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Andrew Maxfield

Biographic Data

ID3800157
NAMEAndrew Maxfield
GIVEN NAMESAndrew
FAMILY NAMEMaxfield
SIGNATUREMAXFIELD A
VERIFIEDNo
TOTAL WORKS1
TOTAL CITATIONS4
AUTHOR COUNT1
EDITOR COUNT0
FIRST PUBLICATION YEAR1996
LATEST PUBLICATION YEAR1996
H-INDEX1
  • Translating Health Psychology into Effective Health Communication

    Open Access•Edward W Maibach, Andrew Maxfield et al.•ARTICLE•Journal of Health Psychology•1996•Cited by: 4•References: 24

    This article presents a health lifestyle audience segmentation analysis based primarily on social cognitive theory. Two linked mail surveys were conducted among a representative group of US adults (N = 2967). Segmentation variables included data on five health behaviors (smoking, alcohol consumption, physical activity, nutrition and weight control), internal personal and social/ environmental variables associated with each of the health behaviors…

  • Translating Health Psychology into Effective Health Communication

    Open Access•Edward W Maibach, Andrew Maxfield et al.•ARTICLE•Journal of Health Psychology•1996•Cited by: 4•References: 24

    This article presents a health lifestyle audience segmentation analysis based primarily on social cognitive theory. Two linked mail surveys were conducted among a representative group of US adults (N = 2967). Segmentation variables included data on five health behaviors (smoking, alcohol consumption, physical activity, nutrition and weight control), internal personal and social/ environmental variables associated with each of the health behaviors…

  • Translating Health Psychology into Effective Health Communication

    Open Access•Edward W Maibach, Andrew Maxfield et al.•ARTICLE•Journal of Health Psychology•1996•Cited by: 4•References: 24

    This article presents a health lifestyle audience segmentation analysis based primarily on social cognitive theory. Two linked mail surveys were conducted among a representative group of US adults (N = 2967). Segmentation variables included data on five health behaviors (smoking, alcohol consumption, physical activity, nutrition and weight control), internal personal and social/ environmental variables associated with each of the health behaviors…

Applied Psychology (1 work) · Behavioral Health and Interventions (1 work) · Communication (1 work) · Computer Science (1 work) · Construct (python library (1 work) · Gerontology (1 work) · Health communication (1 work) · Health education (1 work) · Health promotion (1 work) · Media Influence and Health (1 work)

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