Yong Zhong
Biographic Data
| ID | 3855573 |
|---|---|
| NAME | Yong Zhong |
| GIVEN NAMES | Yong |
| FAMILY NAME | Zhong |
| SIGNATURE | ZHONG Y |
| AFFILIATIONS | UNSW Sydney |
| ORCID | 0000-0002-3842-4736 |
| VERIFIED | Yes |
| TOTAL WORKS | 20 |
| TOTAL CITATIONS | 34 |
| AUTHOR COUNT | 20 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2001 |
| LATEST PUBLICATION YEAR | 2019 |
| H-INDEX | 4 |
Curriculum 2.0 and student content-based language pedagogy
Impoverishment: An Unintended Consequence of Private Education Investment: An Atypical Case Study of a Typical Underdeveloped Chinese Village
This paper presents a case study of the microeconomy of a typical underdeveloped village in southwest China and the role of elementary education in the village economy. The paper begins with a brief review of relevant theories on the economics of education and the current social conditions and state of education in the village under study, and then tabulates and summarizes the income and living expenses of the villagers. The results of this analy…
Disparities in Hypertension Prevalence, Awareness, Treatment and Control between Bouyei and Han: Results from a Bi-Ethnic Health Survey in Developing Regions from South China
Hypertension is highly prevalent in low-income population. This study aims to investigate ethnic disparities in hypertension and identify modifiable factors related to its occurrence and control in developing regions in South China. Blood pressure was measured in the Bouyei and Han populations during a community-based health survey in Guizhou, 2012. A multistage stratified sampling method was adopted to recruit Bouyei and Han aged from 20 to 80 y…
The Chinese Internet: A separate closed monopoly board
As more claims surfaced regarding the Internet becoming increasingly monopolistic internationally and becoming an intranet in China, I saw a growing need to test and substantiate the claims. So I searched and analysed most recent published industry data, which I analysed in relation to three research questions: 1) What is the breadth and intensity of monopoly? 2) What is the identity like of the monopolisers in the Chinese Internet? 3) What are t…
Looking for Cadeer: Critiquing a prolonged search for a model used for mass persuasion in China
This article presents findings of a narrative analysis of the lateral use of models by Chinese public opinion generators to shape the behaviours of the people. It begins with lexical, sociological and narratological explanations of the meaning of a Chinese model, before presenting a general introduction of Chinese models as a phenomenon, including the hype usually involved in their making and propagating. It then proceeds to a narrative analysis …
The Making of a “Correct” Translation Showcasing the Official Chinese Discourse of Translation
This paper studies political translation in contemporary China. It approaches the issue by tackling a case study of the translations of a maxim issued in 2006 by the Chinese supreme leader, Hu Jintao 胡锦涛. Like many past maxims, this one has been translated many times into English and four of the renditions are sampled for the case study, including seemingly “correct” and “flawed” ones. By comparing the different renditions, the study has managed …
Relations between Chinese television and the capital market: Three case studies
Plan-based Translation Assessment An Alternative to the Standard-based cut-the-feet-to-fit-the-shoes Style of Assessment
The practice of translation/interpreting is guided by a diversity of theories and so is the instruction of translation/interpreting, though arguably to a lesser extent. Yet, pedagogical assessment of translation, especially in relation to the assessment of translation works by students, mostly seem to fall into one kind, one which is overwhelmingly based on an imagined standard and concerned with accurate and adequate comformity to the standard. …
Foreign Is Not Unfamiliar. A Translation Impact Study Involving Taiwan Subjects
The research discussed in this paper is the last of a trilogy investigating the impact of foreignized and domesticated translations on sampled readers. The two precursors had been conducted in two Chinese Mainland cities (Beijing and Guangzhou) and this last one was conducted in the Taiwanese city of Douliou. Therefore, comparisons can be made with the two precursors in the discussion of the research procedure and findings of the Taiwan project. …
The taming of the Desperate Housewives: A stylistic analysis of CCTV’s Dub of the serial
Dubbing is the norm in re-editing imported foreign screen programming in China. Yet the practice has been rarely critiqued. In this context, I have undertaken a stylistic analysis of a dubbed Chinese edition of Desperate Housewives , which was screened by China Central Television (CCTV) soon after its US release. This paper discusses the analysis and the ensuing findings. The paper presents a number of examples extracted from the original script,…
Are Readers Lost in the Foreign Land? Investigating the Impact of Foreignised Translation in Guangzhou
This paper reports on a translation impact study project in the Chinese city of Guangzhou. The project involved firstly presenting two renditions (presumably a foreignised one and a domesticated one) of one and the same English source text to a group of subjects and inviting them to respond to 10 preconceived statements about each rendition. Their responses were then statistically processed in order to answer these two research questions: (1) are…
Competition is Getting Real in Chinese TV: A Moment of Confrontation between Cctv and Hstv
China Central Television (CCTV) and Hunan Satellite Television (HST) have engaged in a moment of confrontation. The two networks have great stakes in that confrontation, and each has a lot to gain or to lose, including access to television utilities, reach to national audiences and share of the advertising market, not to mention the right to represent the viewers. I attempt to document that moment of confrontation in this paper. I begin with a br…
Let's Talk Translation Economically. A Demonstration of Re-articulating Translation through Economics Terms
As a sequel to my paper The Second Best Thing (2005) on use of game theory in simultaneous interpreting, this paper reviews application of economics concepts and terms, which can enable and facilitate game theory in discussions and instructions of translation. I will begin with a list of the concepts and terms with their general definitions provided, including opportunity cost, cost, cost management, risk, attitude to risk and game theory. Next, …
The Second Best Thing. Game Planning for a Mission Impossible or Just for Enjoying the Process of the Work
This paper discusses the use of game theory in thinking about and the practice of interpreting, especially in the often impossible context of simultaneous interpreting (SI). By introducing game theory together with the basic concepts and accompanying reasoning, the author intends to explore and present a manageable and rationalised way of preparing and undertaking a difficult SI assignment. So, in the development of his ideas, partly through tell…
A Matter of Principles: Empirical Treatments of Translation Principles - A Case Study
In this paper, the author will discuss findings of an investigation into the real life experiences of 21 trainee translators with two types of translation principles, one that is biased towards the source text and its author and the other biased towards the translation and the translator. The investigation centred on the translators' preferences of principles, rationalization of their preferences, their difficulty in tackling the principles via a…
CCTV ‘dialogue’ = speaking + listening: A case analysis of a prestigious CCTV talk show series Dialogue
This article discusses the findings of a case study of a talk show in the Dialogueseries, produced and screened by China Central Television. On the surface, the talk show is much more sophisticated in form and presentation, more inclusive in terms of topics and speakers and more enthusiastic about generating dialogue than past talk shows on Chinese television. However, through a textual analysis of aspects of the talk show ranging from formal cha…
Transcending the Discourse of Accuracy in the Teaching of Translation: Theoretical Deliberation and Case Study
The practice of translation in China and Australia has been influenced by a discourse of accuracy, which requires translations to be accurate, faithful, objective and impartial, etc. In the teaching of translation, this discourse has translated into a pedagogy that is centred on rules (i.e., criteria, standards and authority), that tends to rely on mechanical drills to enforce those rules and that dis-empowers students by turning them into innoce…
In Search of Loyal Audiences--What Did I Find? An ethnographic study of Chinese television audiences
From 1999 to 2000 I undertook an ethnographic audience research project that studied\nfifteen families in the three Chinese cities of Beijing, Guangzhou and Wuhan, five in\neach city. Setting out to investigate television-related activities of the subjects and their\nrelations to television, the study found that the samples, though quite small in number,\nwere more heterogeneous than the existing categories of television viewers can cover.\nAmong…
Debating with muzzled mouths: A case analysis of how control works in a Chinese television debate used for educating youths
This article contains a case analysis of the Biannual International Mandarin Intervarsity Debating Competition jointly staged by China Central Television as a new genre of what I regard as enhanced propaganda. The analysis has been informed by a brief examination of the history of the genre, which invites attention to its importance as a symbol of both China’s cultural superiority and its progress towards democracy and freedom of speech. However,…
The other Edge of Commercialisation: Enhancing CCTV's Propaganda
This article re-examines the political economics of current Chinese television through three case studies into the operation of China Central Television Station (CCTV). It precedes the case studies with a review of a number of perspectives of Chinese television regarding its relation to businesses and its function as a propaganda instrument. The first case study presents an example to demonstrate the nature of the relationship between CCTV and it…
The other Edge of Commercialisation: Enhancing CCTV's Propaganda
This article re-examines the political economics of current Chinese television through three case studies into the operation of China Central Television Station (CCTV). It precedes the case studies with a review of a number of perspectives of Chinese television regarding its relation to businesses and its function as a propaganda instrument. The first case study presents an example to demonstrate the nature of the relationship between CCTV and it…
CCTV ‘dialogue’ = speaking + listening: A case analysis of a prestigious CCTV talk show series Dialogue
This article discusses the findings of a case study of a talk show in the Dialogueseries, produced and screened by China Central Television. On the surface, the talk show is much more sophisticated in form and presentation, more inclusive in terms of topics and speakers and more enthusiastic about generating dialogue than past talk shows on Chinese television. However, through a textual analysis of aspects of the talk show ranging from formal cha…
Are Readers Lost in the Foreign Land? Investigating the Impact of Foreignised Translation in Guangzhou
This paper reports on a translation impact study project in the Chinese city of Guangzhou. The project involved firstly presenting two renditions (presumably a foreignised one and a domesticated one) of one and the same English source text to a group of subjects and inviting them to respond to 10 preconceived statements about each rendition. Their responses were then statistically processed in order to answer these two research questions: (1) are…
Competition is Getting Real in Chinese TV: A Moment of Confrontation between Cctv and Hstv
China Central Television (CCTV) and Hunan Satellite Television (HST) have engaged in a moment of confrontation. The two networks have great stakes in that confrontation, and each has a lot to gain or to lose, including access to television utilities, reach to national audiences and share of the advertising market, not to mention the right to represent the viewers. I attempt to document that moment of confrontation in this paper. I begin with a br…
Debating with muzzled mouths: A case analysis of how control works in a Chinese television debate used for educating youths
This article contains a case analysis of the Biannual International Mandarin Intervarsity Debating Competition jointly staged by China Central Television as a new genre of what I regard as enhanced propaganda. The analysis has been informed by a brief examination of the history of the genre, which invites attention to its importance as a symbol of both China’s cultural superiority and its progress towards democracy and freedom of speech. However,…
Relations between Chinese television and the capital market: Three case studies
A Matter of Principles: Empirical Treatments of Translation Principles - A Case Study
In this paper, the author will discuss findings of an investigation into the real life experiences of 21 trainee translators with two types of translation principles, one that is biased towards the source text and its author and the other biased towards the translation and the translator. The investigation centred on the translators' preferences of principles, rationalization of their preferences, their difficulty in tackling the principles via a…
Curriculum 2.0 and student content-based language pedagogy
Transcending the Discourse of Accuracy in the Teaching of Translation: Theoretical Deliberation and Case Study
The practice of translation in China and Australia has been influenced by a discourse of accuracy, which requires translations to be accurate, faithful, objective and impartial, etc. In the teaching of translation, this discourse has translated into a pedagogy that is centred on rules (i.e., criteria, standards and authority), that tends to rely on mechanical drills to enforce those rules and that dis-empowers students by turning them into innoce…
In Search of Loyal Audiences--What Did I Find? An ethnographic study of Chinese television audiences
From 1999 to 2000 I undertook an ethnographic audience research project that studied\nfifteen families in the three Chinese cities of Beijing, Guangzhou and Wuhan, five in\neach city. Setting out to investigate television-related activities of the subjects and their\nrelations to television, the study found that the samples, though quite small in number,\nwere more heterogeneous than the existing categories of television viewers can cover.\nAmong…
The other Edge of Commercialisation: Enhancing CCTV's Propaganda
This article re-examines the political economics of current Chinese television through three case studies into the operation of China Central Television Station (CCTV). It precedes the case studies with a review of a number of perspectives of Chinese television regarding its relation to businesses and its function as a propaganda instrument. The first case study presents an example to demonstrate the nature of the relationship between CCTV and it…
Debating with muzzled mouths: A case analysis of how control works in a Chinese television debate used for educating youths
This article contains a case analysis of the Biannual International Mandarin Intervarsity Debating Competition jointly staged by China Central Television as a new genre of what I regard as enhanced propaganda. The analysis has been informed by a brief examination of the history of the genre, which invites attention to its importance as a symbol of both China’s cultural superiority and its progress towards democracy and freedom of speech. However,…
In Search of Loyal Audiences--What Did I Find? An ethnographic study of Chinese television audiences
From 1999 to 2000 I undertook an ethnographic audience research project that studied\nfifteen families in the three Chinese cities of Beijing, Guangzhou and Wuhan, five in\neach city. Setting out to investigate television-related activities of the subjects and their\nrelations to television, the study found that the samples, though quite small in number,\nwere more heterogeneous than the existing categories of television viewers can cover.\nAmong…
CCTV ‘dialogue’ = speaking + listening: A case analysis of a prestigious CCTV talk show series Dialogue
This article discusses the findings of a case study of a talk show in the Dialogueseries, produced and screened by China Central Television. On the surface, the talk show is much more sophisticated in form and presentation, more inclusive in terms of topics and speakers and more enthusiastic about generating dialogue than past talk shows on Chinese television. However, through a textual analysis of aspects of the talk show ranging from formal cha…
Transcending the Discourse of Accuracy in the Teaching of Translation: Theoretical Deliberation and Case Study
The practice of translation in China and Australia has been influenced by a discourse of accuracy, which requires translations to be accurate, faithful, objective and impartial, etc. In the teaching of translation, this discourse has translated into a pedagogy that is centred on rules (i.e., criteria, standards and authority), that tends to rely on mechanical drills to enforce those rules and that dis-empowers students by turning them into innoce…
The Second Best Thing. Game Planning for a Mission Impossible or Just for Enjoying the Process of the Work
This paper discusses the use of game theory in thinking about and the practice of interpreting, especially in the often impossible context of simultaneous interpreting (SI). By introducing game theory together with the basic concepts and accompanying reasoning, the author intends to explore and present a manageable and rationalised way of preparing and undertaking a difficult SI assignment. So, in the development of his ideas, partly through tell…
A Matter of Principles: Empirical Treatments of Translation Principles - A Case Study
In this paper, the author will discuss findings of an investigation into the real life experiences of 21 trainee translators with two types of translation principles, one that is biased towards the source text and its author and the other biased towards the translation and the translator. The investigation centred on the translators' preferences of principles, rationalization of their preferences, their difficulty in tackling the principles via a…
Let's Talk Translation Economically. A Demonstration of Re-articulating Translation through Economics Terms
As a sequel to my paper The Second Best Thing (2005) on use of game theory in simultaneous interpreting, this paper reviews application of economics concepts and terms, which can enable and facilitate game theory in discussions and instructions of translation. I will begin with a list of the concepts and terms with their general definitions provided, including opportunity cost, cost, cost management, risk, attitude to risk and game theory. Next, …
Are Readers Lost in the Foreign Land? Investigating the Impact of Foreignised Translation in Guangzhou
This paper reports on a translation impact study project in the Chinese city of Guangzhou. The project involved firstly presenting two renditions (presumably a foreignised one and a domesticated one) of one and the same English source text to a group of subjects and inviting them to respond to 10 preconceived statements about each rendition. Their responses were then statistically processed in order to answer these two research questions: (1) are…
Competition is Getting Real in Chinese TV: A Moment of Confrontation between Cctv and Hstv
China Central Television (CCTV) and Hunan Satellite Television (HST) have engaged in a moment of confrontation. The two networks have great stakes in that confrontation, and each has a lot to gain or to lose, including access to television utilities, reach to national audiences and share of the advertising market, not to mention the right to represent the viewers. I attempt to document that moment of confrontation in this paper. I begin with a br…
The taming of the Desperate Housewives: A stylistic analysis of CCTV’s Dub of the serial
Dubbing is the norm in re-editing imported foreign screen programming in China. Yet the practice has been rarely critiqued. In this context, I have undertaken a stylistic analysis of a dubbed Chinese edition of Desperate Housewives , which was screened by China Central Television (CCTV) soon after its US release. This paper discusses the analysis and the ensuing findings. The paper presents a number of examples extracted from the original script,…
Plan-based Translation Assessment An Alternative to the Standard-based cut-the-feet-to-fit-the-shoes Style of Assessment
The practice of translation/interpreting is guided by a diversity of theories and so is the instruction of translation/interpreting, though arguably to a lesser extent. Yet, pedagogical assessment of translation, especially in relation to the assessment of translation works by students, mostly seem to fall into one kind, one which is overwhelmingly based on an imagined standard and concerned with accurate and adequate comformity to the standard. …
Foreign Is Not Unfamiliar. A Translation Impact Study Involving Taiwan Subjects
The research discussed in this paper is the last of a trilogy investigating the impact of foreignized and domesticated translations on sampled readers. The two precursors had been conducted in two Chinese Mainland cities (Beijing and Guangzhou) and this last one was conducted in the Taiwanese city of Douliou. Therefore, comparisons can be made with the two precursors in the discussion of the research procedure and findings of the Taiwan project. …
Relations between Chinese television and the capital market: Three case studies
The Chinese Internet: A separate closed monopoly board
As more claims surfaced regarding the Internet becoming increasingly monopolistic internationally and becoming an intranet in China, I saw a growing need to test and substantiate the claims. So I searched and analysed most recent published industry data, which I analysed in relation to three research questions: 1) What is the breadth and intensity of monopoly? 2) What is the identity like of the monopolisers in the Chinese Internet? 3) What are t…
Looking for Cadeer: Critiquing a prolonged search for a model used for mass persuasion in China
This article presents findings of a narrative analysis of the lateral use of models by Chinese public opinion generators to shape the behaviours of the people. It begins with lexical, sociological and narratological explanations of the meaning of a Chinese model, before presenting a general introduction of Chinese models as a phenomenon, including the hype usually involved in their making and propagating. It then proceeds to a narrative analysis …
The Making of a “Correct” Translation Showcasing the Official Chinese Discourse of Translation
This paper studies political translation in contemporary China. It approaches the issue by tackling a case study of the translations of a maxim issued in 2006 by the Chinese supreme leader, Hu Jintao 胡锦涛. Like many past maxims, this one has been translated many times into English and four of the renditions are sampled for the case study, including seemingly “correct” and “flawed” ones. By comparing the different renditions, the study has managed …
Disparities in Hypertension Prevalence, Awareness, Treatment and Control between Bouyei and Han: Results from a Bi-Ethnic Health Survey in Developing Regions from South China
Hypertension is highly prevalent in low-income population. This study aims to investigate ethnic disparities in hypertension and identify modifiable factors related to its occurrence and control in developing regions in South China. Blood pressure was measured in the Bouyei and Han populations during a community-based health survey in Guizhou, 2012. A multistage stratified sampling method was adopted to recruit Bouyei and Han aged from 20 to 80 y…
Impoverishment: An Unintended Consequence of Private Education Investment: An Atypical Case Study of a Typical Underdeveloped Chinese Village
This paper presents a case study of the microeconomy of a typical underdeveloped village in southwest China and the role of elementary education in the village economy. The paper begins with a brief review of relevant theories on the economics of education and the current social conditions and state of education in the village under study, and then tabulates and summarizes the income and living expenses of the villagers. The results of this analy…
Curriculum 2.0 and student content-based language pedagogy
Political science (14 works) · China (11 works) · Computer Science (11 works) · Sociology (10 works) · Linguistics (9 works) · Translation Studies and Practices (9 works) · Business (7 works) · Law (7 works) · Psychology (7 works) · Law (6 works)