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Sarah Maben

Biographic Data

ID4170739
NAMESarah Maben
GIVEN NAMESSarah
FAMILY NAMEMaben
SIGNATUREMABEN S
AFFILIATIONSTexas Christian University
ORCID0000-0001-5739-4360
VERIFIEDYes
TOTAL WORKS3
TOTAL CITATIONS1
WORKS AS AUTHOR3
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2019
LATEST PUBLICATION YEAR2026
H-INDEX1
  • Stakeholder Perceptions of Emoji Appropriateness in Organizational Social Media Messages

    Christopher C Gearhart, Sarah Maben•ARTICLE•International Journal of…•2026•References: 4

  • Local Governments Leverage Selfie Culture with #CityHallSelfie Campaign

    Open Access•Sarah Maben, Cristi Horton•ARTICLE•The Journal of Public Interest…•2024•References: 16

    Hashtag campaign #CityHallSelfie asks local government employees and residents to celebrate by snapping selfies in front of city hall. This study analyzes five years of the campaign, which is part advocacy, member engagement, and marketing. Through the lens of framing and social presence theories, the study looks at how tweets and selfies represent levels of government-resident relationships and short narratives of self, pairs, and individuals. F…

  • More than Tweed Jackets and Beards

    Open Access•Sarah Maben, Liza P Benedict et al.•ARTICLE•The Journal of Public Interest…•2019•Cited by: 1•References: 5

    The focus of this study was to identify themes that emerged on the publicly-posted #ILookLikeAProfessor hashtag Twitter campaign during August 2015. This qualitative content analysis explored tweets (n=1,855) from www.twitter.com/#ILookLikeAProfessor. Through qualitative open and inductive coding methods, four major themes were derived from the Twitter campaign among participants: 1) discussing diversity, 2) addressing appearance, 3) identifying …

  • More than Tweed Jackets and Beards

    Open Access•Sarah Maben, Liza P Benedict et al.•ARTICLE•The Journal of Public Interest…•2019•Cited by: 1•References: 5

    The focus of this study was to identify themes that emerged on the publicly-posted #ILookLikeAProfessor hashtag Twitter campaign during August 2015. This qualitative content analysis explored tweets (n=1,855) from www.twitter.com/#ILookLikeAProfessor. Through qualitative open and inductive coding methods, four major themes were derived from the Twitter campaign among participants: 1) discussing diversity, 2) addressing appearance, 3) identifying …

  • More than Tweed Jackets and Beards

    Open Access•Sarah Maben, Liza P Benedict et al.•ARTICLE•The Journal of Public Interest…•2019•Cited by: 1•References: 5

    The focus of this study was to identify themes that emerged on the publicly-posted #ILookLikeAProfessor hashtag Twitter campaign during August 2015. This qualitative content analysis explored tweets (n=1,855) from www.twitter.com/#ILookLikeAProfessor. Through qualitative open and inductive coding methods, four major themes were derived from the Twitter campaign among participants: 1) discussing diversity, 2) addressing appearance, 3) identifying …

  • Local Governments Leverage Selfie Culture with #CityHallSelfie Campaign

    Open Access•Sarah Maben, Cristi Horton•ARTICLE•The Journal of Public Interest…•2024•References: 16

    Hashtag campaign #CityHallSelfie asks local government employees and residents to celebrate by snapping selfies in front of city hall. This study analyzes five years of the campaign, which is part advocacy, member engagement, and marketing. Through the lens of framing and social presence theories, the study looks at how tweets and selfies represent levels of government-resident relationships and short narratives of self, pairs, and individuals. F…

  • Stakeholder Perceptions of Emoji Appropriateness in Organizational Social Media Messages

    Christopher C Gearhart, Sarah Maben•ARTICLE•International Journal of…•2026•References: 4

Gender, Feminism, and Media (2 works) · Media Studies and Communication (2 works) · Social Media and Politics (2 works) · Sociology (2 works) · Art (1 work) · Bureaucracy (1 work) · Coding (social sciences (1 work) · Computer Science (1 work) · Content analysis (1 work) · Crisis communication (1 work)

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