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Saijing Zheng

Biographic Data

ID4267042
NAMESaijing Zheng
GIVEN NAMESSaijing
FAMILY NAMEZheng
SIGNATUREZHENG S
AFFILIATIONSPennsylvania State University
VERIFIEDNo
TOTAL WORKS2
TOTAL CITATIONS1
AUTHOR COUNT2
EDITOR COUNT0
FIRST PUBLICATION YEAR2016
LATEST PUBLICATION YEAR2026
H-INDEX1
  • Attractiveness and determinants of different tobacco products among Chinese smokers and non-smokers

    Open Access•Ting Fei, Dawei Yan et al.•ARTICLE•Frontiers in Public Health•2026

    Background Tobacco use remains highly prevalent in China, with the emergence of a growing range of tobacco and nicotine products that vary in design and social presentation, raising questions about how these product characteristics are perceived by consumers. This study assessed the attractiveness of five tobacco products among the general Chinese public, including both non-smokers and smokers, and explored the factors influencing their perceived…

  • Why Do We Pin? New Gratifications Explain Unique Activities in Pinterest

    Open Access•Ruoxu Wang, Fan Yang et al.•ARTICLE•Social Media + Society•2016•Cited by: 1•References: 22

    Pinterest is now the fourth most popular social network site after Facebook, Twitter, and LinkedIn in the United States, offering its own suite of functions. This study investigated why individuals use specific features of Pinterest such as pinning, creating, liking, following, commenting, inviting, sharing, checking, searching, and browsing different categories. An online survey ( N = 113) revealed that a brand new set of gratifications (specifi…

  • Why Do We Pin? New Gratifications Explain Unique Activities in Pinterest

    Open Access•Ruoxu Wang, Fan Yang et al.•ARTICLE•Social Media + Society•2016•Cited by: 1•References: 22

    Pinterest is now the fourth most popular social network site after Facebook, Twitter, and LinkedIn in the United States, offering its own suite of functions. This study investigated why individuals use specific features of Pinterest such as pinning, creating, liking, following, commenting, inviting, sharing, checking, searching, and browsing different categories. An online survey ( N = 113) revealed that a brand new set of gratifications (specifi…

  • Why Do We Pin? New Gratifications Explain Unique Activities in Pinterest

    Open Access•Ruoxu Wang, Fan Yang et al.•ARTICLE•Social Media + Society•2016•Cited by: 1•References: 22

    Pinterest is now the fourth most popular social network site after Facebook, Twitter, and LinkedIn in the United States, offering its own suite of functions. This study investigated why individuals use specific features of Pinterest such as pinning, creating, liking, following, commenting, inviting, sharing, checking, searching, and browsing different categories. An online survey ( N = 113) revealed that a brand new set of gratifications (specifi…

  • Attractiveness and determinants of different tobacco products among Chinese smokers and non-smokers

    Open Access•Ting Fei, Dawei Yan et al.•ARTICLE•Frontiers in Public Health•2026

    Background Tobacco use remains highly prevalent in China, with the emergence of a growing range of tobacco and nicotine products that vary in design and social presentation, raising questions about how these product characteristics are perceived by consumers. This study assessed the attractiveness of five tobacco products among the general Chinese public, including both non-smokers and smokers, and explored the factors influencing their perceived…

Advertising (1 work) · Affordance (1 work) · Attractiveness (1 work) · Business (1 work) · Computer Science (1 work) · Digital Marketing and Social Media (1 work) · Digital media (1 work) · Economic and Environmental Valuation (1 work) · Human–computer interaction (1 work) · Impact of Technology on Adolescents (1 work)

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