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Xi Cui

Biographic Data

ID4065507
NAMEXi Cui
GIVEN NAMESXi
FAMILY NAMECui
SIGNATURECUI X
AFFILIATIONSCollege of Charleston
ORCID0000-0002-0571-6783
VERIFIEDYes
TOTAL WORKS13
TOTAL CITATIONS19
AUTHOR COUNT13
EDITOR COUNT0
FIRST PUBLICATION YEAR2012
LATEST PUBLICATION YEAR2026
H-INDEX3
  • The awe-some paradox: The contrary effects of science media events’ modality on audience’s intention of science information-seeking

    Open Access•Xi Cui•ARTICLE•Journal of Science Communication•2026

    Awe-inspiring science events—from astronomical phenomena to scientific breakthroughs—are increasingly consumed through rich audio-visual formats that captivate global audiences. This study explores the psychological mechanisms through which the modality of science media events affects audience’s intention of science information-seeking. An online experiment (N = 356) reveals that experiencing a science event in a rich audio-visual format (vs. a l…

  • Platforms, people, and homelands: New perspectives on social media and diasporic practice

    Open Access•Sumin Zhao, Xi Cui•ARTICLE•Online Media and Global…•2026

    The term "diaspora" traditionally refers to the scattering of people from their homeland.In the research literature (see, for instance, Cohen 2022), diasporic communities are described as those that have been dispersed from their original homeland, often under traumatic circumstances (see Lu and Jin, Farooq, et al. in this issue), to multiple foreign regions.This dispersal can occur as people seek better opportunities, such as employment or trade…

  • Livestreaming Science: How Awe-Inspiring Media Events May Foster Science Interest Through Meta-Emotional Gratification and Eudaimonic Appreciation

    Open Access•Xi Cui•ARTICLE•Science Communication•2025•References: 10

    We investigate how livestreaming science events may stimulate audience interest in science. We conducted an online experiment ( N = 356) and found that watching video footage from the live broadcast of a spectacular rocket launch was associated with increased science information-seeking intention, indicating initial science interest development. We distinguish parallel mechanisms of interest evocation, that is, meta-emotional media gratification …

  • Hanfu as therapeutic governance in neo/non-liberal China: A multimodal discourse analysis of Hanfu videos on Bilibili

    Xi Cui•ARTICLE•Chinese Journal of Communication•2023

    Drawing on the concepts of therapeutic governance and neo/non-liberal China, this study examines the discourse of Hanfu, which is the modern incarnation of traditional Chinese clothing styles of various ancient dynasties, as manifested in popular videos shared on Bilibili, a Chinese video-sharing site. Using multimodal discourse analysis, we found nine codes that fell into three categories: self-expression (aesthetic, cultured, and confident), tr…

  • How technological affordances predict political expression via Quora: Mediated by risk appraisal and moderated by social motivation

    Open Access•Jian Raymond Rui, Xi Cui•ARTICLE•Cyberpsychology Journal of…•2022

    Drawing upon social exchange theories, the present study examines how technological affordances predicted individuals’ expectation for social sanction, and how their social motivation moderated the relationship between expected social sanction and their usage of political expression strategies. Results of an online survey of Quora users (N = 420) show that network association and anonymity predicted expected social sanction positively, which moti…

  • Teaching controversial issues online: Exploring college professors’ risk appraisals and coping strategies in the US

    Open Access•Feifei Chen, Xi Cui•ARTICLE•Teaching and Teacher Education•2022•Cited by: 1•References: 9

  • How public interactions via WeChat moments predict the emotional well-being of Chinese seniors and emerging seniors: The moderating roles of perceived self-network discrepancy and age

    Open Access•Jian Raymond Rui, Xi Cui et al.•ARTICLE•Cyberpsychology Journal of…•2021

    The present study examined how engaging in public interactions via WeChat Moments (i.e., interactions all WeChat contacts can access) was related to the emotional well-being of Chinese seniors and emerging seniors (50 years or older). Results of an online survey (N = 506) demonstrated that perceived educational self-network discrepancy of WeChat network moderated the relationship between public interactions and emotional well-being such that only…

  • They are Watching Me: A Self-Presentational Approach to Political Expression on Facebook

    Jian Raymond Rui, Xi Cui et al.•ARTICLE•Mass Communication & Society•2020•Cited by: 4•References: 17

    Following the scholarship that highlights situational influences on political expression, the present study conceptualizes political expression on social network sites (SNSs) as a form of self-presentation and posits that SNS audiences can make users feel lost socially and economically, which could influence political expression through self-presentational concern. Results of a 3 (target audience: family, casual friends, work relations) × 2 (issu…

  • Communicating Terror: Mediatization and Ritualization

    Open Access•Xi Cui, Eric W Rothenbuhler•ARTICLE•Television & New Media•2017•Cited by: 1•References: 3

    In this essay, we explicate the internal logic of contemporary terrorist acts and our society’s responses, to denaturalize the label and meanings we give to “terrorism.” We argue that contemporary terrorism communicates intimidation, fear, and anxiety through the ritualization and mediatization of terrorist attacks. Mediatization refers to the strategic coercion of imperative media coverage of the attacks, and ritualization refers to the focus on…

  • Ritual

    Open Access•Xi Cui, Eric W Rothenbuhler•CHAPTER•The International Encyclopedia of…•2016

    This entry reviews the origin, development, and various forms of the idea of ritual in communication theory. It traces the academic genealogy of ritual communication to Durkheim's sociology of religion. Recognizing the essential role of rituals in communicating shared meanings to social members, it reviews theorizations of ceremonial media events, the ritualistic nature of routine interactions, both face‐to‐face and mediated, as well as the conce…

  • From immediate community to imagined community: Social identity and the co-viewing of media event

    Open Access•Xi Cui, Jian Raymond Rui et al.•ARTICLE•Global Media and China•2016

    This study examines how different types of co-viewing are associated with viewers’ emotional response to the live broadcast of media events and their social identity. A survey ( N = 206) was conducted to examine the effect of the live broadcast of a grand national ceremony in China. Results show that viewers experienced emotional arousal when they watched the media event in physical, mediated, and perceived co-viewing conditions. Among these cond…

  • How does online news curate linked sources? A content analysis of three online news media

    Open Access•Xi Cui, Yu Liu•ARTICLE•Journalism•2016•Cited by: 9•References: 23

    This article examines journalists’ curatorial practices with regard to linked and embedded sources on three news media platforms: the online version of a legacy news medium, a native online explanatory news medium, and an online citizen news medium. Our goal is to explore the curatorial practices in online journalism, and the continuity and changes in journalistic gatekeeping in the online environment. Our results demonstrate that established jou…

  • Discourse on Shanzhai cultural production in Chinese newspapers: Authenticity and Legitimacy

    Xi Cui•ARTICLE•Chinese Journal of Communication•2012•Cited by: 4•References: 9

    Emerging from the early Shanzhaiji, or bandit cell phones, the notion of Shanzhai has developed into a prominent cultural phenomenon in China since 2008. This paper examines the discourse on Shanzhai cultural production in Chinese metropolitan newspapers and those of the Communist Party. The research questions pertain to how a grassroots cultural phenomenon is discursively constructed and how social and media structures manifest themselves in thi…

  • How does online news curate linked sources? A content analysis of three online news media

    Open Access•Xi Cui, Yu Liu•ARTICLE•Journalism•2016•Cited by: 9•References: 23

    This article examines journalists’ curatorial practices with regard to linked and embedded sources on three news media platforms: the online version of a legacy news medium, a native online explanatory news medium, and an online citizen news medium. Our goal is to explore the curatorial practices in online journalism, and the continuity and changes in journalistic gatekeeping in the online environment. Our results demonstrate that established jou…

  • They are Watching Me: A Self-Presentational Approach to Political Expression on Facebook

    Jian Raymond Rui, Xi Cui et al.•ARTICLE•Mass Communication & Society•2020•Cited by: 4•References: 17

    Following the scholarship that highlights situational influences on political expression, the present study conceptualizes political expression on social network sites (SNSs) as a form of self-presentation and posits that SNS audiences can make users feel lost socially and economically, which could influence political expression through self-presentational concern. Results of a 3 (target audience: family, casual friends, work relations) × 2 (issu…

  • Discourse on Shanzhai cultural production in Chinese newspapers: Authenticity and Legitimacy

    Xi Cui•ARTICLE•Chinese Journal of Communication•2012•Cited by: 4•References: 9

    Emerging from the early Shanzhaiji, or bandit cell phones, the notion of Shanzhai has developed into a prominent cultural phenomenon in China since 2008. This paper examines the discourse on Shanzhai cultural production in Chinese metropolitan newspapers and those of the Communist Party. The research questions pertain to how a grassroots cultural phenomenon is discursively constructed and how social and media structures manifest themselves in thi…

  • Teaching controversial issues online: Exploring college professors’ risk appraisals and coping strategies in the US

    Open Access•Feifei Chen, Xi Cui•ARTICLE•Teaching and Teacher Education•2022•Cited by: 1•References: 9

  • Communicating Terror: Mediatization and Ritualization

    Open Access•Xi Cui, Eric W Rothenbuhler•ARTICLE•Television & New Media•2017•Cited by: 1•References: 3

    In this essay, we explicate the internal logic of contemporary terrorist acts and our society’s responses, to denaturalize the label and meanings we give to “terrorism.” We argue that contemporary terrorism communicates intimidation, fear, and anxiety through the ritualization and mediatization of terrorist attacks. Mediatization refers to the strategic coercion of imperative media coverage of the attacks, and ritualization refers to the focus on…

  • Discourse on Shanzhai cultural production in Chinese newspapers: Authenticity and Legitimacy

    Xi Cui•ARTICLE•Chinese Journal of Communication•2012•Cited by: 4•References: 9

    Emerging from the early Shanzhaiji, or bandit cell phones, the notion of Shanzhai has developed into a prominent cultural phenomenon in China since 2008. This paper examines the discourse on Shanzhai cultural production in Chinese metropolitan newspapers and those of the Communist Party. The research questions pertain to how a grassroots cultural phenomenon is discursively constructed and how social and media structures manifest themselves in thi…

  • Ritual

    Open Access•Xi Cui, Eric W Rothenbuhler•CHAPTER•The International Encyclopedia of…•2016

    This entry reviews the origin, development, and various forms of the idea of ritual in communication theory. It traces the academic genealogy of ritual communication to Durkheim's sociology of religion. Recognizing the essential role of rituals in communicating shared meanings to social members, it reviews theorizations of ceremonial media events, the ritualistic nature of routine interactions, both face‐to‐face and mediated, as well as the conce…

  • From immediate community to imagined community: Social identity and the co-viewing of media event

    Open Access•Xi Cui, Jian Raymond Rui et al.•ARTICLE•Global Media and China•2016

    This study examines how different types of co-viewing are associated with viewers’ emotional response to the live broadcast of media events and their social identity. A survey ( N = 206) was conducted to examine the effect of the live broadcast of a grand national ceremony in China. Results show that viewers experienced emotional arousal when they watched the media event in physical, mediated, and perceived co-viewing conditions. Among these cond…

  • How does online news curate linked sources? A content analysis of three online news media

    Open Access•Xi Cui, Yu Liu•ARTICLE•Journalism•2016•Cited by: 9•References: 23

    This article examines journalists’ curatorial practices with regard to linked and embedded sources on three news media platforms: the online version of a legacy news medium, a native online explanatory news medium, and an online citizen news medium. Our goal is to explore the curatorial practices in online journalism, and the continuity and changes in journalistic gatekeeping in the online environment. Our results demonstrate that established jou…

  • Communicating Terror: Mediatization and Ritualization

    Open Access•Xi Cui, Eric W Rothenbuhler•ARTICLE•Television & New Media•2017•Cited by: 1•References: 3

    In this essay, we explicate the internal logic of contemporary terrorist acts and our society’s responses, to denaturalize the label and meanings we give to “terrorism.” We argue that contemporary terrorism communicates intimidation, fear, and anxiety through the ritualization and mediatization of terrorist attacks. Mediatization refers to the strategic coercion of imperative media coverage of the attacks, and ritualization refers to the focus on…

  • They are Watching Me: A Self-Presentational Approach to Political Expression on Facebook

    Jian Raymond Rui, Xi Cui et al.•ARTICLE•Mass Communication & Society•2020•Cited by: 4•References: 17

    Following the scholarship that highlights situational influences on political expression, the present study conceptualizes political expression on social network sites (SNSs) as a form of self-presentation and posits that SNS audiences can make users feel lost socially and economically, which could influence political expression through self-presentational concern. Results of a 3 (target audience: family, casual friends, work relations) × 2 (issu…

  • How public interactions via WeChat moments predict the emotional well-being of Chinese seniors and emerging seniors: The moderating roles of perceived self-network discrepancy and age

    Open Access•Jian Raymond Rui, Xi Cui et al.•ARTICLE•Cyberpsychology Journal of…•2021

    The present study examined how engaging in public interactions via WeChat Moments (i.e., interactions all WeChat contacts can access) was related to the emotional well-being of Chinese seniors and emerging seniors (50 years or older). Results of an online survey (N = 506) demonstrated that perceived educational self-network discrepancy of WeChat network moderated the relationship between public interactions and emotional well-being such that only…

  • How technological affordances predict political expression via Quora: Mediated by risk appraisal and moderated by social motivation

    Open Access•Jian Raymond Rui, Xi Cui•ARTICLE•Cyberpsychology Journal of…•2022

    Drawing upon social exchange theories, the present study examines how technological affordances predicted individuals’ expectation for social sanction, and how their social motivation moderated the relationship between expected social sanction and their usage of political expression strategies. Results of an online survey of Quora users (N = 420) show that network association and anonymity predicted expected social sanction positively, which moti…

  • Teaching controversial issues online: Exploring college professors’ risk appraisals and coping strategies in the US

    Open Access•Feifei Chen, Xi Cui•ARTICLE•Teaching and Teacher Education•2022•Cited by: 1•References: 9

  • Hanfu as therapeutic governance in neo/non-liberal China: A multimodal discourse analysis of Hanfu videos on Bilibili

    Xi Cui•ARTICLE•Chinese Journal of Communication•2023

    Drawing on the concepts of therapeutic governance and neo/non-liberal China, this study examines the discourse of Hanfu, which is the modern incarnation of traditional Chinese clothing styles of various ancient dynasties, as manifested in popular videos shared on Bilibili, a Chinese video-sharing site. Using multimodal discourse analysis, we found nine codes that fell into three categories: self-expression (aesthetic, cultured, and confident), tr…

  • Livestreaming Science: How Awe-Inspiring Media Events May Foster Science Interest Through Meta-Emotional Gratification and Eudaimonic Appreciation

    Open Access•Xi Cui•ARTICLE•Science Communication•2025•References: 10

    We investigate how livestreaming science events may stimulate audience interest in science. We conducted an online experiment ( N = 356) and found that watching video footage from the live broadcast of a spectacular rocket launch was associated with increased science information-seeking intention, indicating initial science interest development. We distinguish parallel mechanisms of interest evocation, that is, meta-emotional media gratification …

  • The awe-some paradox: The contrary effects of science media events’ modality on audience’s intention of science information-seeking

    Open Access•Xi Cui•ARTICLE•Journal of Science Communication•2026

    Awe-inspiring science events—from astronomical phenomena to scientific breakthroughs—are increasingly consumed through rich audio-visual formats that captivate global audiences. This study explores the psychological mechanisms through which the modality of science media events affects audience’s intention of science information-seeking. An online experiment (N = 356) reveals that experiencing a science event in a rich audio-visual format (vs. a l…

  • Platforms, people, and homelands: New perspectives on social media and diasporic practice

    Open Access•Sumin Zhao, Xi Cui•ARTICLE•Online Media and Global…•2026

    The term "diaspora" traditionally refers to the scattering of people from their homeland.In the research literature (see, for instance, Cohen 2022), diasporic communities are described as those that have been dispersed from their original homeland, often under traumatic circumstances (see Lu and Jin, Farooq, et al. in this issue), to multiple foreign regions.This dispersal can occur as people seek better opportunities, such as employment or trade…

Political science (8 works) · Psychology (6 works) · Social Psychology (6 works) · Media Studies and Communication (5 works) · Sociology (5 works) · Aesthetics (4 works) · Law (4 works) · Law (4 works) · Politics (4 works) · Social media (4 works)

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