Yonghan Zhu
Biographic Data
| ID | 4157221 |
|---|---|
| NAME | Yonghan Zhu |
| GIVEN NAMES | Yonghan |
| FAMILY NAME | Zhu |
| SIGNATURE | ZHU Y |
| AFFILIATIONS | School of Public Policy and Administration , , Chongqing |
| ORCID | 0000-0003-0589-339X |
| VERIFIED | Yes |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 2 |
| AUTHOR COUNT | 2 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2021 |
| LATEST PUBLICATION YEAR | 2022 |
| H-INDEX | 1 |
Does gender really matter? Exploring determinants behind consumers' intention to use contactless fitness services during the Covid-19 pandemic: A Focus on Health and Fitness Apps
Purpose This research created a theoretical framework based on theory of consumption values (TCV) and theory of perceived risk (TPR) to investigate the determinant factors behind consumers' intention to use health and fitness apps during the COVID-19-related lockdown. In addition, based on selectivity hypothesis theory (SHT), this study also explored how gender differences moderate the relationships between the determinants and consumers' behavio…
Comparing attitudes towards adoption of e-government between urban users and rural users: An empirical study in Chongqing municipality, China
Urban–rural divide becomes an obstacle to the development of e-government in China. This research devotes to promoting the adoption of e-government in China. It investigates the attitudes of urban residents versus rural residents toward e-government use in Chongqing, one of most important municipalities of China which is fraught with a serious urban–rural divide. A research model is created to assess the differences between urban and rural reside…
Does gender really matter? Exploring determinants behind consumers' intention to use contactless fitness services during the Covid-19 pandemic: A Focus on Health and Fitness Apps
Purpose This research created a theoretical framework based on theory of consumption values (TCV) and theory of perceived risk (TPR) to investigate the determinant factors behind consumers' intention to use health and fitness apps during the COVID-19-related lockdown. In addition, based on selectivity hypothesis theory (SHT), this study also explored how gender differences moderate the relationships between the determinants and consumers' behavio…
Comparing attitudes towards adoption of e-government between urban users and rural users: An empirical study in Chongqing municipality, China
Urban–rural divide becomes an obstacle to the development of e-government in China. This research devotes to promoting the adoption of e-government in China. It investigates the attitudes of urban residents versus rural residents toward e-government use in Chongqing, one of most important municipalities of China which is fraught with a serious urban–rural divide. A research model is created to assess the differences between urban and rural reside…
Does gender really matter? Exploring determinants behind consumers' intention to use contactless fitness services during the Covid-19 pandemic: A Focus on Health and Fitness Apps
Purpose This research created a theoretical framework based on theory of consumption values (TCV) and theory of perceived risk (TPR) to investigate the determinant factors behind consumers' intention to use health and fitness apps during the COVID-19-related lockdown. In addition, based on selectivity hypothesis theory (SHT), this study also explored how gender differences moderate the relationships between the determinants and consumers' behavio…
Sociology (2 works) · Structural equation modeling (2 works) · Technology Adoption and User Behaviour (2 works) · Affect (linguistics (1 works) · Applied Psychology (1 works) · Applied Psychology (1 works) · Business (1 works) · China (1 works) · Civil engineering (1 works) · Computer Science (1 works)