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Georgios Lappas

Biographic Data

ID4387639
NAMEGeorgios Lappas
GIVEN NAMESGeorgios
FAMILY NAMELappas
SIGNATURELAPPAS G
AFFILIATIONSUniversity of Western Macedonia
ORCID0000-0001-8428-2954
VERIFIEDYes
TOTAL WORKS11
TOTAL CITATIONS40
AUTHOR COUNT11
EDITOR COUNT0
FIRST PUBLICATION YEAR2005
LATEST PUBLICATION YEAR2026
H-INDEX3
  • Faces of Europe: Structural Drivers of Visual Personalization in Political Parties’ Facebook Campaigns

    Open Access•Melanie Magin, Uta Rußmann et al.•ARTICLE•Media and Communication•2026

    Social media platforms have become central arenas for election campaigning, pushing political actors to adapt to their attention‐driven logics. One prominent strategy is visual personalization, reflecting the platforms’ person‐centered, image‐driven design. This study offers the first large‐scale, cross‐national analysis of how political parties across 23 EU countries strategically employed two dimensions of visual personalization—individualizati…

  • Weaponizing Wedge Issues: Strategies of Populism and Illiberalism in European Election Campaigning on Facebook

    Open Access•Jörg Haßler, Melanie Magin et al.•ARTICLE•Media and Communication•2025

    The 2024 European Parliament elections took place against a backdrop of overlapping crises, including climate change, migration, and the Russian war against Ukraine, all of which have the potential to drive political polarization. These wedge issues can be strategically used in campaign communication to activate strong emotional and moral responses, exploit societal divisions, and fracture opposing coalitions. When combined with populist communic…

  • Augmented Reality for Natural Heritage Education: A Design Framework for Enhancing Indoor Experiences

    Open Access•Athanasios Evagelou, Alexandros Kleftodimos et al.•ARTICLE•Heritage•2025•References: 2

    Augmented Reality (AR) seamlessly blends the real-world environment with digitally generated content, creating an interactive hybrid experience where both realities coexist. This paper explores an augmented reality application developed for natural heritage education, specifically designed to enhance indoor learning. The focus is on a learning activity titled Exploring the Aquarium, implemented by the Education Centre for the Environment and Sust…

  • Generative AI in Education: Assessing Usability, Ethical Implications, and Communication Effectiveness

    Open Access•Maria Matsiola, Georgios Lappas et al.•ARTICLE•Societies•2024•Cited by: 1•References: 3

    The rapid expansion of generative artificial intelligence tools for textual production, such as ChatGPT, has been accompanied by a proliferation of similar tools used for creating images, audiovisual content, and motion graphics. These tools, valued for their creativity, are increasingly employed in the fields of art, education, and entertainment to enhance content creation, particularly on social media, while also reducing production costs. Howe…

  • Depersonalize and attack: Facebook campaigns of populist candidates in Greece during the 2019 Greek national elections

    Amalia Triantafillidou, Georgios Lappas•ARTICLE•Journal of Information Technology…•2022•References: 28

    Using an actor-center approach, the present study sheds light on the intersection between populist communication and Facebook campaigns in the context of the 2019 general elections in Greece. Specifically, the study focuses on how populist actors in Greece campaigned on Facebook and examines their communicative performance in terms of user engagement in comparison with that of their opponents. For this purpose, a quantitative content analysis was…

  • Harnessing the power of dialogue: Examining the Impact of Facebook Content on Citizens’ Engagement

    Georgios Lappas, Amalia Triantafillidou et al.•ARTICLE•Local Government Studies•2022•Cited by: 15•References: 62

    The present study sheds light on the under-researched relationship between social media content and citizens' engagement, as well as the impact of dialogic communication on citizens' engagement. To this end, Facebook content of the five largest Greek municipalities was examined. A six-dimensional typology of social media content posted by local governments on Facebook was proposed. The results suggest that dialogic posts and posts that trigger of…

  • Gender differences in politicians’ Facebook campaigns: Campaign practices, campaign issues and voter engagement

    Open Access•Eirini Tsichla, Georgios Lappas et al.•ARTICLE•New Media & Society•2021•Cited by: 5•References: 18

    The study pursues a line of inquiry into male and female candidates’ political campaign strategies on Facebook, drawing a sample from the 2019 National elections in Greece. The findings suggest that both genders disseminate one-way campaign information and address a wider palette of political issues than the ones typically associated with their gender. Some stereotypical patterns regarding traits and issue expertise seem to persist; females are m…

  • Self-reported leisure time physical activity: A useful assessment tool in everyday health care

    Open Access•Lars Rödjer, Ingibjörg H Jónsdóttir et al.•ARTICLE•BMC Public Health•2012

    The self-reported PA-level according to the modernized Saltin-Grimby Physical Activity Level Scale, SGPALS, is associated with the presence of many cardiovascular risk factors, with the most inactive individuals having the highest risk factor profile, including self-reported stress. We propose that the present SGPALS may be used as an additional, simple tool in a routine risk assessment in e.g. primary care, to identify inactive individuals, with…

  • Eating patterns and portion size associated with obesity in a Swedish population

    Open Access•Christina Berg, Georgios Lappas et al.•ARTICLE•Appetite•2009•Cited by: 17•References: 51

  • Parliamentary Candidates Running on the Web for the 2004 Greek National Elections

    Georgios Lappas, Stavros Chatzopoulos et al.•ARTICLE•Journal of Political Marketing•2008•Cited by: 2•References: 13

    Unlike other media, the Internet is the most democratic medium of political marketing, offering equality to all political candidates irrespective of their finances, their political power, and their political careers. This study investigates Web use by candidates during their campaign in the 2004 Greek national elections. The use of the Web by candidates is explored according to a number of factors such as political affiliation, geographical regio…

  • Web Campaign in the 2002 Greek Municipal Elections

    Prodromos Yannas, Georgios Lappas•ARTICLE•Journal of Political Marketing•2005•References: 11

    This study attempts to investigate the Web use by candidates during their campaign in the Greek local municipal elections of 2002. Municipal elections take place simultaneously with prefecture elections to decide local officials in 900 municipalities of the 51 prefectures. The municipal and prefecture electoral contests of 2002 were the first attempts of candidates to include the Web into their campaign strategies. The focus of the study is on ho…

  • Eating patterns and portion size associated with obesity in a Swedish population

    Open Access•Christina Berg, Georgios Lappas et al.•ARTICLE•Appetite•2009•Cited by: 17•References: 51

  • Harnessing the power of dialogue: Examining the Impact of Facebook Content on Citizens’ Engagement

    Georgios Lappas, Amalia Triantafillidou et al.•ARTICLE•Local Government Studies•2022•Cited by: 15•References: 62

    The present study sheds light on the under-researched relationship between social media content and citizens' engagement, as well as the impact of dialogic communication on citizens' engagement. To this end, Facebook content of the five largest Greek municipalities was examined. A six-dimensional typology of social media content posted by local governments on Facebook was proposed. The results suggest that dialogic posts and posts that trigger of…

  • Gender differences in politicians’ Facebook campaigns: Campaign practices, campaign issues and voter engagement

    Open Access•Eirini Tsichla, Georgios Lappas et al.•ARTICLE•New Media & Society•2021•Cited by: 5•References: 18

    The study pursues a line of inquiry into male and female candidates’ political campaign strategies on Facebook, drawing a sample from the 2019 National elections in Greece. The findings suggest that both genders disseminate one-way campaign information and address a wider palette of political issues than the ones typically associated with their gender. Some stereotypical patterns regarding traits and issue expertise seem to persist; females are m…

  • Parliamentary Candidates Running on the Web for the 2004 Greek National Elections

    Georgios Lappas, Stavros Chatzopoulos et al.•ARTICLE•Journal of Political Marketing•2008•Cited by: 2•References: 13

    Unlike other media, the Internet is the most democratic medium of political marketing, offering equality to all political candidates irrespective of their finances, their political power, and their political careers. This study investigates Web use by candidates during their campaign in the 2004 Greek national elections. The use of the Web by candidates is explored according to a number of factors such as political affiliation, geographical regio…

  • Generative AI in Education: Assessing Usability, Ethical Implications, and Communication Effectiveness

    Open Access•Maria Matsiola, Georgios Lappas et al.•ARTICLE•Societies•2024•Cited by: 1•References: 3

    The rapid expansion of generative artificial intelligence tools for textual production, such as ChatGPT, has been accompanied by a proliferation of similar tools used for creating images, audiovisual content, and motion graphics. These tools, valued for their creativity, are increasingly employed in the fields of art, education, and entertainment to enhance content creation, particularly on social media, while also reducing production costs. Howe…

  • Web Campaign in the 2002 Greek Municipal Elections

    Prodromos Yannas, Georgios Lappas•ARTICLE•Journal of Political Marketing•2005•References: 11

    This study attempts to investigate the Web use by candidates during their campaign in the Greek local municipal elections of 2002. Municipal elections take place simultaneously with prefecture elections to decide local officials in 900 municipalities of the 51 prefectures. The municipal and prefecture electoral contests of 2002 were the first attempts of candidates to include the Web into their campaign strategies. The focus of the study is on ho…

  • Parliamentary Candidates Running on the Web for the 2004 Greek National Elections

    Georgios Lappas, Stavros Chatzopoulos et al.•ARTICLE•Journal of Political Marketing•2008•Cited by: 2•References: 13

    Unlike other media, the Internet is the most democratic medium of political marketing, offering equality to all political candidates irrespective of their finances, their political power, and their political careers. This study investigates Web use by candidates during their campaign in the 2004 Greek national elections. The use of the Web by candidates is explored according to a number of factors such as political affiliation, geographical regio…

  • Eating patterns and portion size associated with obesity in a Swedish population

    Open Access•Christina Berg, Georgios Lappas et al.•ARTICLE•Appetite•2009•Cited by: 17•References: 51

  • Self-reported leisure time physical activity: A useful assessment tool in everyday health care

    Open Access•Lars Rödjer, Ingibjörg H Jónsdóttir et al.•ARTICLE•BMC Public Health•2012

    The self-reported PA-level according to the modernized Saltin-Grimby Physical Activity Level Scale, SGPALS, is associated with the presence of many cardiovascular risk factors, with the most inactive individuals having the highest risk factor profile, including self-reported stress. We propose that the present SGPALS may be used as an additional, simple tool in a routine risk assessment in e.g. primary care, to identify inactive individuals, with…

  • Gender differences in politicians’ Facebook campaigns: Campaign practices, campaign issues and voter engagement

    Open Access•Eirini Tsichla, Georgios Lappas et al.•ARTICLE•New Media & Society•2021•Cited by: 5•References: 18

    The study pursues a line of inquiry into male and female candidates’ political campaign strategies on Facebook, drawing a sample from the 2019 National elections in Greece. The findings suggest that both genders disseminate one-way campaign information and address a wider palette of political issues than the ones typically associated with their gender. Some stereotypical patterns regarding traits and issue expertise seem to persist; females are m…

  • Depersonalize and attack: Facebook campaigns of populist candidates in Greece during the 2019 Greek national elections

    Amalia Triantafillidou, Georgios Lappas•ARTICLE•Journal of Information Technology…•2022•References: 28

    Using an actor-center approach, the present study sheds light on the intersection between populist communication and Facebook campaigns in the context of the 2019 general elections in Greece. Specifically, the study focuses on how populist actors in Greece campaigned on Facebook and examines their communicative performance in terms of user engagement in comparison with that of their opponents. For this purpose, a quantitative content analysis was…

  • Harnessing the power of dialogue: Examining the Impact of Facebook Content on Citizens’ Engagement

    Georgios Lappas, Amalia Triantafillidou et al.•ARTICLE•Local Government Studies•2022•Cited by: 15•References: 62

    The present study sheds light on the under-researched relationship between social media content and citizens' engagement, as well as the impact of dialogic communication on citizens' engagement. To this end, Facebook content of the five largest Greek municipalities was examined. A six-dimensional typology of social media content posted by local governments on Facebook was proposed. The results suggest that dialogic posts and posts that trigger of…

  • Generative AI in Education: Assessing Usability, Ethical Implications, and Communication Effectiveness

    Open Access•Maria Matsiola, Georgios Lappas et al.•ARTICLE•Societies•2024•Cited by: 1•References: 3

    The rapid expansion of generative artificial intelligence tools for textual production, such as ChatGPT, has been accompanied by a proliferation of similar tools used for creating images, audiovisual content, and motion graphics. These tools, valued for their creativity, are increasingly employed in the fields of art, education, and entertainment to enhance content creation, particularly on social media, while also reducing production costs. Howe…

  • Weaponizing Wedge Issues: Strategies of Populism and Illiberalism in European Election Campaigning on Facebook

    Open Access•Jörg Haßler, Melanie Magin et al.•ARTICLE•Media and Communication•2025

    The 2024 European Parliament elections took place against a backdrop of overlapping crises, including climate change, migration, and the Russian war against Ukraine, all of which have the potential to drive political polarization. These wedge issues can be strategically used in campaign communication to activate strong emotional and moral responses, exploit societal divisions, and fracture opposing coalitions. When combined with populist communic…

  • Augmented Reality for Natural Heritage Education: A Design Framework for Enhancing Indoor Experiences

    Open Access•Athanasios Evagelou, Alexandros Kleftodimos et al.•ARTICLE•Heritage•2025•References: 2

    Augmented Reality (AR) seamlessly blends the real-world environment with digitally generated content, creating an interactive hybrid experience where both realities coexist. This paper explores an augmented reality application developed for natural heritage education, specifically designed to enhance indoor learning. The focus is on a learning activity titled Exploring the Aquarium, implemented by the Education Centre for the Environment and Sust…

  • Faces of Europe: Structural Drivers of Visual Personalization in Political Parties’ Facebook Campaigns

    Open Access•Melanie Magin, Uta Rußmann et al.•ARTICLE•Media and Communication•2026

    Social media platforms have become central arenas for election campaigning, pushing political actors to adapt to their attention‐driven logics. One prominent strategy is visual personalization, reflecting the platforms’ person‐centered, image‐driven design. This study offers the first large‐scale, cross‐national analysis of how political parties across 23 EU countries strategically employed two dimensions of visual personalization—individualizati…

Social Media and Politics (7 works) · Political science (6 works) · Politics (6 works) · Public relations (5 works) · Computer Science (4 works) · Law (4 works) · Social media (4 works) · Business (3 works) · Law (3 works) · Media Studies and Communication (3 works)

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