaire survey combined with in-depth interviews was used to analyze urban resident perceptions and attitudes toward tourism informal employment in Beijing, while considering the residents as both hosts and consumers. The results showed that: (1) resident perceptions toward tourism informal entrepreneurs are positive and negative, an…
The effect of destination source credibility on tourist environmentally responsible behavior: An application of stimulus-organism-response theory
A lack of credibility in the tourism sector is becoming a social and environmental concern. This article argues that destination source credibility as a destination-level stimulus can have significant influences on tourist environmentally responsible behavior (TERB). Based on the stimulus-organism-response theory, this article developed an integrated model of the relationship between destination source credibility and TERB, with destination image…
Breaking bad: How anticipated emotions and perceived severity shape tourist civility
How to alleviate tourist incivility (i.e. social and environmental deviant behaviors) is not only a practical concern but an emerging tourism research topic. Advocating civilized tourist behavior could be an effective tool in enhancing sustainable tourism. In this paper, we test how tourists’ anticipated emotions and perceived severity (of tourism incivility problems) shape tourist civility via an extended norm activation model (NAM). A total of …
Destination image representation on the web: Content analysis of Macau travel related websites
The effect of prior experience on vacation behavior
Travel blogs on China as a destination image formation agent: A qualitative analysis using Leximancer
Gender differences in online travel information search: Implications for marketing communications on the internet
Expanding Volunteer Vacation Participation An Exploratory Study on the Mini-Mission Concept
There has been a considerable growth in the volunteer vacation concept in the U.S. since around the mid—1980s. The increased demand has been attributed to an increased sense of global awareness among the Baby Boom generation, along with a growing willingness to make a contribution to other societies while on vacation. This study consisted of two parts, the first of which was an identification and description of some of the major organizations in …
Yoga Tourism as a Niche Within the Wellness Tourism Market
Yoga tourism has emerged and grown with the 'travel to feel well' trend. This study explored this under-researched market by interviewing and surveying a group of yoga retreat participants in central Indiana, USA. This research, while exploratory in nature, delineated the socio-demographic and motivational characteristics of yoga tourists and provided empirical evidences that an individual's involvement level with yoga, physical health as well as…
From ownership to responsibility: Extending the Theory of Planned Behavior to Predict Tourist Environmentally Responsible Behavioral Intentions
This research adopts the view that tourists can feel destinations belong to them emotionally (destination psychological ownership). An ownership route for promoting tourist environmentally responsible behavioral intentions (TERBI) is examined based on the theory of planned behavior, with perceived environmental responsibility and place attachment as mediators. Data were collected from two samples in Hangzhou: Gen Z (n = 549) and older generations…
Frame Analysis on Golden Week Policy Reform in China
Russia's destination image among American pleasure travelers: Revisiting Echtner and Ritchie
Definition of adventure travel: Conceptual framework for empirical application from the providers’ perspective
The growth of adventure travel has been accompanied by an enormous variety and availability of adventure travel products in international travel and tourism. This study attempts to search for a comprehensive definition of adventure travel from the providers' perspective in order to build a conceptual framework for empirical application. A qualitative analysis of past leisure or recreation theories identified six major component variables which de…
Becoming a backpacker in China: A grounded theory approach to identity construction of backpackers
Analysis of wildlife tourism experiences with endangered species: An exploratory study of encounters with giant pandas in Chengdu, China
The destination image of Russia: From the online induced perspective
The effects of virtual reality tourism involvement on place attachment and behavioral intentions: Virtual reality tourism of the Yellow Crane Tower in Wuhan
The main purpose of this research was to explore the relationships among virtual reality tourism involvement (VRTI), place attachment, and behavioral intentions. Based on involvement theory. The VR panoramic video of the Yellow Crane Tower in Wuhan, Hubei Province, China was the context, and 693 valid questionnaires were analyzed through AMOS 24.0. VRTI (pleasure, sign, and centrality) had significant positive effects on place attachment. Pleasur…
Smart city communication via social media: Analysing residents' and visitors' engagement
The Influence of Visitors' Awareness of World Heritage Listings: A Case Study of Huangshan, Xidi and Hongcun in Southern Anhui, China
This research used Huangshan, Xidi and Hongcun in southern Anhui (China) as a case to study the impact of World Heritage List (WHL) status on international visitors. The study categorised all the visitors into two types – WHL aware and WHL unaware – based on awareness levels of the World Heritage status of the destination. The two groups were compared in terms of visit purposes, socio-demographics and other characteristics. The results showed tha…
Sustainable tourist behavior: A systematic literature review and research agenda
Sustainable tourist behavior is a rapidly growing field within sustainable tourism. This study contributes to this emerging body of knowledge through a systematic literature review combining bibliometric and qualitative analysis of 331 publications. Key themes in sustainable tourist behavior research, including intended and actual behaviors, were identified with scholarly debates in this field discussed critically. Sustainability topics widely st…
Volunteering and pro-environmental behavior: The Relationships of Meaningfulness and Emotions in Protected Areas
This investigation focused on the antecedents and impacts on volunteer pro-environmental behavior, and explored the effects of meaningfulness through pride and environmental passion according to the cognitive appraisal theory of emotions. A mixed method research design was used, consisting of interviews, observations, and surveys with volunteers. The research was conducted at Danxia Mountain in Guangdong Province, China, a protected area, UNESCO …
Confused branding? An exploratory study of place branding practices among place management professionals
Dual-route communication of destination websites
Online shopping motivations and pleasure travel products: A correspondence analysis
Keeping up with the drones! Techno-social dimensions of tourist drone videography
Social media micro-film marketing by Chinese destinations: The case of Shaoxing
Mature vs. youth travelers: The Korean market
An important consideration in understanding and predicting tourist behavior concerns the underlying motivation governing the choice of tourist destinations, and the tourists” evaluation and level of satisfaction with the actual experiences (Pearce, 1991). Motivation is a fundamental element in helping to explain tourist behavior. Unfortunately, the research on motivation has only received moderate attention, both conceptually and empirically. A n…
The repeat travel market for Taiwan: A multi-stage segmentation approach
Despite the importance of market segmentation, the growth of the travel and tourism industry in Taiwan, and the repeat travel phenomenon in tourism, relatively few studies have examined the behavior of repeat travelers in the East Asia region. The present study was designed to fill this gap. This exploratory study applied multistage segmentation in the context of repeat travel behavior to Taiwan. It examined the socio-demographic profile, trip ch…
A comparison of the travel arrangements of international travelers from France, Germany and the UK
Corporate travel in the USA
National Tourist Offices in North America: An analysis
Designing 'Octopus' Bus Maps for Districts Within a City With the Aid of Scale Distortion
Large towns should have a series of bus maps in addition to the network map, each showing all the services within one zone of the city and outside that zone only those routes extending from that zone to other areas—like the tentacles of an octopus extending out from its body. These "octopus" bus maps, or "octobus" maps, are not merely fragments of network maps; hence, they have rarely been produced by hand. Using a computer to produce them can so…
Mature vs. youth travelers: The Korean market
An important consideration in understanding and predicting tourist behavior concerns the underlying motivation governing the choice of tourist destinations, and the tourists” evaluation and level of satisfaction with the actual experiences (Pearce, 1991). Motivation is a fundamental element in helping to explain tourist behavior. Unfortunately, the research on motivation has only received moderate attention, both conceptually and empirically. A n…
Definition of adventure travel: Conceptual framework for empirical application from the providers’ perspective
The growth of adventure travel has been accompanied by an enormous variety and availability of adventure travel products in international travel and tourism. This study attempts to search for a comprehensive definition of adventure travel from the providers' perspective in order to build a conceptual framework for empirical application. A qualitative analysis of past leisure or recreation theories identified six major component variables which de…
Using desktop GIS for the investigation of accessibility by public transport: An isochrone approach
The application of existing desktop geographical information systems (GIS) to the assessment of accessibility by public transport has been investigated. Two approaches to the measurement of accessibility aggregate accessibility measures and the space-time geography framework are described. It is suggested that isochrones (lines of equal travel time) are a natural way to combine these approaches in a GIS setting. A desktop GIS application has been…
A Snapshot in Time: The Marketing of Culture in European Union NTO Web Sites
Regional tourism planning principles
Expanding Volunteer Vacation Participation An Exploratory Study on the Mini-Mission Concept
There has been a considerable growth in the volunteer vacation concept in the U.S. since around the mid—1980s. The increased demand has been attributed to an increased sense of global awareness among the Baby Boom generation, along with a growing willingness to make a contribution to other societies while on vacation. This study consisted of two parts, the first of which was an identification and description of some of the major organizations in …
The repeat travel market for Taiwan: A multi-stage segmentation approach
Despite the importance of market segmentation, the growth of the travel and tourism industry in Taiwan, and the repeat travel phenomenon in tourism, relatively few studies have examined the behavior of repeat travelers in the East Asia region. The present study was designed to fill this gap. This exploratory study applied multistage segmentation in the context of repeat travel behavior to Taiwan. It examined the socio-demographic profile, trip ch…
Marketing Small Wineries: An Exploratory Approach to Website Evaluation
This study was conducted to evaluate the marketing strategies of small wineries and the role of the Web within these strategies. A Website evaluation instrument was developed to measure the effectiveness of small winery Websites from multiple perspectives. The instrument was tested on a sample of 18 small winery Websites in a Mid-western U.S. state. These Websites were found to be "electronic brochures" rather than "dynamic relationship marketing…
The effect of prior experience on vacation behavior
Online shopping motivations and pleasure travel products: A correspondence analysis
The Effectiveness of Convention and Exhibition Websites A Transatlantic Comparison and Future Scenario
Meeting planners are now frequently using the Web as a resource for finding site information, while the Internet has also become increasingly important on the supply side of the convention and exhibition business as a marketing tool. Meeting planners are increasing their productivity by utilizing the Internet. However, the fast growth in the popularity of the Web has resulted in a fragmented approach to digital destination marketing, particularly…
The destination image of Russia: From the online induced perspective
Yoga Tourism as a Niche Within the Wellness Tourism Market
Yoga tourism has emerged and grown with the 'travel to feel well' trend. This study explored this under-researched market by interviewing and surveying a group of yoga retreat participants in central Indiana, USA. This research, while exploratory in nature, delineated the socio-demographic and motivational characteristics of yoga tourists and provided empirical evidences that an individual's involvement level with yoga, physical health as well as…
Measurement of Oman's Destination Image in the US
Hamed I. Al Azri Lecturer of Tourism Management, Department of Tourism, College of Arts and Social Sciences, Sultan Qaboos University, the Sultanate of Oman. e-mail: [email protected] Alastair M. Morrison Distinguished Professor of Hospitality and Tourism Management, School of Consumer and Family Sciences, Room 111A, Stone Hall, Purdue University, West Lafayette, Indiana 47907-2059, USA. e-mail: [email protected]
The geospatial content of public transport websites for 60 localities worldwide
Websites were sought, giving information about public transport in 60 places, worldwide. Most were in Europe (including Britain), but some were from wealthy countries on other continents, or from developing economies, or from the Third World. Most were towns, but a few country areas were included. Each website was scrutinised to determine to what extent and how it supplied information about ‘whither’ (where to) or ‘where’ (geospatial information)…
The Influence of Visitors' Awareness of World Heritage Listings: A Case Study of Huangshan, Xidi and Hongcun in Southern Anhui, China
This research used Huangshan, Xidi and Hongcun in southern Anhui (China) as a case to study the impact of World Heritage List (WHL) status on international visitors. The study categorised all the visitors into two types – WHL aware and WHL unaware – based on awareness levels of the World Heritage status of the destination. The two groups were compared in terms of visit purposes, socio-demographics and other characteristics. The results showed tha…
Activity Segmentation of the International Heritage Tourism Market to Taiwan
The heritage tourism market has developed from being regarded as a small niche segment to a mainstream market of considerable size. In Taiwan, diversified heritage resources hold considerable appeal to the international tourism market. Little research has been completed on international heritage tourists to Taiwan, so this study utilized Taiwan as a case study and examined international tourists to the destination. It first employed cluster analy…
Web-based permission marketing: Segmentation for the lodging industry
Destination image representation on the web: Content analysis of Macau travel related websites
Gender differences in online travel information search: Implications for marketing communications on the internet
Quality and value network marketing travel clubs
Tourism (78 works) · Business (75 works) · Geography (59 works) · Diverse Aspects of Tourism Research (57 works) · Marketing (53 works) · Political science (53 works) · Sociology (45 works) · Psychology (43 works) · Advertising (40 works) · Computer Science (31 works)