Junyan Zhu
Biographic Data
| ID | 4394042 |
|---|---|
| NAME | Junyan Zhu |
| GIVEN NAMES | Junyan |
| FAMILY NAME | Zhu |
| SIGNATURE | ZHU J |
| AFFILIATIONS | University of Sheffield |
| ORCID | 0000-0002-2869-824X |
| VERIFIED | Yes |
| TOTAL WORKS | 8 |
| TOTAL CITATIONS | 21 |
| WORKS AS AUTHOR | 8 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2015 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 2 |
What makes online political ads unacceptable? Interrogating public attitudes to inform regulatory responses
Online political advertising is often portrayed negatively, yet there is limited evidence regarding what exactly the public deems unacceptable. This paper provides new insights into public attitudes based on an online survey conducted in 2022, in which 1881 respondents evaluated political ads placed on Facebook during the 2019 UK General Election. We find that citizens do not inherently view political ads as unacceptable, and that perceptions of …
Online political adverts
The use of digital technology has become an increasingly prominent feature of election campaigns. While many of those using online tools are familiar partisan actors, many others are not. As concerns about electoral transparency have grown, policy makers have moved to implement regulation designed to help citizens recognize the identity of campaigners. In this paper, we test the rationale behind such regulations by asking how disclosures on onlin…
Understanding the communicative strategies used in online political advertising and how the public views them
Concerns about online political advertising often focus on the techniques used to engage the intended audience. This article assesses the communicative strategies used in online political advertising and their reception by the public by analysing 2272 Facebook ads during the 2019 UK general election. By examining the prominence, tone, and source of six communicative strategies, we find that different communicative strategies are not used to the s…
What is an online political advert? An interrogation of conceptual challenges in the formation of digital policy response
Despite British and European policymakers' quest to regulate online political advertising, it is not clear what exactly constitutes an online political advert. As with many areas of digital governance, it is therefore necessary to impose definitional criteria, yet the process of doing so is by no means straightforward. Using qualitative interviews, we set out to clarify alternative routes for definition by distilling policymakers' understanding o…
Is There a Permanent Campaign for Online Political Advertising? Investigating Partisan and Non-Party Campaign Activity in the UK between 2018–2021
Permanent campaigning has been widely examined in electoral scholarship. However, few studies have looked at paid online political advertising or compared the degree to which different types of actor engage in permanent campaigns. To fill these gaps, we present an in-depth study of online political advertising within the UK to provide new insight into the dynamics of the permanent campaign. Analyzing data from the Facebook advertising archive bet…
The barriers to regulating the online world
Online political advertising has grown rapidly over the last two decades and played an important role in campaigns and elections. Arising with it are concerns around issues such as data privacy and transparency, which have sparked calls for regulation. Whilst change has begun to be implemented, in many contexts moves to regulate online political advertising have been limited. In this article, we explore one such case, asking whether attempts to r…
Polls and Elections
Are poor whites less likely to vote correctly when they vote for Republican presidential candidates? The rationality of poor white voters is perennially debated in American politics. To date, scholars and journalists have weighed in on this debate without using any objective measure of voter preferences, nor has anyone tested the extent to which those preferences match voters’ behavior in the ballot booth. To adjudicate this debate, we use Lau an…
Internet Access Does Not Improve Political Interest, Efficacy, and Knowledge for Late Adopters
We predict that the Internet will have little effect on political interest, efficacy, and knowledge. We use American National Election Survey monthly panel survey data from 2008 to 2010 to test the role of the Internet. We exploit the fact that the firm who conducted the survey—Knowledge Networks—gives out Internet access for free to those who have never had the Internet before in staggered waves, allowing us to create a novel control-waitlist re…
Internet Access Does Not Improve Political Interest, Efficacy, and Knowledge for Late Adopters
We predict that the Internet will have little effect on political interest, efficacy, and knowledge. We use American National Election Survey monthly panel survey data from 2008 to 2010 to test the role of the Internet. We exploit the fact that the firm who conducted the survey—Knowledge Networks—gives out Internet access for free to those who have never had the Internet before in staggered waves, allowing us to create a novel control-waitlist re…
Is There a Permanent Campaign for Online Political Advertising? Investigating Partisan and Non-Party Campaign Activity in the UK between 2018–2021
Permanent campaigning has been widely examined in electoral scholarship. However, few studies have looked at paid online political advertising or compared the degree to which different types of actor engage in permanent campaigns. To fill these gaps, we present an in-depth study of online political advertising within the UK to provide new insight into the dynamics of the permanent campaign. Analyzing data from the Facebook advertising archive bet…
Understanding the communicative strategies used in online political advertising and how the public views them
Concerns about online political advertising often focus on the techniques used to engage the intended audience. This article assesses the communicative strategies used in online political advertising and their reception by the public by analysing 2272 Facebook ads during the 2019 UK general election. By examining the prominence, tone, and source of six communicative strategies, we find that different communicative strategies are not used to the s…
Online political adverts
The use of digital technology has become an increasingly prominent feature of election campaigns. While many of those using online tools are familiar partisan actors, many others are not. As concerns about electoral transparency have grown, policy makers have moved to implement regulation designed to help citizens recognize the identity of campaigners. In this paper, we test the rationale behind such regulations by asking how disclosures on onlin…
Polls and Elections
Are poor whites less likely to vote correctly when they vote for Republican presidential candidates? The rationality of poor white voters is perennially debated in American politics. To date, scholars and journalists have weighed in on this debate without using any objective measure of voter preferences, nor has anyone tested the extent to which those preferences match voters’ behavior in the ballot booth. To adjudicate this debate, we use Lau an…
Internet Access Does Not Improve Political Interest, Efficacy, and Knowledge for Late Adopters
We predict that the Internet will have little effect on political interest, efficacy, and knowledge. We use American National Election Survey monthly panel survey data from 2008 to 2010 to test the role of the Internet. We exploit the fact that the firm who conducted the survey—Knowledge Networks—gives out Internet access for free to those who have never had the Internet before in staggered waves, allowing us to create a novel control-waitlist re…
Polls and Elections
Are poor whites less likely to vote correctly when they vote for Republican presidential candidates? The rationality of poor white voters is perennially debated in American politics. To date, scholars and journalists have weighed in on this debate without using any objective measure of voter preferences, nor has anyone tested the extent to which those preferences match voters’ behavior in the ballot booth. To adjudicate this debate, we use Lau an…
The barriers to regulating the online world
Online political advertising has grown rapidly over the last two decades and played an important role in campaigns and elections. Arising with it are concerns around issues such as data privacy and transparency, which have sparked calls for regulation. Whilst change has begun to be implemented, in many contexts moves to regulate online political advertising have been limited. In this article, we explore one such case, asking whether attempts to r…
What is an online political advert? An interrogation of conceptual challenges in the formation of digital policy response
Despite British and European policymakers' quest to regulate online political advertising, it is not clear what exactly constitutes an online political advert. As with many areas of digital governance, it is therefore necessary to impose definitional criteria, yet the process of doing so is by no means straightforward. Using qualitative interviews, we set out to clarify alternative routes for definition by distilling policymakers' understanding o…
Is There a Permanent Campaign for Online Political Advertising? Investigating Partisan and Non-Party Campaign Activity in the UK between 2018–2021
Permanent campaigning has been widely examined in electoral scholarship. However, few studies have looked at paid online political advertising or compared the degree to which different types of actor engage in permanent campaigns. To fill these gaps, we present an in-depth study of online political advertising within the UK to provide new insight into the dynamics of the permanent campaign. Analyzing data from the Facebook advertising archive bet…
Understanding the communicative strategies used in online political advertising and how the public views them
Concerns about online political advertising often focus on the techniques used to engage the intended audience. This article assesses the communicative strategies used in online political advertising and their reception by the public by analysing 2272 Facebook ads during the 2019 UK general election. By examining the prominence, tone, and source of six communicative strategies, we find that different communicative strategies are not used to the s…
What makes online political ads unacceptable? Interrogating public attitudes to inform regulatory responses
Online political advertising is often portrayed negatively, yet there is limited evidence regarding what exactly the public deems unacceptable. This paper provides new insights into public attitudes based on an online survey conducted in 2022, in which 1881 respondents evaluated political ads placed on Facebook during the 2019 UK General Election. We find that citizens do not inherently view political ads as unacceptable, and that perceptions of …
Online political adverts
The use of digital technology has become an increasingly prominent feature of election campaigns. While many of those using online tools are familiar partisan actors, many others are not. As concerns about electoral transparency have grown, policy makers have moved to implement regulation designed to help citizens recognize the identity of campaigners. In this paper, we test the rationale behind such regulations by asking how disclosures on onlin…
Law (8 works) · Political science (8 works) · Politics (8 works) · Social Media and Politics (7 works) · Business (6 works) · Public relations (6 works) · Law (5 works) · Advertising (4 works) · Computer Science (4 works) · Internet privacy (3 works)