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Candice L Edrington

Biographic Data

ID4018031
NAMECandice L Edrington
GIVEN NAMESCandice L
FAMILY NAMEEdrington
SIGNATUREEDRINGTON C L
AFFILIATIONSUniversity of South Carolina
ORCID0000-0001-9848-5277
VERIFIEDYes
TOTAL WORKS3
TOTAL CITATIONS15
WORKS AS AUTHOR3
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2018
LATEST PUBLICATION YEAR2025
H-INDEX1
  • Projecting Culture Through Hashtag Activism

    Open Access•Candice L Edrington, Tara Marie Mortensen et al.•ARTICLE•Social Media + Society•2025•References: 10

    The purpose of this study was to analyze Instagram photos posted by Black men with the #IAmABlackMan challenge as part of the ongoing Black Lives Matter movement to (a) understand the overall sentiments surrounding the hashtag challenge, (b) assess the nature of cultural projection as visually communicated through Instagram, and (c) examine how others interpret the cultural projection of these Black men through the images. This study uses a mixed…

  • Social Movements and Identification

    Open Access•Candice L Edrington•ARTICLE•Journalism & Mass Communication…•2022

    This project presents a comprehensive understanding of how social movements use identification strategies across multiple digital platforms to build relationships with their publics. Drawing from a theoretical framework that blends dialogic communication, public relations, and rhetorical message strategies, and digital social advocacy, this study examines the Black Lives Matter and March For Our Lives movements. A Twitter content analysis found t…

  • Tweeting a Social Movement

    Open Access•Candice L Edrington, Nicole Lee•ARTICLE•The Journal of Public Interest…•2018•Cited by: 15•References: 2

    Public relations research has gradually incorporated the study of advocacy organizations. However, little research has focused on social movements in particular. Through a content analysis of all public tweets sent by Black Lives Matter (BLM) over a four-year period, this study examined the message strategies used on Twitter by the social movement as a means to share information, build community, and promote action. Consistent with research on ot…

  • Tweeting a Social Movement

    Open Access•Candice L Edrington, Nicole Lee•ARTICLE•The Journal of Public Interest…•2018•Cited by: 15•References: 2

    Public relations research has gradually incorporated the study of advocacy organizations. However, little research has focused on social movements in particular. Through a content analysis of all public tweets sent by Black Lives Matter (BLM) over a four-year period, this study examined the message strategies used on Twitter by the social movement as a means to share information, build community, and promote action. Consistent with research on ot…

  • Tweeting a Social Movement

    Open Access•Candice L Edrington, Nicole Lee•ARTICLE•The Journal of Public Interest…•2018•Cited by: 15•References: 2

    Public relations research has gradually incorporated the study of advocacy organizations. However, little research has focused on social movements in particular. Through a content analysis of all public tweets sent by Black Lives Matter (BLM) over a four-year period, this study examined the message strategies used on Twitter by the social movement as a means to share information, build community, and promote action. Consistent with research on ot…

  • Social Movements and Identification

    Open Access•Candice L Edrington•ARTICLE•Journalism & Mass Communication…•2022

    This project presents a comprehensive understanding of how social movements use identification strategies across multiple digital platforms to build relationships with their publics. Drawing from a theoretical framework that blends dialogic communication, public relations, and rhetorical message strategies, and digital social advocacy, this study examines the Black Lives Matter and March For Our Lives movements. A Twitter content analysis found t…

  • Projecting Culture Through Hashtag Activism

    Open Access•Candice L Edrington, Tara Marie Mortensen et al.•ARTICLE•Social Media + Society•2025•References: 10

    The purpose of this study was to analyze Instagram photos posted by Black men with the #IAmABlackMan challenge as part of the ongoing Black Lives Matter movement to (a) understand the overall sentiments surrounding the hashtag challenge, (b) assess the nature of cultural projection as visually communicated through Instagram, and (c) examine how others interpret the cultural projection of these Black men through the images. This study uses a mixed…

Media Studies and Communication (2 works) · Political science (2 works) · Politics (2 works) · Public relations (2 works) · Public Relations and Crisis Communication (2 works) · Social media (2 works) · Social Media and Politics (2 works) · Social movement (2 works) · Sociology (2 works) · Action (physics (1 work)

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