Diego Castaneda
Biographic Data
| ID | 3887307 |
|---|---|
| NAME | Diego Castaneda |
| GIVEN NAMES | Diego |
| FAMILY NAME | Castaneda |
| SIGNATURE | CASTAÑEDA D |
| AFFILIATIONS | University of California, Berkeley |
| ORCID | 0000-0002-7802-7321 |
| VERIFIED | Yes |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 3 |
| AUTHOR COUNT | 2 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2012 |
| LATEST PUBLICATION YEAR | 2013 |
| H-INDEX | 1 |
Evaluating an Entertainment-Education Telenovela to Promote Workplace Safety
Occupational safety and health professionals worked with health communication experts to collaborate with a major Spanish language television network to develop and implement a construction workplace safety media intervention targeting Latino/Hispanic audiences. An Entertainment-Education (EE) health communication strategy was used to create a worksite safety storyline weaved into the main plot of a nationally televised Telenovela (Spanish langua…
Using the Associative Imagery Technique in Qualitative Health Research: The Experiences of Homecare Workers and Consumers
The associative imagery technique is a qualitative tool with which researchers use carefully selected photographs or images to trigger participants' responses to explain difficult behavioral and social concepts. In this article, we describe the development and implementation of the associative imagery method in focus groups to understand the complex relationships between homecare workers and their clients as part of a larger health and safety int…
Using the Associative Imagery Technique in Qualitative Health Research: The Experiences of Homecare Workers and Consumers
The associative imagery technique is a qualitative tool with which researchers use carefully selected photographs or images to trigger participants' responses to explain difficult behavioral and social concepts. In this article, we describe the development and implementation of the associative imagery method in focus groups to understand the complex relationships between homecare workers and their clients as part of a larger health and safety int…
Evaluating an Entertainment-Education Telenovela to Promote Workplace Safety
Occupational safety and health professionals worked with health communication experts to collaborate with a major Spanish language television network to develop and implement a construction workplace safety media intervention targeting Latino/Hispanic audiences. An Entertainment-Education (EE) health communication strategy was used to create a worksite safety storyline weaved into the main plot of a nationally televised Telenovela (Spanish langua…
Using the Associative Imagery Technique in Qualitative Health Research: The Experiences of Homecare Workers and Consumers
The associative imagery technique is a qualitative tool with which researchers use carefully selected photographs or images to trigger participants' responses to explain difficult behavioral and social concepts. In this article, we describe the development and implementation of the associative imagery method in focus groups to understand the complex relationships between homecare workers and their clients as part of a larger health and safety int…
Evaluating an Entertainment-Education Telenovela to Promote Workplace Safety
Occupational safety and health professionals worked with health communication experts to collaborate with a major Spanish language television network to develop and implement a construction workplace safety media intervention targeting Latino/Hispanic audiences. An Entertainment-Education (EE) health communication strategy was used to create a worksite safety storyline weaved into the main plot of a nationally televised Telenovela (Spanish langua…
Applied Psychology (2 works) · Psychology (2 works) · Advertising (1 works) · Associative property (1 works) · Business (1 works) · Communication in Education and Healthcare (1 works) · Descriptive research (1 works) · Empathy and Medical Education (1 works) · Entertainment (1 works) · Entertainment industry (1 works)